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It's no secret that Google's Panda and Penguin updates caused a lot of panic. SEOs and marketers were FREAKING out and honestly, I got tired of reading about it - I'm sure most of you did too. 
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by Duane Forrester | Links, links, links. It’s pretty much at the top of any SEOs “must discuss” list of topics.
For a long time, the prevailing thinking was links were the golden egg. They were what you needed to turn the tide and boost your rankings.
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Do you ever wonder why your B2B website isn’t getting more traffic? It could be that your website isn’t properly optimized for search engines.
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As part of our local citation building service, I research local citations and their influence on the organic local search rankings daily. That is why I decided to publish a series of articles related to the topic of citation building for local SEO. The current one is related to one of the most important factors in measuring the value of different citations (according to Google’s “Generating Structured Information” patent) – relevance of the source.
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Learn all about the new Google Knowledge Graph and how it will affect search results.
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Google's Venice update has caused surprisingly few ripples in the search engine marketing industry given the scale of its impact on search: it's easily as important as Big Daddy from 2006, itself the most significant update made by Google up to...
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Here are the three steps to follow to get Google Authorship markup working, along with tips for troubleshooting.
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The Venice update that started in late January had significant impact on Google local search results.
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Immediately following the release of the Lumia 900 smartphone, the Windows Phone camp has a plan to compete with iOS and Android.
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Long a staple of Adwords, a simplified call reporting is being tested in Adwords Express.
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The most important thing that everyone who meets for the first time face to face with Google Places should do is read the Google Places Quality Guidelines. As a Top Contributor to the Google Places Help Forum I spend a decent amount of time reading through threads and stepping in where necessary.
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Rand from SEOmoz believes that you can create great content in any niche and sets out a process to help us do just that.
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The Social Media Hat recommends that every business take the time to list their website and business information in the top internet directories.
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Bing has done a deal with Yelp in which the latter’s reviews and content will be heavily integrated into Bing Local pages.
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In the first part of the Local Citation Building Study series I shared the results of a research I did for some of the most competitive local search niches. The second part is dedicated to the more generic business directories.
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Last week in It Really Is a Google World and We Are All Just Living in It, David Mihm observed that the bulk of content above the fold was Google's.
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According to the Small Business Search Marketing Survey by American Express OPEN, U.S. small businesses can still count on word-of-mouth as a top way for shoppers to find them. Close behind, however, is the Internet.
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In the last month there were many cases of disappearance of Google Places analytics data and complete listings from the organic search results while the listings’ statuses were still showing “Active”.
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Every satisfied customer of yours should bring you more customers. The ideal is for word-of-mouth to do all the work—for your happy customers to refer their friends to you, who in turn become customers. Not having to advertise in any way is the best
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Google just added a new button front and center that says Edit this Place. So I guess they are encouraging even more user edits and crowd sourcing of Places data. See the screen shot and my concerns below it. Funny inconsistencies in messaging too. Via Linda Buquet :: Catalyst eMarketing
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Marketers spent 16% more on search budgets in Q1 in the U.S. and 3% in the U.K. compared with the year-ago quarter, according to a report published Monday.
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Data scraping can help you a lot in competitive analysis like determining the titles, keywords, content categories and ad copies used by your competitors.
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The internet and search engines in particular are the top sources for information about local businesses, according to a new survey from the Pew Internet & American Life Foundation. That’s not really a surprise.
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I designed my “scraper suite” of tools (not the link prospector) as stand alone pieces of a Broken Link Building tool I had planned.
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