e-Health and Digital in Pharma (English)
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e-Health and Digital in Pharma (English)
Intelligence on digital initiatives and digital marketing in Health/Pharma
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Marketing Management in Pharmaceutical Industry During Turbulent Times

Marketing Management in Pharmaceutical Industry During Turbulent Times | e-Health and Digital in Pharma (English) | Scoop.it
This guide helps executives & marketing management in the pharmaceutical industry change course as needed to better the chances of recovery.
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mHealth Tools for Pharma R&D and Marketing

mHealth Tools for Pharma R&D and Marketing | e-Health and Digital in Pharma (English) | Scoop.it
Find out in our new article how mHealth applications are changing the lives of many people and transforming the way pharmaceutical companies do research, development, and marketing.
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Artificial intelligence in the healthcare supply chain | Merck KGaA, Darmstadt, Germany

Artificial intelligence in the healthcare supply chain | Merck KGaA, Darmstadt, Germany | e-Health and Digital in Pharma (English) | Scoop.it
The healthcare supply chain ensures the right medicines are available to patients when they need them. Can AI help revolutionize this complex process?
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WaytoB Partner with Trinity College on Digi-ID App

WaytoB Partner with Trinity College on Digi-ID App | e-Health and Digital in Pharma (English) | Scoop.it
WaytoB have partnered with Trinity College to co-develop Digi-ID, an inclusive e-learning platform. WaytoB are the tech partner for Digi-ID which aims to address the challenge of digital inclusion and low usage of digital technologies amongst people with ID.
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Expert Consensus: Telehealth Skills for Health Care Professionals | Telemedicine and e-Health

Expert Consensus: Telehealth Skills for Health Care Professionals | Telemedicine and e-Health | e-Health and Digital in Pharma (English) | Scoop.it
Background: The COVID-19 pandemic has driven most clinicians, from those practicing in small independent practices to those in large system, to adopt virtual care. However, individuals and organiza...
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A new age of direct-to-physician marketing

A new age of direct-to-physician marketing | e-Health and Digital in Pharma (English) | Scoop.it
How Ogilvy Health and Doceree are reaching physicians with precision point-of-care messaging on telehealth platforms.
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Clinical Trial Data Management Software Demand, Top Key Manufacturers Analysis, Dynamics & Forecast 2021-2030 –

Clinical Trial Data Management Software Demand, Top Key Manufacturers Analysis, Dynamics & Forecast 2021-2030 – | e-Health and Digital in Pharma (English) | Scoop.it
Clinical Trial Data Management Software Market: Introduction The global clinical trial data management software market is anticipated to reach ~US$ 7 Bn by 2030. The clinical trial data management software market is projected to expand at a CAGR of ~8% from 2020 to 2030, in terms of revenue.
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eDetail Aid Apathy, Inevitable without Innovation? | David Hunt

eDetail Aid Apathy, Inevitable without Innovation? | David Hunt | e-Health and Digital in Pharma (English) | Scoop.it
eDetailing; Maximising the opportunity, by David Hunt You have a stunning eDetail aid! It's compelling, engaging, memorable. It addresses customer needs & it absolutely helps the representative. It has won awards ...
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Closed Loop Marketing Projects are Popular, but still not fully Understood (Part 1)

Closed Loop Marketing Projects are Popular, but still not fully Understood (Part 1) | e-Health and Digital in Pharma (English) | Scoop.it
Closed Loop Marketing enables companies to get constant feedback and pull information from customers to adjust the communication to match the needs of the individual doctor or specialist. At Agnitio we strive to take a similar approach.
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edetailing.co even more effective | Medical and legal services ...

The modern system of multimedia support for sale process edetailing.co, for which GreyTree is responsible on the Polish market, has gained new functionalities., Medical and legal services marketing, advertising, promotion and PR, ...
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E-Detailing Continues to Increase in Popularity...

E-Detailing Continues to Increase in Popularity... | e-Health and Digital in Pharma (English) | Scoop.it
Nearly half of the physicians surveyed in the Kantar Media Sources & Interactions Study, March 2013 – Medical/Surgical Edition say that have participated in a pharmaceutical manufacturer e-detail presentation.
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New Pharma approach: from (e-)detailing to cust...

New Pharma approach: from (e-)detailing to cust... | e-Health and Digital in Pharma (English) | Scoop.it
In the demand for a new business model for pharma, the roadmap from current promotion via detailing to a more engaging way to physicians and health care provide (interesante presentación sobre la evolución del modelo comercial en #pharma...
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e-detailing: effective promotion of professional science communication

e-detailing: effective promotion of professional science communication | e-Health and Digital in Pharma (English) | Scoop.it
The evolution of new information and communication technologies (ICT) has designed an innovative model to transmit data in the healthcare field.
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10 pharma marketing challenges and how to fix them

10 pharma marketing challenges and how to fix them | e-Health and Digital in Pharma (English) | Scoop.it
Article: Solve 10 common pharma digital marketing challenges – reducing content costs, increasing marketing reach, improving eDetailing ROI, and more.
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Optimizing multichannel engagement is critical with EU Cardiologists

Optimizing multichannel engagement is critical with EU Cardiologists | e-Health and Digital in Pharma (English) | Scoop.it
The pandemic poses an obvious threat to the face-to-face nature of sales reps, which, along with major congresses being cancelled, means the major routes pharmaceutical companies contact physicians has disappeared.
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The promise of telemedicine to reduce health inequities

The promise of telemedicine to reduce health inequities | e-Health and Digital in Pharma (English) | Scoop.it
Noël Theodosiou, CEO and Sergio Corbo, COO of Luminous, reimagine a new healthcare model of “doctors without borders...The promise of telemedicine to reduce health inequities...
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Just How Important is Telehealth & Telemedicine During the Currently Imposed lockdown in Uganda? -

Just How Important is Telehealth & Telemedicine During the Currently Imposed lockdown in Uganda? - | e-Health and Digital in Pharma (English) | Scoop.it
In March 2020 when the Coronavirus was registered in the country, the norm of Patients queuing up at health facilities changed as health workers and patients were all at risk of contracting the deadly disease.
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GlobalData : Novo Nordisk's Ozempic digital marketing in Australia can be exemplar for other players in type 2 diabetes space, says GlobalData | MarketScreener

GlobalData : Novo Nordisk's Ozempic digital marketing in Australia can be exemplar for other players in type 2 diabetes space, says GlobalData | MarketScreener | e-Health and Digital in Pharma (English) | Scoop.it
21 Jul 2021
Novo Nordisk's Ozempic digital marketing in Australia can be exemplar for other players in type 2 diabetes space, says GlobalData

Posted in Pharma
...| July 21, 2021...
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Aimedis connects all medical data providers and buyers in the largest B2B marketplace in the field | by AimedisGlobal | Jul, 2021

Aimedis connects all medical data providers and buyers in the largest B2B marketplace in the field | by AimedisGlobal | Jul, 2021 | e-Health and Digital in Pharma (English) | Scoop.it
#Aimedis #AIMX #AIMXtoken #token #Blockchain #AimedisNFT #NFT #Non-Fungible-Tokens #ehealth #healthcare #IDO #mobility #tothemoon #tothestreets Medical research is a multi-billion business that is…...
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Cutting Through the Noise

Cutting Through the Noise | e-Health and Digital in Pharma (English) | Scoop.it
The effects of COVID-19 have given a good shake to an already ever-changing marketing landscape, and for pharma marketers it is more difficult than ever to cut through the...
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Pharma and Healthcare Sales go digital with e-d...

Pharma and Healthcare Sales go digital with e-d... | e-Health and Digital in Pharma (English) | Scoop.it
“Last month Pfizer rolled out a new way of marketing medicines, by introducing digital drug representatives.
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Who is the leader of CRM market? - CIOL

Who is the leader of CRM market? - CIOL | e-Health and Digital in Pharma (English) | Scoop.it
Who is the leader of CRM market?
CIOL
Meanwhile, Oracle Siebel CRM features a deep industry sector-specific expertise (e.g. pharmaceutical organizations where specific sales processes are supported, such as e-detailing).
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E-detailing:Nearly Half of Doctors have Attended at Least One Presentation

E-detailing:Nearly Half of Doctors have Attended at Least One Presentation | e-Health and Digital in Pharma (English) | Scoop.it
By Mia Burns Almost half of the physicians surveyed in the Kantar Media Sources & Interactions Study, March 2013 – Medical/Surgical Edition say that have participated in a pharmaceutical manufacturer e-detail presentation, and trending data...
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Will Doctors Who Have Participated in e-Detailing Continue to Participate? - Dave Emery | Kantar Media Healthcare Research

Will Doctors Who Have Participated in e-Detailing Continue to Participate? - Dave Emery | Kantar Media Healthcare Research | e-Health and Digital in Pharma (English) | Scoop.it
Will doctors who have participated in e-Detailing continue to participate? http://t.co/cdUxHMcSDq
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E-Detailing Continues to Increase in Popularity with Physicians - Dave Emery | Kantar Media Healthcare Research

E-Detailing Continues to Increase in Popularity with Physicians - Dave Emery | Kantar Media Healthcare Research | e-Health and Digital in Pharma (English) | Scoop.it
E-Detailing Continues to Increase with Physicians #hcsm #socpharm #mHealth #epharma #hcmktg #pharmamktg #medsm http://t.co/MXYvSJ88bt
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