Italian Social Marketing Association - Newsletter 196
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Community Based Social Marketing and Fast Fashion: FilGreen. Marketing sociale UNIBO

Community Based Social Marketing and Fast Fashion: FilGreen. Marketing sociale UNIBO | Italian Social Marketing Association -   Newsletter 196 | Scoop.it

Il nostro progetto tratta il tema del riuso e del riciclo di abiti usati e/o usurati, che solitamente terminano il loro ciclo di vita all’interno dei bidoni dell’indifferenziata. 

Marketing Sociale UNIBO

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Italian Social Marketing Association -   Newsletter 196
Marketing sociale. Health promotion. Social media.
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Introduction to Behaviour Change - Sharyn Rundle-Thiele and  Julia Carins

Introduction to Behaviour Change - Sharyn Rundle-Thiele and  Julia Carins | Italian Social Marketing Association -   Newsletter 196 | Scoop.it

Prof Sharyn Rundle-Thiele and Dr Julia Carins take you through the CBE process and show you where and how to apply key marketing principles in your programs.

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Nutrition Meets Social Marketing: Targeting Health Promotion Campaigns to Young Adults Using the Living and Eating for Health Segments

Nutrition Meets Social Marketing: Targeting Health Promotion Campaigns to Young Adults Using the Living and Eating for Health Segments | Italian Social Marketing Association -   Newsletter 196 | Scoop.it

Social marketing practices can enhance the utility of nutrition and health messages to young adults in order to engage them in adopting positive lifestyle change.

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Vaping: The real dollars behind fake consumer organisations - Le Monde

Vaping: The real dollars behind fake consumer organisations - Le Monde | Italian Social Marketing Association -   Newsletter 196 | Scoop.it

An investigation by “Le Monde” and “The Investigative Desk” reveals the alliance between the tobacco lobby and the networks of American oil tycoons to prevent regulations on electronic cigarettes.

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Social media e ragazzini che “SVAPANO”

Social media e ragazzini che “SVAPANO” | Italian Social Marketing Association -   Newsletter 196 | Scoop.it

L’industria del tabacco si rivolge ai ragazzi attraverso i social media e paga gli influencer per promuovere le sigarette elettroniche su Instagram o TicTok eludendo le leggi sulla pubblicità che proteggono i giovani.

ISDE, Zorba/Green Social Festival, Marketing sociale

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People-Planet-Health: promoting grassroots movements through participatory co-production

People-Planet-Health: promoting grassroots movements through participatory co-production | Italian Social Marketing Association -   Newsletter 196 | Scoop.it

CULTURA E SALUTE EDITORE PERUGIA

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Principles and steps for applying a behavioural perspective to public health -WHO

Principles and steps for applying a behavioural perspective to public health -WHO | Italian Social Marketing Association -   Newsletter 196 | Scoop.it

Link 

Participatory approaches should be used in planning, designing and implementing health policies and programmes.

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Les 3 voies du changement comportemental - Marie-Laure Mourre

Les 3 voies du changement comportemental - Marie-Laure Mourre | Italian Social Marketing Association -   Newsletter 196 | Scoop.it
La courbe de l'Université de Washington présentée par Marie-Laure Mourre
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Fashion has a huge waste problem. Here's how it can change

Fashion has a huge waste problem. Here's how it can change | Italian Social Marketing Association -   Newsletter 196 | Scoop.it
Three-quarters of our clothing will end up burned or buried in landfill. For the fashion industry to thrive, it urgently needs to ditch the take-make-waste system.
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Social media and vaccine hesitancy: new updates for the era of COVID-19 and globalized infectious diseases - Human Vaccines

Social media and vaccine hesitancy: new updates for the era of COVID-19 and globalized infectious diseases - Human Vaccines | Italian Social Marketing Association -   Newsletter 196 | Scoop.it

Despite major advances in vaccination over the past century, resurgence of vaccine-preventable illnesses has led the World Health Organization to identify vaccine hesitancy as a major threat to global health.Vaccine hesitancy may be fueled by health information obtained from a social media platforms.

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“Natural Is Better”: How the Appeal To Nature Fallacy Derails Public Health - By Sofia Deleniv, Dan Ariely, & Kelly Peters

“Natural Is Better”: How the Appeal To Nature Fallacy Derails Public Health - By Sofia Deleniv, Dan Ariely, & Kelly Peters | Italian Social Marketing Association -   Newsletter 196 | Scoop.it
People tend to see “natural” as a cue for “safe.” This fallacy is a component of vaccine resistance—but we may be able to flip this inclination to encourage uptake.
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Merry Christmas from the Italian Social Marketing Association. Now in all languages with "Google Translator" on the Home Page

Merry Christmas from the Italian Social Marketing Association. Now in all languages with "Google Translator" on the Home Page | Italian Social Marketing Association -   Newsletter 196 | Scoop.it
Italian Social Marketing Association
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Community Based Social Marketing and Fast Fashion: FilGreen. Marketing sociale UNIBO

Community Based Social Marketing and Fast Fashion: FilGreen. Marketing sociale UNIBO | Italian Social Marketing Association -   Newsletter 196 | Scoop.it

Il nostro progetto tratta il tema del riuso e del riciclo di abiti usati e/o usurati, che solitamente terminano il loro ciclo di vita all’interno dei bidoni dell’indifferenziata. 

Marketing Sociale UNIBO

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L'ingerenza dell'industria del tabacco nelle politiche pubbliche in Italia

L'ingerenza dell'industria del tabacco nelle politiche pubbliche in Italia | Italian Social Marketing Association -   Newsletter 196 | Scoop.it

Nel mese di novembre, il terzo Global Tobacco Industry Interference Index relativo all’anno 2021 ha rilevato che l’Italia è tra i Paesi in cui le politiche relative al tabacco sono più esposte all’interferenza dell’industria. In questa biasimevole classifica, il nostro Paese è preceduto solo dalla Repubblica Dominicana (96 punti su 100), la Svizzera (92) e il Giappone (88).

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I concetti essenziali del marketing sociale. Prossimamente l’edizione italiana

I concetti essenziali del marketing sociale. Prossimamente l’edizione italiana | Italian Social Marketing Association -   Newsletter 196 | Scoop.it

“Social Marketing Key Concepts and Principles” è un corso online autogestito di tre moduli sempre disponibile e che può essere studiato ad un ritmo che si adatta alle esigenze degli studenti.

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Maurice Béjart- Bolero de Ravel

Maurice Béjart- Bolero de Ravel | Italian Social Marketing Association -   Newsletter 196 | Scoop.it

2 eme partie du boléro dansé par Elisabeth Ros et Octavio Stanley - Ballet du XXème Siècle. Maurice Béjart

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I produttori di sigarette si sono rivolti ai gruppi libertari e li hanno pagati.. - Internazionale

I produttori di sigarette si sono rivolti ai gruppi libertari e li hanno pagati.. - Internazionale | Italian Social Marketing Association -   Newsletter 196 | Scoop.it

Le lobby del tabacco e del petrolio si sono alleate per finanziare in segreto falsi gruppi di consumatori che difendono l’uso delle sigarette elettroniche.

L’obiettivo principale è promuovere un’ideologia di destra

contraria a ogni regolamentazione statale.

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PERSPECTIVES OF PUBLIC COMMUNICATION IN EUROPE PUBLIC ORGANIZATIONS, COMMUNICATORS, RESEARCHES - 26-27 Gennaio 2022

PERSPECTIVES OF PUBLIC COMMUNICATION IN EUROPE PUBLIC ORGANIZATIONS, COMMUNICATORS, RESEARCHES - 26-27 Gennaio 2022 | Italian Social Marketing Association -   Newsletter 196 | Scoop.it

The international conference intends to address the perspectives of public communication in different European countries, stimulating comparison between academics and taking into consideration the professional associations operating in France, Italy, Spain and Belgium. 

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Global Tobacco Industry Interference Index 2021.  L'Italia tra i peggiori.

Global Tobacco Industry Interference Index 2021.  L'Italia tra i peggiori. | Italian Social Marketing Association -   Newsletter 196 | Scoop.it

Global Tobacco Industry Interference Index 2021 is a global survey on how governments are responding to tobacco industry interference and protecting their public health policies from commercial and vested interests.

In a global pandemic, where smoking is a risk factor for severe coronavirus (COVID-19) disease, the tobacco industry (TI) continued producing, distributing and selling its harmful products. 

 

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Promoting policies for health, well-being and equity - IUHPE 15-19 Maggio Montréal

Promoting policies for health, well-being and equity - IUHPE 15-19 Maggio Montréal | Italian Social Marketing Association -   Newsletter 196 | Scoop.it

Health is a priority for all countries. Policies structure and guide action in various sectors of society. They are a key element in improving the health and well-being of populations and in reducing health inequalities. The development and adoption of policies that promote health and well-being for all and reduce inequalities have been central to health promotion strategies.

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The Future of Fashion Is Justice

The Future of Fashion Is Justice | Italian Social Marketing Association -   Newsletter 196 | Scoop.it
California and New York are paving the way to sustainable and equitable fashion, signaling a major shift in the industry.
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Cosa è l'esitazione vaccinale? Ecco cosa suggerisce la letteratura scientifica - Il sole 24 ore

Cosa è l'esitazione vaccinale? Ecco cosa suggerisce la letteratura scientifica - Il sole 24 ore | Italian Social Marketing Association -   Newsletter 196 | Scoop.it
Alcuni studi hanno tentato una sintesi delle numerose ricerche prodotte nei quasi due anni di pandemia. Qui ne trovate quattro.
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Global Tobacco Industry Interference Index 2021

Global Tobacco Industry Interference Index 2021 | Italian Social Marketing Association -   Newsletter 196 | Scoop.it
The Global Tobacco Industry Interference Index 2021 shows how well governments are protecting public health policies from the tobacco industry's meddling. The industry works relentlessly to delay and defeat tobacco control efforts around the world so that it can protect its profits. This annual report finds the industry is trying to block life saving policies even during a global pandemic when health should be a number one priority.
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An upper bound on one-to-one exposure to infectious human respiratory particles - PNAS

An upper bound on one-to-one exposure to infectious human respiratory particles - PNAS | Italian Social Marketing Association -   Newsletter 196 | Scoop.it

Schematics of scenarios investigated in this study. (A and B) The mask-is scenario: a masked infectious breathing/speaking to a breathing-only masked susceptible, ...

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Una selezione dell’ultima newsletter di iSMA

Una selezione dell’ultima newsletter di iSMA | Italian Social Marketing Association -   Newsletter 196 | Scoop.it

  Volume 8 Edition 2 - December 2021 Written, compiled and edited by Julie Hentz, Florence Sécula and Fernanda Lica Note: with this last newsletter of 2021, the iSMA would like to look back at the highlights of the year in the field of social marketing with the end of year review by iSMA President Jeff French.

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The social marketing paradox: challenges and opportunities for the discipline. M. Bilal Akbar, Liz Foote, Alison Lawson, Jeff French, Sameer Deshpande & Nancy R. Lee

The social marketing paradox: challenges and opportunities for the discipline. M. Bilal Akbar, Liz Foote, Alison Lawson, Jeff French, Sameer Deshpande & Nancy R. Lee | Italian Social Marketing Association -   Newsletter 196 | Scoop.it

This paper contributes to emerging discourse about the ongoing challenges and opportunities of social marketing as a discipline. The paper presents a qualitative perspective on existing challenges faced by social marketing and offers suggestions for addressing these challenges. 

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