Digital Transformation
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The Storytelling Strategy That BuzzFeed and Star Wars Have in Common

The Storytelling Strategy That BuzzFeed and Star Wars Have in Common | Digital Transformation | Scoop.it
Whether you're making a movie about space adventures or a listicle about where you went to college, great stories share a crucial element: relatability.
Sebastian Büttners insight:

Relatability

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Why Netflix Will Be Bigger Than Disney

Why Netflix Will Be Bigger Than Disney | Digital Transformation | Scoop.it
Ingenuity around content, syndication and customer-centricity will ultimately make Netflix a powerhouse.
Sebastian Büttners insight:

Who knows? Or will Disney become the new Netflix? 

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Spotify Can Justify Valuation By Becoming Netflix of Music

Spotify Can Justify Valuation By Becoming Netflix of Music | Digital Transformation | Scoop.it
Netflix building a studio saved its business. Spotify needs to do something similar: start a label and concert business that both provides a pathway toward profitability and allows it to become an attractive partner to musicians.
Sebastian Büttners insight:

… and audio is way more mobile than moving pictures ;-)

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