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Forget the elevator pitch. You only get four words.
Now here's a great idea to develop your leadership and mental acuity! Tell your story in just FOUR words! The technique is simply explaniend and it will really make you think carefully about who you are and what business you are in ... so give it a try!
By the way ... my first effort ... "Helping you solve problems!"
It's been established that people don't read entire articles or posts. This is a good way to capture the attention of those who do and those who don't
If you write a longer story, the door cracks open to ambiguity #innov8u #careers #entrepreneurship #knowyourstory #marketing