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Scoop.it!
"Nous vivons à l’ère du bullshit et du non-sens. Que ce soit nos zélites de la nazion, ou plus proches de nous, les experts marketing de la société dans laquelle on travaille ou tout simplement sur les CV des développeurs rockstars, quasiment toutes et tous utilisent du langage marketing bien pipo voire de la novlangue..." 
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Scoop.it!
David JP Phillips has spent 7 years studying 5000 speakers, amateurs and professionals in order for the first time in history to detail every single skill a communicator from stage or in a presentation uses in order to deliver their message.
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