Your new post is loading...
"Words come and go, in and out of fashion. And when the topics of discussion are screen-production, screen-media, technology and narrative, words can fall out of fashion very quickly.
Even those words that begin with clear intentions and a desire to be useful descriptors, can quickly be hijacked and malformed into contestants for the ongoing game of buzzword bingo. ‘Transmedia’ is just such a word. With the term ‘Trans’ simply meaning ‘to move’, the notion of Transmedia as “narratives that move across different media-forms”, it’s a perfectly apt description."
Via mirmilla
An interesting approach ... which can also be considered in the opposite direction from another interesting post of Mediastorm (I Hate ‘Multimedia’ http://bit.ly/12pTiRl)
Again, the words are struggling to chase the technological and social innovations.
El impacto del transmedia en la revitalización de otras metodologías de trabajo...