In a new study by Open Influence, the company studied social media posts to find out which social media platforms drive the most sales.

I came across this article in HBSDealer and thought you would be interested in these emerging ecommerce trends. Consulting firm Absolunet, based in Montreal, Canada, revealed its list of top 10 trends that will impact North American retailers in 2018. The impact will be felt across the entire supply chain: by manufacturers, distributors, retailers and…

Social media may not have a direct impact on search rankings but it can definitely help boost conversion rates. Here are seven ways to do so.

New research shows how consumers use social media to find the products they want to buy.

Social media is more than just a way to waste time online. Social media is a big business. Over 2.7 billion people are active on social networks, which accounts for approximately 37% of the global population. Here’s how that user base breaks down among the top 7 social networks. Facebook is by far the biggest. That’s …

Social Media Campaign ideas you should be trying on Facebook, Twitter, Pinterest, Linkedin and more.

There’s no better place to try and sell your products or services than on a platform where millions of people are connecting and engaging. Social media has carved a very permanent place in our society and has integrated into our daily lives. It comes as no surprise that marketing would find its way into the […]

Instead of separate analytics teams and repositories, consolidate them, writes Ravi Parikh, cofounder and COO at Heap.

Discover the latest social media marketing trends and how to apply them to your own business in order to promote your product or service.

Occasionally, I come across a post that provides valuable insight. This blog post from Tenfold is exactly that. Read on and learn! Today’s sales ‘pitches’ are no longer simply a stack of information thrown at prospects. Instead, effective sales pitches today are two-way conversations. Listening to a prospective buyer’s wants and needs is as important…

Learn how aligning your SEO and content teams can help your brand create better content, boost user engagement, and achieve maximum marketing impact.

There are a significant number of benefits that can be obtained from implementing chatbots into a company’s social media channels, here's how to do it.

A few years ago my mentor, Patrick Ward, published a Facebook post about a piece of content his firm was promoting for a client, and I publicl

Ever wonder what social media tools the experts use to save time and keep them from pulling out their hair? 25 Top social media tools to use.

As more and more people engage themselves with the popular social networking sites, the companies can make a great brand exposure and target a big market.

Are you looking for ways to encourage people to engage and trust your brand? Here are nine proven ways to create and share engaging social media content.

I’m sure you’ve heard the stories about how titans like Facebook and Uber growth-hacked their way to become $50 billion companies. Growth hacking has become one of the biggest marketing trends. However, there is a lot of misinformation out there. The Dropbox or Facebook stories almost sound too good to be true. And in some …