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Scoop.it!
Super speedy, all you needy, social media cheat sheet. Everything you need to know about branding your social media channels. 
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2014 will certainly be the year that content curation goes mainstream. Some will call it social curation, and others will call it something else. Via Tom George
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I've never read a book on sales. They seemed corny. Like many people, I always looked down on the concept of "selling." It seemed like something lower than.. Via Robin Good
Robin Good's curator insight,
January 25, 2014 3:06 AM
We often manipulate people in order to sell something to them. According to James Altucher, investor, author and entrepreneur, this is sad, as you really don't have to approach selling in this fashion, if you want to get the maximum results. Here's a few of the wonderful things he suggest you should really invest in, to sell drastically more: a) Friendship. Nobody is going to buy from someone they hate. The buyer has to like you and want to be your friend. People pay for friendship. b) Say No. If you reduce the supply of you (through “No”) then the demand for you goes up and you make more money (and have more fun). c) Overdeliver. People want to do business with people who give them presents. Over-delivering is a present. And it makes you feel good. Give and you will receive. d) It's not the product. Stop going to BS entrepreneur, get-rich conferences. In the long run nobody cares about your product. In the long run, it is the entire holistic view of your offering, your service, you, that you are selling. But there's a lot more good advice than these four points. He suggests for example to get rid of bad customers, to sell the dream they will experience and not the product, as well as to realize that your very best customers are your existing clients. If you, like me, don't feel good about selling, marketing and pushing products like most people do online, then you will get a fresh breath of oxygen by reading in full this excellent article. "Be the sun and you will become abundance." Excellent read. Highly recommended. 10/10. Full article: http://techcrunch.com/2013/12/21/the-ultimate-cheat-sheet-for-selling-anything/ (8 mins. reading time) (Image credit: Woman profile by Shutterstock) 
Tom Hood's curator insight,
February 2, 2014 8:42 AM
As Dan Pink says, we are all in sales now. Whether we are selling our ideas, our brands, or real products and services, we are all in sales.
This is a great article about what 'selling' should be. Robin Good's insights combined with this excellent article resonated with me. I think we all need to think about sales in a new light, one that truly focuses on the relationships, trust, and helping others succeed in this crazy and exciting world we live in.
You?
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SocialMediaOnlineClasses.com regularly produces infographics featuring Facebook marketing strategies, and the 2014 version, released Monday, takes recent changes by the social network into account.
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In the recently published eBook, The Sophisticated Marketer’s Guide to Linkedin, eight digital marketing smarties were tapped for insights and practical advice on how to get the most out of LinkedIn from optimizing your profile to expanding your network. My team at TopRank did some great work with this eBook, identifying, engaging and interviewing subject matter experts. I think it turned out well. It’s a timely topic for sure. If you’re anywhere near the B2B marketing world, social selling or recruiting, getting to know LinkedIn is essential. Heck, mastering LinkedIn is essential. Via Alessandro Rea, Ricard Lloria, John van den Brink
Marie Clement's curator insight,
January 30, 2014 12:36 PM
You can use this list to follow relevant experts and increase your own knowledge of what's going on - that's what I intend to do!
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Best way to learn content curation is from cuators such as Jan Gordon, Brian Yanish, Robin Good, Ana-Cristina Pratas, Cendrine Marrouat & Scoopit team.
Marc Rougier's curator insight,
January 21, 2014 12:31 PM
Everybody has heard about content curation by now. Every Internet marketer is a curator. Let's bring it to the next level: 5 tips from great curators, shared by @Martin (Marty) Smith, posted on @ janlgordon's Curatti. Gamification, Customization, Dedicated site, Love and Cross-platform. With master curators @Brian Yanish - MarketingHits.com, @ janlgordon, @Ana Cristina Pratas, @Robin Goodand @Cendrine Marrouat - cendrinemarrouat.com inside. Thanks much @Martin (Marty) Smith (very much part of the master curators) and to the scoop.it community for making all of us better. 
Lori Wilk's curator insight,
January 21, 2014 2:56 PM
Great actionable tips- And of course, curate what you LOVE 
Martin (Marty) Smith's comment,
January 27, 2014 10:21 PM
Thanks Marc and Guillaume. Appreciate your letting me play with such a magic wand of a tool. If I am a "master curator" it is due to the generosity, trust and kindness you showed me. Hope I've repaid your kindness with advocacy, feedback, input and by using a tool I find invaluable to creating successful Internet marketing. Marty
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What might be the biggest hurdle for the more business-minded individual is the understanding that Instagram is not just about selling. In fact, using your account as a megaphone to promote your product or service is a surefire way to lose followers and leave you feeling like you are shouting into a deserted room.
By having a dynamic Instagram account, new visitors will feel persuaded to start following you in order to get instant updates on their coveted personal feed.The fundamental strategies when regarding customer experience are: - Learning to listen - Creating engaging conversations - Posting ingenious images... Via Jeff Domansky
Jeff Domansky's curator insight,
January 14, 2014 9:56 AM
Valuable content marketing advice from Jeff Bullas' blog.
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...Finding the right methods to make a business run smoothly can sometimes be the most difficult part.
Luckily, in today’s business world, there are apps for almost any business strategy an entrepreneur needs to perform, including the need to share files, run a conference call, scan documents, and manage general tasks.
Following are the top 11 apps available for entrepreneurs.... Via Jeff Domansky
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Google is far more than a search engine. If you know where to look, you can find a treasure trove of free or practically free tools to help grow your business.Just about everyone uses Google in some form for their business. I'm sure you know about Google Maps, AdWords, Google Analytics, and Gmail. You might also know about Google Drive, Google Calendar, and Chrome, Google's Web browser. I even bet a few of you out there have delved into Google's "Even More" section, where you'll find several dozen Google products listed. But Google provides tools beyond those published in this section, and many of them can help you in your everyday marketing and business operations. Let me take you on a brief tour... Via Jeff Domansky
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This infographic by Demian Farnworth is the perfect blogging cheat sheet. It talks about the 11 must have features of a good blog post. Via Lauren Moss
Carlos Polaino Jiménez's curator insight,
January 16, 2014 6:53 AM
Muy importante este decálogo ante la gestión de un blog. Os lo recomiendo.
Carlos Polaino Jiménez's curator insight,
January 20, 2014 8:30 AM
ideal para los blogeros"recién nacidos" 
Jane Gardner's curator insight,
January 23, 2014 5:53 PM
As usual, Demian Farnworth has great content with this infographic on blogging. Take notes and use a writers guideline! |
Robin Good's curator insight,
February 4, 2014 5:28 PM
Composer.io is a new free web app, in early stage of development, which allows you to easily post from any web page to multiple social networks simultaneusly, similarly to what Ping.fm used to do. Composer.io offers two free bookmarklets that allow to easily post to anyone of these social media networks:
Works with your favorite auto-shortener. Simple, easy to use, handy. Definitely worth a try. Free to use for all beta users. Try it out now: http://composer.io/ Features: http://composer.io/site/features/ 
Andrea Baldo's curator insight,
July 19, 2014 8:47 AM
Enjoywebacademy digital marketing social media self publishing e-learning
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Best way to learn content curation is from cuators such as Jan Gordon, Brian Yanish, Robin Good, Ana-Cristina Pratas, Cendrine Marrouat & Scoopit team.
Marc Rougier's curator insight,
January 21, 2014 12:31 PM
Everybody has heard about content curation by now. Every Internet marketer is a curator. Let's bring it to the next level: 5 tips from great curators, shared by @Martin (Marty) Smith, posted on @ janlgordon's Curatti. Gamification, Customization, Dedicated site, Love and Cross-platform. With master curators @Brian Yanish - MarketingHits.com, @ janlgordon, @Ana Cristina Pratas, @Robin Goodand @Cendrine Marrouat - cendrinemarrouat.com inside. Thanks much @Martin (Marty) Smith (very much part of the master curators) and to the scoop.it community for making all of us better.
Lori Wilk's curator insight,
January 21, 2014 2:56 PM
Great actionable tips- And of course, curate what you LOVE
Martin (Marty) Smith's comment,
January 27, 2014 10:21 PM
Thanks Marc and Guillaume. Appreciate your letting me play with such a magic wand of a tool. If I am a "master curator" it is due to the generosity, trust and kindness you showed me. Hope I've repaid your kindness with advocacy, feedback, input and by using a tool I find invaluable to creating successful Internet marketing. Marty
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It is my great honor and pleasure to announce a second beginner's guide from Moz: The Beginner's Guide to Social Media. Level-up your game and take a look; we hope you enjoy it! Via Igniva Solutions
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Google search engine traffic is a doozy. So how do we, non-SEOs, get a shot at it? My SEO Traffic 2014 guide for non-SEOs will show you how. Via Kimberly Castleberry
Kimberly Castleberry's curator insight,
January 29, 2014 10:41 PM
You know I follow this stuff closely and I think Ana did a superb job summarizing what is going on at this time. 
Francine Bishop's curator insight,
January 30, 2014 6:12 PM
Great summary to get search traffic for non-SEO's. 
Julieanne van Zyl's curator insight,
February 2, 2014 5:43 PM
this is the best reference I've seen for SEO, recommended reading for anyone who wants their blog posts listed on Google.
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SHOULD you Dump your Facebook Page in 2014 Your options for greater visibility on the web
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Pinterest, Twitter, Facebook, Instagram, Google+, LinkedIn – Social Media Stats 2014 [INFOGRAPHIC]
ConfluenceSocialMarketing's curator insight,
January 25, 2014 10:34 AM
Great infographics on the various networks. 
Siri Anderson's curator insight,
February 1, 2014 9:14 AM
What if these were stats instead about "number of children immunized," "mentoring hours," "released prisoners education opportunities." sigh
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Google is far more than a search engine. If you know where to look, you can find a treasure trove of free or practically free tools to help grow your business.Just about everyone uses Google in some form for their business. I'm sure you know about Google Maps, AdWords, Google Analytics, and Gmail. You might also know about Google Drive, Google Calendar, and Chrome, Google's Web browser. I even bet a few of you out there have delved into Google's "Even More" section, where you'll find several dozen Google products listed. But Google provides tools beyond those published in this section, and many of them can help you in your everyday marketing and business operations. Let me take you on a brief tour... Via Jeff Domansky
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The best content is both likely to rank highly in the search engines, and to motivate your visitors to become new customers for your business. Learn 5 unique ways to find new keywords that can help you find and secure new customers.
...Because of your experience in your industry you probably already know many of the terms that describe the products and services your business offers.But, I’ve found that the most obvious keywords usually have the greatest competition and the least engaged visitors, so you shouldn’t rely too heavily on these. Expand your list of keywords and you might find new topics that deliver huge marketing results for years to come.
Here are five great resources for finding article topics and keywords you may not have tapped yet for your content marketing efforts... Via Jeff Domansky
Jeff Domansky's curator insight,
January 15, 2014 2:19 AM
5 great keyword sources that can improve your SEO dramatically.
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So you’ve created an amazing blog post, some of the best content to hit your website yet, hit the publish button, and then waited for the traffic to start pouring in to see your brilliant creation. Unfortunately, all you heard were crickets. Via Kimberly Castleberry
Kimberly Castleberry's curator insight,
January 13, 2014 2:37 PM
This is it the kind of posts I LOVE to come across! They break down what strategies are being super effective for someone and showcase all the vital points. This is one to bookmark!
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This is a 25 step game plan on how you can get your content in more Facebook news feeds organically.
Linda J. Miller's insight:
getting seen, using a plan
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