Creating a website is not the same as creating a brand. Your website might have a million dollar look, yet still not reflect your corporate identity
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Jeff Domansky's curator insight,
May 6, 2017 11:58 PM
Good post on what makes a brand shareable on social media
Everett Bowes's curator insight,
May 11, 2017 12:44 PM
Good post on what makes a brand shareable on social media
Digitalhub's curator insight,
April 19, 2017 12:41 PM
I selected this article from Curatti written by Keri Jaehnig because it provides insight on how to effectively use Facebook Stories for your business.
How to build more trust and increase awareness for your brand.
Use Facebook Stories to Improve Your Reach
Stories are not just about fun and games. I agree that businesses can leverage these in order to reach their audiences in a more personalized way.
Jaehnig provides insights into how to best use Facebook Stories to reach your followers and beyond.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Read full article here: http://ow.ly/8JBY30aW0As
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Jeff Domansky's curator insight,
April 24, 2017 7:46 AM
Here's some tips on how to use Facebook Stories to market your business.
janlgordon's curator insight,
March 24, 2017 7:31 PM
In our latest Curatti interview, Greg Cooper talks about the benefits of LinkedIn for business.
"This video is based on my original Curatti article titled “8 Reasons Why You Are Not Getting More Business from LinkedIn”. LinkedIn is most widely used and credible online venue for businesses of all sizes. No other platform provides both the depth of information about your target audience and the ability to quickly find, connect and engage with that audience. Yet many businesses are failing to take full advantage of this opportunity. Some of the areas covered in this approximately 20-minute interview include:
I also share several real-life examples of businesses who have enjoyed great success with LinkedIn, including one business which has turned LinkedIn into a lead generation conveyor belt. The Curatti On Air LinkedIn InterviewIn this interview, I discuss some of the reasons why so many businesses fail to take advantage of the benefits of LinkedIn. It was a vibrant and enjoyable conversation with Curatti’s Andy Capaloff and host, Cheryl Tan."
Watch the full video here.
janlgordon's curator insight,
March 6, 2017 11:26 PM
I selected this article from Curatti written by Paolo Fabrizio because it explains how to use social customer service to better connect with your customers.
Integrating digital channels can help you improve your sales and customer relations.
Make Better Connections Through Social Customer Service
You can nurture your customers each and every day. I agree that you can reach them through specific platforms and technology.
Fabrizio shows you several ways to improve your social customer service with mobile and other social channels.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of 123rf.
Read full article here: http://ow.ly/O1E0309EFxJ
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janlgordon's curator insight,
February 15, 2017 2:29 AM
I selected this article from Curatti written by Shane Barker because it provides information on successful influencer marketing case studies.
Learn from top marketers in your industry on how to build better influence online.
Understand How Influencers Reach an Audience
Brand building comes through generating trust with your community. I agree that you can glean a lot from the experts who already have a well established following.
Barker goes over influencers from various niches who have run a successful marketing campaign.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of 123rf.
Read full article here: http://ow.ly/PWHS3091a7c
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janlgordon's curator insight,
January 25, 2017 9:27 PM
I selected this article from Curatti written by Avinash Nair
Three ways you can improve your website design
Top Reasons to Update a Website
Every second a new website is born on the Internet. I agree that knowing what needs to be fixed is the first step to rebuilding a presence that your visitors will love.
Nair goes over the what to look for when assessing your business's most important online real estate.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of 123rf.
Read full article here: http://ow.ly/q8iE308mnNT
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janlgordon's curator insight,
January 12, 2017 11:23 PM
I selected this article from Curatti written by Daniel Ndukwu because it provides insights on increasing your website traffic with Quora.
How to attract more subscribers for your business.
Quora as a Website Lead Generator
Driving interested visitors to your website can be enhanced with the right resources. I agree that Quora can help attract more readers.
Ndukwu shows you what he discovered after a 30 day challenge and the growth his website experienced.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Read full article here: http://ow.ly/3Tu1307XxwE
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janlgordon's curator insight,
December 29, 2016 2:21 PM
I selected this article from Curatti written by Piyush Mangukiya because it provides the latest information to help you improve your business website.
Use these 50 tips to build your presence online effectively
Top Design Features For Business Websites
In today's constantly changing online world there are many different ways you can help improve your brand image online. I agree that knowing what stands out to your audience can help you build more visibility.
Mangukiya goes over the best features for website design that can help you launch a new website or improve an existing one.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of 123rf.
Read full article here: http://ow.ly/W96r307xtqa
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
Mike Donahue's curator insight,
December 16, 2016 1:47 PM
Interesting insights about what may come in 2017. I found the point about CMO's going away in favor of CXO's due to the former's lack of connection to users interesting. I've believed for awhile now that a company's UX maturity could be measured by how far up the corporate ladder it started.
janlgordon's curator insight,
November 29, 2016 8:27 PM
I selected this article from Curatti written by Shane Barker because it provides insight on how to connect with micro-influencers for more sales.
You don't need to know a celebrity to attract more customers to your business online.
Understand How to Effectively Reach Your Leads
In order to attract more customers for your brand you need trusted recommendations. I agree that you can accomplish this by building relationships with those who have a strong following and higher engagement rates.
Barker goes over how micro-influencers can help improve your marketing strategy.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of LinkedIn.
Read full article here: http://ow.ly/nVAx306ErTZ
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Daniel Gonzales's curator insight,
October 20, 2016 2:24 PM
outstanding insight! Click heading or image, full article is great points to note, awesome idea to share with the team ;-) working together is the biggest trend ahead. Influence helping influence!
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janlgordon's curator insight,
May 25, 2017 7:49 PM
I selected this article from Curatti written by John Jantsch because it explains how to improve your marketing strategy by answering 4 questions.
Developing a marketing strategy for your business can be a challenge -- you need to know where to start and what to focus on.
Answer These 4 Marketing Questions
Many advertisers find themselves getting stuck when it comes to developing a successful marketing strategy. I agree that in order to attain your goals you need to first understand where to begin.
Jantsch provides four ways your business can discover the best plan.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Lead feature image: 123rf
Read full article here: http://ow.ly/tzA930c3n0K
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
janlgordon's curator insight,
May 3, 2017 5:22 PM
I selected this article from Curatti written by Susan Gilbert because it provides information on how to build your visibility with a well crafted press release.
Promoting your business online takes many channels and methods, including press releases.
Understand How to Create a Winning Press Release
As a business recognition is like gold when it comes to building an audience. I agree that publishing a news announcement can enhance your brand promotion efforts.
Gilbert goes over how to successfully write and publish a press release that gets noticed.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of 123rf.
Read full article here: http://ow.ly/fvrE30bpwU2
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
janlgordon's curator insight,
March 30, 2017 10:15 PM
I selected this article from Curatti written by John Jantsch because it explains how buyers are drawn to stories about them -- not the brand.
Create a story that will grab your ideal customer's attention.
New Customer Approaches for Content
Stories have the power to cause large groups of people to take action. I agree that in order to reach more leads you need to approach them on their level through targeted content.
Jantsch explains how to make the story of your audience core to your brand.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Read full article here: http://ow.ly/DBzS30aqelQ
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janlgordon's curator insight,
March 23, 2017 5:37 PM
I selected this article from Curatti written by Michael Brenner because it provides insight on how to build an authentic brand that your audience will love.
Make your brand more attractive by humanizing the persona.
Effectively Reach Your Target Market
Trusted recommendations can help attract customers to your brand. I agree that you can accomplish this by creating incentives for influencers to share what you have to offer.
Brenner goes over how to improve the 'likability' factor for your business marketing.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of 123rf.
Read full article here: http://ow.ly/TFMX30acBBW
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
janlgordon's curator insight,
February 27, 2017 8:52 PM
I selected this article from Curatti written by Raymond Morin because it explains the latest results by PR Newswire in their study of CEO credibility.
How business leaders are perceived online today.
The All-Time Low of Trust in Leadership
Most people have come to distrust "the system." I agree that this raises questions on how we can better reach our community.
Morin explains the details of the study and sounds the alarm for business leaders to pay attention.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Read full article here: http://ow.ly/HnQN309q97M
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
janlgordon's curator insight,
February 9, 2017 8:22 PM
I selected this article from Curatti written by Andy Capaloff because it provides insight into how to create effective content as a guest blogger.
Why content marketing is really about establishing trust and leadership in your niche.
Publishing With Originality and Intent
Each article you publish should reflect your brand and help your readers. I agree that your posts should not be just about repurposing old content but instead offering a fresh perspective people will want to read.
Capaloff explains how to best approach your content marketing strategy for guest blogging opportunities.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of 123RF. . Read full article here: http://ow.ly/ySNb308RCpp
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
janlgordon's curator insight,
January 14, 2017 2:30 PM
I selected this article from Curatti written by Robert Caruso because it provides insights on how marketing experiences has transformed customer engagement.
Your audience is not only involved in your products -- they are also paying attention to your messaging.
How Digital Marketing Affects Your Customers
Experiences are always occurring online whether you would like it to or not. I agree that businesses need to pay attention to how their marketing footprint is affecting their communication and sales.
Caruso explains the current state of customer relations in the realm of digital marketing.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Lead/Featured Image: Origin unknown.
Read full article here: http://ow.ly/6cEv3080mj8
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
janlgordon's curator insight,
January 6, 2017 7:47 PM
I selected this article from Curatti written by Katherine Crayon because it provides insight on how to have a profitable business online.
Learn the best practices of eCommerce in today's competitive online world.
Best eCommerce Practices for More Sales
Increasing revenue from your website can be a challenge. I agree that you can accomplish this by improving your design and strategy.
Crayon goes over what changes can be made to your branding and website.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of Katherine Crayon.
Read full article here: http://ow.ly/Vge3307LKQ2
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
janlgordon's curator insight,
December 21, 2016 3:58 AM
I selected this article from Curatti written by Shane Barker because it provides insight on how influencers can be powerful product promoters.
Leverage relationships online before your next idea is released.
Understand How to Effectively Reach Influencers for More Sales
Trusted recommendations can help attract customers to your brand. I agree that you can accomplish this by creating incentives for influencers to share what you have to offer.
Barker goes over how influencers can help improve your bottom line and provide word-of-mouth benefits.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of 123rf.
Read full article here: http://ow.ly/ycr1307kloK
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
janlgordon's curator insight,
December 6, 2016 4:52 PM
I selected this article from Curatti written by Joshua Daniels because it provides facts and figures that will impact your branding strategy.
How to stand out online for more business success.
Branding Tips to Improve Your Reach
It's important to connect with your customers on their level. I agree that in order to get noticed you need to understand how to attract fans and followers.
Daniels provides information on the latest in branding for business.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of 123RF.
Read full article here: http://ow.ly/6Ozl306SrEx
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
janlgordon's curator insight,
November 8, 2016 8:28 PM
I selected this article from Curatti written by Shane Barker because he explains how to improve your business's local ranking in search.
Useful tactics that will greatly improve your SEO strategy.
How to Improve Your Link Profile
There are many different factors that can affect SEO ranking. I agree that understanding a link profile will help your local business get seen online.
Barker provides great insights on how your link profile can bring leads to your website.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Image: Courtesy of 123rf.
Read full article here: http://ow.ly/opjq305ZthG
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today
janlgordon's comment,
November 9, 2016 5:25 PM
Thank you @oconnorandkelly @massimo facchinetti @John van den Brink @John Grant @Online Marketing & El Monóculo
janlgordon's comment,
October 27, 2016 10:49 AM
Thank you @Stan Smith @Ricard Lloria @Anna & @Michael Esplana :-)
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I selected this article from Curatti written by Helen Miller because it shows you how to boost your brand with a stand-out website.
Branding and website development and design are not the same thing.
Promote Your Brand with a Strong Website
You can take your business image to a new level with the right design and content strategies. I agree that it's not just one method that will make this successful.
Miller provides examples and advice on establishing a brand identity that gets seen.
Here's what caught my attention:
Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond
Read full article here: http://ow.ly/SGfX30chbO1
This post was sponsored by Template Monster (in case you hadn’t guessed!)
Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today