Expand the Evidence Base at the Bottom of the Pyramid - Business Fights Poverty | Anthropology and Development | Scoop.it

If we want to differentiate between responsible capitalism and business as usual in market based approaches to international development we need to expand the evidence base at the bottom of the pyramid.

This was one of the conclusions drawn by seven panelists from the world of business, strategic management and development policy who participated in an Oxford University debate on May 3rd about the merits and risks of the Bottom of the Pyramid approach, chaired by Simon Maxwell.

Panelists speaking on either side of the debate agreed on one point, that making markets work for the poor means producing better evidence of the intended and unintended consequences of doing business at the BOP.

When the evidence base is dominated by the stories that businesses tell about themselves, the debate concluded, it is difficult to know how the BOP approach transforms existing local markets for goods and services, and what kinds of risks, vulnerabilities and inequalities it creates.

Via W. Robert de Jongh