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Rescooped by Chien Wei from Automotive Industry Review!

Japan-China dispute clouds APEC focus on trade

Japan-China dispute clouds APEC focus on trade | International Business |

Soured ties between China and Japan bubbled beneath the surface of a regional summit after Beijing was announced as the host of next year’s meeting, putting renewed focus on the testy relationship between the two Asian powers. The official agenda for the 21-member Asia-Pacific Economic Cooperation gathering is mainly about forging a consensus on freer trade, but in speeches and meetings, territorial tangles between China and most of its neighbors were a constant subtext.

Via Pierre Le Moël
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APEC targets greater use of biotechnologies to enhance food security - Asia-Pacific Economic Cooperation (2013)

APEC targets greater use of biotechnologies to enhance food security - Asia-Pacific Economic Cooperation (2013) | International Business |

APEC member economies are seeking to widen the availability of agricultural biotechnologies to help ensure adequate food supplies and boost the livelihoods of farmers. Agricultural and biotechnology experts from around the Pacific Rim laid the groundwork for increased regulatory and technical collaboration in support of these objectives during a recent joint meeting...


“We are focused on improving innovation within the agricultural sector as a path towards greater food security,” Dr Subagyono explained. “This includes cross-cutting support for agricultural biotechnologies to enhance crop yields and reduce losses due to weather, pests or post-harvest transport and handling.” Greater innovation within the sector is needed to mitigate the effects of climate change on biodiversity and food production, he added.

The progress of this effort has important implications for business and socio-economic development.


Participants agreed that biotechnologies can boost production for small, rural farmers and thus play a role in alleviating poverty. Biotechnologies also have the capacity to lessen the impact of agriculture on the environment by limiting the need for pesticides and irrigation, they said. But their increased development and use require a complementary policy environment.


“When economies deploy varying rules and regulations for agricultural development and management, it becomes more difficult for new ideas and innovations to flow across borders,” said Dr Karden Mulya, representing Chair of the APEC High Level Policy Dialogue on Agricultural Biotechnologies. “APEC economies are intent on enhancing policy harmonization within the sector... Such harmonization is needed to lower barriers that impact agricultural trade and investment, and foster the co-development and transfer of biotechnology that can benefit small-scale farmers.” 


Measures that promote increased transparency and understanding of agricultural sector regulation are key agenda focuses. Providing governing bodies with knowledge and tools that support the implementation of best practices, identified through the sharing of experiences in biotechnologies and biogenetic resource management, is another area of emphasis...


“Science and technology are of great importance in ensuring food security,” Dr Tang concluded. “As biotechnologies become a more integral component of agricultural production and public confidence grows as their value becomes more apparent, there is an opportunity to take significant steps forward in addressing the region’s long-term agricultural demands.” 

Via Alexander J. Stein
Ibisime Etela's curator insight, July 31, 2013 9:00 PM

Although biotechnology in the form of genetically modified food crops have been challenged as being unconventional by some proponents, agricultural biotechnology targeted at producing high yielding varieties of crops and livestock would be beneficial. Such benefits from these improved varieties would even be more when viewed from the point of view that such varieties would lead to little or no littage and use of pesticides,minimal weeding and inorganic fertilizer requirements, less wastes, higher productivity, lower post-harvest losses and higher returns on investment.

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Researchers Explain How Brands Make You Fall In Love

Researchers Explain How Brands Make You Fall In Love | International Business |
Brands spend millions of dollars trying to make consumers fall in love with them, and according to C.W. Park, director of the Global Branding Center at USC’s Marshall School of Business, these attempts are usually miserable failures. "If you really ask people, they have only vague understandings about each brand," says Park. "Or they’re not aware of many brands in the first place."

Via The Learning Factor
TopMBA's comment, December 19, 2013 2:04 PM
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Rescooped by Chien Wei from Automotive Industry Review!

APEC should play leading role in maintaining open world economy: Chinese president

APEC should play leading role in maintaining open world economy: Chinese president---Chinese President Xi Jinping said in Bali on Monday that the Asia-Pacific Economic Cooperation (APEC) should play a leading role in maintaining and advancing an...

Via Pierre Le Moël
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Rescooped by Chien Wei from digitalNow!

4 Myths of Global Branding

4 Myths of Global Branding | International Business |
Once my trademark is registered no one can infringe upon it.

False. One of the most difficult myths to deal with is the fact that once you do extend your brand globally it does not automatically preclude others from infringing upon your trademark. This is often one of the most difficult issues for trademark holders to come to grips with after they have invested the resources to get their brand registered.

But it is a sad reality that although registering your trademarks in the U.S. and abroad affords the registrant with valuable rights one of those is not the automatic preclusion of others from using their registered trademarks.

As such, even after you protect your trademark globally you will still need to be ready to police the use of your brand in those new global markets and to take action to cease unlawful infringement when it occurs.

Via Don Dea
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