Hashtag healthcare : Twitter's new role in Medicine | Italian Social Marketing Association -   Newsletter 217 | Scoop.it

In the space of a few short years, Twitter has grown from several strands of inconsequential drivel to an information powerhouse. Originally conceived as a way to keep up to date with a small network of friends and family, the micro-blogging model, which sees the rapid exchange of quick-fire information, was soon recognised as an invaluable resource for professional organisations.

Via Lionel Reichardt / le Pharmageek, Philippe Marchal, Giuseppe Fattori