When it comes to making strong, objective decisions, you're about the last person on earth you should trust. So today, we're taking a page from Seinfeld's George Costanza.
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Anne Egros's insight:
The Opposite Test : In an episode of the TV show Seinfeld, George decides to do the opposite of everything he usually does, because his life sucks. When he begins to do this, his luck changes and everything begins to go his way.
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