How to Sell on Instagram : Social Media Examiner | Public Relations & Social Marketing Insight | Scoop.it

Jasmine shares one of her favorite quotes from author Simon Sinek, “People don’t buy what you do, they buy why you do it.” In her opinion, there’s no better platform than Instagram to showcase why you do something.

 

She believes Instagram’s powerful storytelling components give you the ability to make customers loyal before a purchase has been made. If you can tell a powerful story in fewer than 87 characters (the caption limit), along with a photo that matches and elevates the storytelling component, you’ll win at Instagram....