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10 Brand Publishing Tools You've Probably Never Heard Of | iAcquire

10 Brand Publishing Tools You've Probably Never Heard Of | iAcquire | Content for Ecommerce | Scoop.it
Ready to up your brand publishing game? IAcquire contributor Joel Klettke unearths 10 lesser-known brand publishing tools that you should get to know.
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Content for Ecommerce
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This is Your Brain on Content Marketing | McMURRY/TMG

This is Your Brain on Content Marketing | McMURRY/TMG | Content for Ecommerce | Scoop.it
The marketing landscape is a complex space. Success is equal parts art and science. It takes varied perspectives to see the big picture and the moving parts simultaneously.
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Exclusive Video: Inside Net-a-Porter’s Strategy for ‘Porter’ Magazine - BoF - The Business of Fashion

Exclusive Video: Inside Net-a-Porter’s Strategy for ‘Porter’ Magazine - BoF - The Business of Fashion | Content for Ecommerce | Scoop.it
LONDON, United Kingdom — When it was first announced that pioneering fashion e-tailer Net-a-Porter was planning to launch a glossy physical magazine called Porter, there was no shortage of sceptics. Though Net-a-Porter was one of the first luxury retailers to elegantly integrate content and commerce — shortening the path between inspiration and transaction, and allowing them to more effectively engage and expand their audience and generate additional revenue by selling advertising — many wondered why an Internet-based company would launch a print product at a time when competition for readers and advertising dollars remains fierce. Indeed, some industry insiders suggested that, … More
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Fascinating step into the world of brand publishing from this fashion e-tailer. The online versions of Net a Porter and Mr Porter are equally inspiring for the fact they offer up really interesting to respective audiences that is well thought out content and high quality.

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10 Brand Publishing Tools You've Probably Never Heard Of | iAcquire

10 Brand Publishing Tools You've Probably Never Heard Of | iAcquire | Content for Ecommerce | Scoop.it
Ready to up your brand publishing game? IAcquire contributor Joel Klettke unearths 10 lesser-known brand publishing tools that you should get to know.
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The benefits of content curation for seo

In a recent survey of 1,550 US professionals on the impact of content curation for their business goals, 65% said content curation helped with regards to SEO. Not only that but data from 65M+ pieces of content curated on the Scoop.it platform show that an average of 40% of traffic comes from Google Search.

 

This presentation explains why and outlines content curation best practices for SEO.


Via Guillaume Decugis
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Patricia Alvarez's curator insight, 16 January 2015, 05:36

You have explained Content Curation well. Thank you. :)

Lori Wilk's curator insight, 13 February 2015, 17:37

If you understand the power of #content #curation you will do more of it. The statistics show how Curating Content can play a big part in Search Engine Optimization. The right level of participation brings more exposure.com 

Gust MEES's curator insight, 19 February 2015, 06:17

In a recent survey of 1,550 US professionals on the impact of content curation for their business goals, 65% said content curation helped with regards to SEO. Not only that but data from 65M+ pieces of content curated on the Scoop.it platform show that an average of 40% of traffic comes from Google Search.


This presentation explains why and outlines content curation best practices for SEO.


A MUST READ for any person who uses curation!


Learn more:


http://www.scoop.it/t/21st-century-learning-and-teaching/?tag=Curation


http://www.scoop.it/t/21st-century-learning-and-teaching/?tag=SEO