Communication design
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Ask a Content Strategist: When Will the Robot Writers Take Over?

Ask a Content Strategist: When Will the Robot Writers Take Over? | Communication design | Scoop.it
While automation is destined to disrupt our professional lives to an epic degree over the next decade, writers shouldn't feel threatened.

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Jessica Kelly's curator insight, 8 March 2018, 21:47
Very entertaining, insightful look at robot writing that includes a comprehensive Q&A and survival tips for writers.
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The SEO Implications of Interactive Content | New Breed Marketing

The SEO Implications of Interactive Content | New Breed Marketing | Communication design | Scoop.it

"Our VP of Product explains the SEO implications of interactive content and how certain functions can affect whether the search engine crawls or not."


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Jessica Kelly's curator insight, 9 March 2017, 23:18
In a nutshell, if it doesn't truly add value, don't do it. Makes sense for so many things...
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This Company Wants You to Stop Making Terrible Charts in Excel | BuzzFeed

This Company Wants You to Stop Making Terrible Charts in Excel | BuzzFeed | Communication design | Scoop.it
Canva, which helps you make cute social graphics, is hoping you'll ditch Microsoft Office for their ne

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Jessica Kelly's curator insight, 6 October 2016, 19:50
This content professional also wants you to stop making and sharing terrible charts (especially with this content professional). Thank you. :>
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16 Ways to Use Video in Internal Comms [infographic] | Alive with Ideas

16 Ways to Use Video in Internal Comms [infographic] | Alive with Ideas | Communication design | Scoop.it

"Video has become an essential part of the online experience for everyone..."


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Jessica Kelly's curator insight, 5 February 2016, 00:02

OK, I don't wholly buy into the "essential part of the online experience for everyone..." Everyone? Naw. But some? Yep. Many? Well, it's certainly growing. Regardless, there are some good ideas here.

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Content Is the Key: Five Steps to Diversify Your Content Creation

Content Is the Key: Five Steps to Diversify Your Content Creation | Communication design | Scoop.it
To some, content may be king but to marketers, content is simply a way of life. It has the ability to set you apart from other companies, mark you as an industry expert, and create new business oppor…

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Jessica Kelly's curator insight, 13 July 2017, 22:27
#2: Stop repeating your content. 
It needs to be said, as does #5.
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10 Creative Exercises That Are Better Than Brainstorming | HubSpot

10 Creative Exercises That Are Better Than Brainstorming | HubSpot | Communication design | Scoop.it
Sick of traditional brainstorming? Check out these alternative exercises to get the creativity flowing.

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Jessica Kelly's curator insight, 17 November 2016, 17:59
There are some TERRIFIC ideas here for everyone that can work amazingly well for content/comms folks, for sure.
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10 Simple Edits That'll Instantly Improve Any Piece of Writing | HubSpot

10 Simple Edits That'll Instantly Improve Any Piece of Writing | HubSpot | Communication design | Scoop.it
Check out these 10 simple editing tips that'll help you transform dull copy into persuasive, actionable content.

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Jessica Kelly's curator insight, 11 February 2016, 00:40

If you're a pro writer/editor, you just may be thinking this post is for beginners -- that you shouldn't waste your time. So, yes, it would be a good reference for beginners, but it's also a great reminder for content creators, regardless of experience level--especially the last two points about adverbs and CTAs.

Patricia Rivera | Hook PR & Marketing 's curator insight, 12 February 2016, 04:06

Tips to yield more email opens, more shares, and more conversions,