Italian Social Marketing Association - Newsletter 187
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Social marketing and conservation. R.Smith, G.Salazar, J.Starinchak, L.Walters, D.Verissimo

Social marketing and conservation. R.Smith, G.Salazar, J.Starinchak, L.Walters, D.Verissimo | Italian Social Marketing Association -   Newsletter 187 | Scoop.it

Most conservation issues stem from people’s actions and choices, so halting biodiversity loss depends on changing human behaviour (Schultz, 2011). The two main approaches traditionally used to achieve such behaviour change are based on education, where people are encouraged to understand and appreciate the natural world, and legislation, where people are punished for breaking

rules and laws designed to protect nature (Rothschild, 2000).....

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Italian Social Marketing Association -   Newsletter 187
Marketing sociale. Health promotion. Social media.
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100 secondi per comunicare la sostenibilità a Zorba 2021.  Intervista a Giorgio Benassi – Responsabile sostenibilità Coop Alleanza 3.0

100 secondi per comunicare la sostenibilità a Zorba 2021.  Intervista a Giorgio Benassi – Responsabile sostenibilità Coop Alleanza 3.0 | Italian Social Marketing Association -   Newsletter 187 | Scoop.it

Giorgio Benassi – Coop Alleanza 3.0 intervistato da Marta Pirrello e Lucia Valentini Marketing Sociale Compass Bologna.

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Green Social Festival 2021

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Consigliato! Social Marketing: A Behavioural Change Rebel turning 50

Social marketing’s call to action is to get on board now, be the Change Catalyst in your life, your family and your community to open the door to a new sustainable world for all.
Presentations:
Creating collective solutions: Applications of systems social marketing
by Professor Sharyn Rundle-Thiele
Agents of change or agents of the system: Are we really who we think we are?
by Professor Maria Raciti

Hosted by Dr Christine Domegan

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Demand Creation for COVID-19 Vaccination: Overcoming Vaccine Hesitancy through Social Marketing. W.D. Evans, J. French.

Demand Creation for COVID-19 Vaccination: Overcoming Vaccine Hesitancy through Social Marketing. W.D. Evans, J. French. | Italian Social Marketing Association -   Newsletter 187 | Scoop.it

The COVID-19 pandemic has led to millions of deaths and tested the capabilities of the medical and public health systems worldwide. Over the next two years as more approved vaccines are made available and supply meets or exceeds demand, medical and public health professionals will increasingly be faced with the challenge of vaccine hesitancy. There is an urgent need to create demand in groups that are either uninformed, vaccine hesitant, or actively resistant to COVID-19 vaccination

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Applying behavioural science to signage and crowd management. Dr. Moira Nicolson

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Government Communication Service - Behavioural Service - UK

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Helping to Change the Health Ecosystem: Interview with Alfredo Pascali – The Future of Health.care

Helping to Change the Health Ecosystem: Interview with Alfredo Pascali – The Future of Health.care | Italian Social Marketing Association -   Newsletter 187 | Scoop.it

Alfredo Pascali is the founder of Pascali NExT-Health, a new NEtwork for the Transformation of Health dedicated to “Integrated Digital Humanism”: spaces, relationships, technologies and processes designed and managed with the user/patient at the center. 

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Piani di comunicazione per la prevenzione nei siti contaminati

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Sotto il segno dell'ignoranza -  Paolo Iacci

Sotto il segno dell'ignoranza - Incontro con Paolo Iacci

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Book Review: How Everyday Chemicals May Affect Fertility Rates

Book Review: How Everyday Chemicals May Affect Fertility Rates | Italian Social Marketing Association -   Newsletter 187 | Scoop.it
Count Down: How Our Modern World Is Threatening Sperm Counts, Altering Male and Female Reproductive Development, and Imperiling the Future of the Human Race 

 

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Special Issue : Applying Social Marketing in Healthcare: Strategies to Promote Health - Editor: AnnaMaria Murante. Italian Social Marketing Association

Special Issue : Applying Social Marketing in Healthcare: Strategies to Promote Health - Editor: AnnaMaria Murante. Italian Social Marketing Association | Italian Social Marketing Association -   Newsletter 187 | Scoop.it

Papers addressing the activation of behaviors to produce individual and societal benefits in terms of health are invited for this Special Issue, especially those combining innovative strategies and tools coherently with social marketing, practical application, and evidence for the achieved results and outcomes. Papers that contribute to defining new policies and strategies at the national level are also welcome.

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Behaviour change for wildlife conservation

Behaviour change for wildlife conservation | Italian Social Marketing Association -   Newsletter 187 | Scoop.it
In this presentation from the 2020 GovComms Festival, Professor Sharyn Rundle-Thiele, Dr. Bo Pang and Dr. Patricia David from Griffith University discuss how they have used behaviour change theories and practices to help lead successful wildlife conservation campaigns.
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A Practical Guide for Rallying Stakeholders Through Advocacy  - François Lagarde, Ariane Cyr and Fannie Dagenais

A Practical Guide for Rallying Stakeholders Through Advocacy  - François Lagarde, Ariane Cyr and Fannie Dagenais | Italian Social Marketing Association -   Newsletter 187 | Scoop.it

 

Very few organizations can achieve their mission and social change objectives on their own. It is also hard to imagine significant and sustainable change without policy change. And policy change is rarely achieved without some advocacy activity aimed at rallying the public, stakeholders, and decision-makers around an issue and a solution. Hence, advocacy skills are now seen as a core competency for leaders who are serious about addressing the root causes of a given issue.

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Sulla terra in punta di piedi – Di Sandro Spinsanti e Dagmar Rinnenburger 

Sulla terra in punta di piedi – Di Sandro Spinsanti e Dagmar Rinnenburger  | Italian Social Marketing Association -   Newsletter 187 | Scoop.it
Di fronte a un mondo reso malato dal comportamento irresponsabile dell’uomo e in cui epidemie e pandemie impongono di riconsiderare il rapporto con la natura, Sandro Spinsanti avverte l’urgenza di riflettere sulle modalità di un’indispensabile crescita spirituale. E avverte: non potendo più calcare la terra da padroni, dobbiamo adottare un atteggiamento rispettoso, il più leggero possibile, perché solo mettendoci sulla punta dei piedi e innalzandoci verso l’alto abbiamo qualche chance di sopravvivere.
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I principali Siti Web - Il Marketing sociale nelle diverse lingue e culture - A cura di: Italian Social Marketing Association

I principali Siti Web - Il Marketing sociale nelle diverse lingue e culture - A cura di: Italian Social Marketing Association | Italian Social Marketing Association -   Newsletter 187 | Scoop.it

International Social Marketing Association, SOCIAL MARKETING @ GRIFFITH, Community-Based Social Marketing, Italian Social Marketing Association, Tools of Change Canada, European Centre for Disease Prevention and Control, The National Social Marketing Centre, Social Marketing Association of North America, CDC - Social Marketing

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Social Marketing: corsi universitari nelle diverse lingue e culture. A cura di "Italian Social Marketing Association"

Social Marketing: corsi universitari nelle diverse lingue e culture. A cura di "Italian Social Marketing Association" | Italian Social Marketing Association -   Newsletter 187 | Scoop.it

Alcuni corsi universitari nel mondo:

-Sharyn Rundle-Thiele Social Marketing Griffith University Australia;

-Kara Chan Social Marketing AARHUS UNIVERSITY Denmark;

-Jeff French Social Marketing Brighton Englad;

-Giuseppe Fattori Social Marketing University of Bologna Italy;

-Suzanne Suggs Social Marketing Universita Svizzera Italiana - Lugano Switzerland;

-Nedra Kline Weinreich Social MarketingUniversity of California, Los Angeles (UCLA)U.S.A.

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Mario Dondero: il sogno di salvare il mondo attraverso la fotografia - La Stampa

Mario Dondero: il sogno di salvare il mondo attraverso la fotografia - La Stampa | Italian Social Marketing Association -   Newsletter 187 | Scoop.it

Da Parigi all’Africa, dalle assemblee del ’68 alla casa di Pasolini.

È una piccola serie di immagini a catapultarci nella fotografia di Mario Dondero, nel suo modo immediato, umanissimo di viverla, e segna, non a caso, l’inizio del percorso espositivo alle Terme di Diocleziano. Si tratta di una dichiarazione d’amore e di poetica insieme. 

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Le sel de la Terre - Sebastião Salgado

Directores
Wim Wenders, Juliano Ribeiro Salgado
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Play Chess Online - Un sito semplicissimo dove giocare a scacchi, ha 220 milioni di utenti unici al mese.

Play Chess Online - Un sito semplicissimo dove giocare a scacchi, ha 220 milioni di utenti unici al mese. | Italian Social Marketing Association -   Newsletter 187 | Scoop.it
Play chess online for free on Chess.com with over 50 million members from around the world. Have fun playing with friends or challenging the computer!
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Le sport par ordonnance élargi aux maladies chroniques

Le sport par ordonnance élargi aux maladies chroniques | Italian Social Marketing Association -   Newsletter 187 | Scoop.it
Lancé en 2016, ce dispositif était jusqu'ici réservé aux personnes souffrant d'une affection longue durée, comme le diabète ou la sclérose en plaques. Il sera désormais accessible pour les patients souffrant notamment d'obésité, d'hypertension ou de dépression.
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Imre Lakatos e la demarcazione tra scienza e pseudoscienza - Scienzainrete.it

Imre Lakatos e la demarcazione tra scienza e pseudoscienza - Scienzainrete.it | Italian Social Marketing Association -   Newsletter 187 | Scoop.it

Quella che segue è una traduzione di uno degli ultimi interventi pubblici tenuto nel BBC Radio Talk il 30 giugno del 1973 dal filosofo della scienza Imre Lakatos (1922-1974). 

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Come si costruisce un patient empowerment all'altezza della lotta contro il diabete

Come si costruisce un patient empowerment all'altezza della lotta contro il diabete | Italian Social Marketing Association -   Newsletter 187 | Scoop.it
Stefania Rinaldi, senior marketing Director Novo Nordisk, racconta come la tecnologia sta cambiando il modo in cui i pazienti lottano contro la patologia cronica, senza riunciare all' approccio che mette il paziente in relazione con il medico
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Pandemic recovery will take more than soaring growth – to fuel a more equitable economy, countries need to measure the well-being of people, too - The conversation

Pandemic recovery will take more than soaring growth – to fuel a more equitable economy, countries need to measure the well-being of people, too - The conversation | Italian Social Marketing Association -   Newsletter 187 | Scoop.it
GDP only measures economic growth – not inequality, poverty or unpaid work like elder care. So researchers in the Netherlands developed a new way for governments to see how people are actually doing.
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Giuseppe Fattori con SDA Bocconi: Promozione della salute e social media

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Antonio Cianciullo – Coordinatore di Terra, il canale ambiente di HuffPost al Green Social Festival

Antonio Cianciullo – Coordinatore di Terra, il canale ambiente di HuffPost al Green Social Festival | Italian Social Marketing Association -   Newsletter 187 | Scoop.it

100 secondi per comunicare la sostenibilità - Zorba 2021

Antonio Cianciullo UffPost intervistato da Ludovica Romano e Caterina Baccigotti - Marketing Sociale Compass

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Graphic Design For Gen Z

Graphic Design For Gen Z | Italian Social Marketing Association -   Newsletter 187 | Scoop.it
Business Communication Colour Award Graphics Design Communication Design Craft Editorial and Books Environmental Graphics Larg
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“Renegades” Podcast Review: Obama and Springsteen Are Here to Lull America

“Renegades” Podcast Review: Obama and Springsteen Are Here to Lull America | Italian Social Marketing Association -   Newsletter 187 | Scoop.it
In “Renegades,” a new Spotify podcast, the rock superstar and the ex-President dub themselves rebellious outsiders while playing their familiar hits.
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