Marketing de contenidos, artículos seleccionados por Eva Sanagustin
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[Contenidos] Estrategia de content curation –

From www.evasanagustin.com

Si este fuese otro tipo de blog, empezaría el post explicándote qué es la curación de contenidos y por qué es beneficiosa. Pero no te aburriré con lo que ya sabes solo para tratar de
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Is Creating a Style Guide For Your Blog Really Necessary?

From www.bluleadz.com

In order to have a strong content marketing strategy, your blog needs to be in sync with the overall theme of your brand. Creating a style guide is essential to maintaining consistency and reflecting overall professionalism in your blog.
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Buyer Personas: One Method Doesn't Fit All

From contentmarketinginstitute.com

Which persona method works better for your marketing programs? – Content Marketing Institute
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Content Curation: The Ultimate Guide to Discovering and Curating Content Online

From buffer.com

It's all here! This ultimate guide to content curation has tips on where to find great content, how to read it fast, and automation flows for social sharing
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How to Create a Content Style Guide (+ Style Guide Template)

From www.impactbnd.com

A content style guide is a documented set of guidelines and rules that break down your brand personality, and how it is (and isn’t) expressed through your content. This advanced tutorial for digital marketers will teach you how to create a content style guie for your brand.
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[Contenidos] Herramientas para hacer content curation por correo electrónico –

From www.evasanagustin.com

Todos tenemos un correo electrónico, incluso varios. En nuestra bandeja de entrada se mezclan mensajes comerciales (newsletters, promociones), de trabajo (clientes, jefes, compañeros) y de círculos más cercanos (amigos, familiares). Para las empresas, el email
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How to Establish Your Brand ‘Voice’ on Social Media

From blog.hootsuite.com

Building and maintaining an authentic brand voice is key for businesses on social media. We break down some ways you can achieve this.
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Checklist content curation

From www.slideshare.net

Preguntas para seleccionar el contenido más adecuado para hacer content curation. Checklist para que el content curator elija mejor el contenido.
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150 Buyer Persona Questions You Must Ask

From sujanpatel.com

While my business partner Colin Mathews has been working on building  Mailshake, I’ve been hard at work building buzz and recruiting beta users. So far, we’ve had more than 3,500 people request access to the system, but only a few hundred of those really got the product and were successfully able to leverage it. Along …
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¿Buyer persona o brand persona? Descubre sus principales diferencias

From marketingdecontenidos.com

En el mundo del marketing es bastante común escuchar acerca de dos conceptos distintos: buyer personas y brand persona. ¡Conoce sus principales diferencias!
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Del storytelling al storydoing. ¡Lo que no te han contado!

From es.semrush.com

Ahora que creías tener controlado lo que es el storytelling, va y aparece el storydoing pero, ¿realmente sabes lo que es storytelling? Voy a empezar esta entrada con una afirmación que puede que no te guste un pelo... El 90% de las definiciones d
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How to Use Content Curation to Improve Your Social Media Efficiency While Getting Results

From blog.scoop.it

Want to grow your brand, increase fans, and start selling more?
Then you need to follow the marketing trends that guide the way people do business online.
And today’s biggest market trend? Social media.

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Content Curation Platform for Business Use: 4 Checklist Requirements

From www.curata.com

With all the content curation tools available to today’s marketers, it can be hard to decipher what makes one platform more valuable than another. This can
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Reciclaje de contenidos: cómo puedes cuidar tu entorno online

From www.latirademarketing.com

Reciclar forma parte del consumo responsable y hará que nuestras generaciones y audiencias futuras puedan disfrutar de un contenido de calidad. ¡A reciclar!
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7 Advanced Research Methods To Find the Real Needs of Your Audience

From nichehacks.com

This post will teach you proven audience research techniques that'll allow you to understand the real needs of your customers and make informed decisions
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Análisis de contenidos en hoyreka!: la base de nuestro éxito

From www.hoyreka.com

¿Sabes cómo realizar un análisis de contenidos eficazmente para el correcto diseño de tu estrategia? No es una tarea fácil, requiere de muchos ¿Sabes cómo realizar un análisis de contenidos eficazmente para el correcto diseño de tu estrategia? Pautas básicas sobre el funcionamiento de hoyreka!
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Auditoría de contenidos: ¿es hora de hacer limpieza en tu sitio web?

From www.redactorfreelance.com

¿Recuerdas el primer artículo que publicaste en tu blog? Te recomiendo hacer una auditoría de contenidos de tu sitio web para evitar los problemas que causa el contenido antiguo. ¡Es fácil!
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¿Con qué frecuencia deberíamos publicar en las redes sociales? Un experimento de HubSpot

From blog.hubspot.es

Recopilamos datos de HubSpot para determinar cuándo es el mejor momento para publicar en diferentes redes sociales.
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8 Ways to Repurpose Content to Extend its Lifespan

From www.impulsecreative.com

It has been proven that repurposing content works, so why are we still letting content die? We’ve got eight creative ways to give your dying content the CPR it needs to breathe again, and enjoy a long-lasting life— as an evergreen, multimedia force.
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How to Know If Your Content Marketing Isn’t Working

From neilpatel.com

How do you know when your content marketing isn't working? Look for these five red flags before and during the push.
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How to Use Social Media Personas to Boost Brand Engagement

From sproutsocial.com

Want to reach your brand's ideal customers via social? By crafting social media personas, you can better adapt your content and campaigns to do just that.
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Departamento de contenidos, cómo funciona y organización ideal

From syndicali.com

Tanto las grandes empresas como las PYMES necesitan de un departamento de contenidos que garantice todas las tareas relacionadas con los contenidos. ¿Cuál es la estructura ideal de ese departamento?
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What to Do When Someone Steals Your Blog Content

From problogger.com

When should you worry when someone steals your blog content and what can you do about it? ProBlogger Darren Rowse has had countless content theives steal from his sites for more than a decade - this is his advice.
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