Il volume analizza la comunicazione pubblica attraverso sette capitoli che ne descrivono la genesi e l’evoluzione, la trasformazione dei modelli e delle strutture comunicative, approfondendo l’impatto delle tecnologie digitali nel rapporto tra istituzioni, media e cittadini.

10 anni dopo Toronto, cosa abbiamo imparato?

Building on the social ecological framework, the case of the Italian Food Bank sheds light on how multi-level social marketing strategies and synergistic collaborations between various groups of stakeholders...

Social Marketing in Action. Cases from Around the World

Debra Z Basil, Gonzalo Díazn Meneses, Michael D Basil

Many tech firms have health-care ambitions. Apple tracks well-being through the iPhone. Microsoft offers cloud-computing services to health firms. Alphabet sells wearable devices and is pumping money into biotech research. But Amazon is now creating the most ambitious offering of all

Deaths from heart disease, cancer and COVID are all higher in rural areas than urban ones in the U.S., and the gap is only widening

La guerra in Ucraina (e altrove) e il militarismo ostacolano la giustizia sociale attraverso diversi meccanismi...

In Italia, dove quasi un milione e quattrocentomila bambini vivono in povertà assoluta, la pandemia ha amplificato l’intreccio tra disuguaglianze e salute, dalla nascita all’adolescenza. disparità assai stridenti 

Japan was one of the world’s largest ivory markets – research explains why the country is no longer a key destination for the product.

Il fatto che non tutti i dati derivanti dagli studi clinici abbiano uguale visibilità e possibilità di essere conosciuti è un rischio noto da tempo e identificato come bias di pubblicazione

Cet ouvrage s’inscrit dans l’engouement et les débats actuels relatifs à la mobilisation du marketing social et du nudge pour faire changer les comportements de santé des individus. Il rassemble les expériences, opinions et théories mobilisées et vécues par 88 spécialistes nationaux et internationaux (France, Grande-Bretagne, Espagne, Suisse, Belgique, États-Unis et Irlande)

L’association Générations Prévention est un Think & Do Tank qui se donne pour mission de favoriser l’émergence et la mise en œuvre, partout en France, de nouvelles solutions en matière de prévention santé.

But clean beauty brands and some experts say that inconsistencies in testing and a lack of transparency from ingredient suppliers and manufacturers creates challenges for companies who are trying to keep PFAS out of their makeup.

There are fears that the e-cigarette boom has the potential to create a generation of young people hooked on nicotine

I have a Japanese friend, Mitsu Shibata, who contacts me regularly to help build more peace in the world. He refers to the time in 2016 when I was invited to visit Hiroshima to give a major address at a peace conference...

Input into Fairtrade, Our Carbon Footprint and the Bigger Picture session during Fairtrade Fortnight 2022.

Intervention du Pr Pascale Ezan, membre de l'Institut du Marketing Social sur la thématique des influenceurs et de leur capacité à promouvoir une alimentation saine auprès des jeunes.

Understanding human behavior is vital to developing interventions that effectively lead to proenvironmental behavior change, whether the focus is at the individual or societal level. However, interventions in many fields have historically lacked robust forms of evaluation...

The Institute of Health Equity was established in 2011 and is led by Professor Sir Michael Marmot.

Our mission is nothing less than a fairer, healthier society.

Health Equity Network will Launch on January 24th, 2023!

The mother of a teenager who died after her lungs collapsed believes e-cigarettes were the cause and is calling for tougher legislation

Tre morti e 71 persone ricoverate negli ospedali italiani negli ultimi due anni per avere contratto la Listeria presente in confezioni di würstel di pollo consumati senza la necessaria cottura di 3-4 minuti, come riportato sulle etichette. 

The exclusive autobiography of the Father of Modern Marketing based on coherent presentation of his beliefs and experiences on several critical topics.

Roma 14 Novembre 2022 This conference aims to disseminate a correct knowledge of social marketing at national level and to propose its use for the prevention of problems relating to human/environment interaction. 

"Marketing sociale e promozione della salute" al Corso di alta formazione manageriale per la direzione di Azienda Sanitaria/Ospedaliera - Università di Urbino.

Giuseppe Fattori (European Social Marketing Association) con la Prof.ssa Gea Ducci (Comunicazione Sociale e Istituzionale) e con  Romina Allegrezza, fantastica Tutor