New Social Media Marketing Benchmarks: How Does Your Company Stack Up? | СписаниеТО Интернет Маркетинг | Scoop.it

What these oft-quoted stats on social media usage don't do, however, is show us how to act. They fail to provide us with any actionable insights into how we can actually improve our social media marketing. 

 

That's why we created the 2015 Social Media Benchmarks Report, which uses data from 7,000+ businesses. The report sheds light on metrics associated with social posting frequency, social following, and social engagement. Use it to benchmark your own social metrics against businesses in your industry and/or against businesses with a comparable company size.

 

To give you a quick overview of the types of data you'll find in the report, I put together a few interactive charts using the infographic creation service, infogr.am....


Via Jeff Domansky