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The one important thing everybody needs to understand about Google

The one important thing everybody needs to understand about Google | WSI Digital Wave | Scoop.it
Google is for profit.

Via Robin Good, Scott McElreath
WSI Digital Wave's insight:

https://plus.google.com/+PaulMathewsWSI/posts

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Ian M Cooper Cole, JFS Marketing Consutants's curator insight, March 27, 2015 8:13 AM

This is so true, we all think we can rely on Google as a credible source. But they use an arbitrary algorithm which is created and constantly modified by a an insular team of silicon valley kids.

Their primary motivation is profit for Google, not our well being or enlightenment. Google has double the amount of advertising space on their search page in tha last 4 years.

The algorithm says new is better than old information, which may be true when it comes to searching "plane crash" but for "thanksgiving turkey recipes" ?

This is a good read.

rwestby's curator insight, March 29, 2015 8:07 PM

 A bit of a lengthy read but certainly worth a look and the thoughts it provokes.

Nedko Aldev's curator insight, April 5, 2015 12:21 PM

 

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In-Depth Guide of Stock Photography - Pros & Cons | Paul Mathews

In-Depth Guide of Stock Photography - Pros & Cons | Paul Mathews | WSI Digital Wave | Scoop.it
Pros & cons when considering Stock Photography for blogging and content material.
WSI Digital Wave's insight:

http://www.wsidigitalwave.com/the-pros-and-cons-to-using-stock-photography/

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Rescooped by WSI Digital Wave from Visual Marketing & Social Media
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How to Optimize Social Media Images |

How to Optimize Social Media Images | | WSI Digital Wave | Scoop.it
Do you create your own images for social media? In this article you'll find three tips to optimize your social media images for better online performance.

Via Catherine Pham
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Rescooped by WSI Digital Wave from Reputation Management Resource
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The one important thing everybody needs to understand about Google

The one important thing everybody needs to understand about Google | WSI Digital Wave | Scoop.it
Google is for profit.

Via Robin Good, Scott McElreath
WSI Digital Wave's insight:

https://plus.google.com/+PaulMathewsWSI/posts

more...
Ian M Cooper Cole, JFS Marketing Consutants's curator insight, March 27, 2015 8:13 AM

This is so true, we all think we can rely on Google as a credible source. But they use an arbitrary algorithm which is created and constantly modified by a an insular team of silicon valley kids.

Their primary motivation is profit for Google, not our well being or enlightenment. Google has double the amount of advertising space on their search page in tha last 4 years.

The algorithm says new is better than old information, which may be true when it comes to searching "plane crash" but for "thanksgiving turkey recipes" ?

This is a good read.

rwestby's curator insight, March 29, 2015 8:07 PM

 A bit of a lengthy read but certainly worth a look and the thoughts it provokes.

Nedko Aldev's curator insight, April 5, 2015 12:21 PM

 

167
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Learn How can Dark Social Affect on your Social Media Effort | Paul Mathews

Learn How can Dark Social Affect on your Social Media Effort | Paul Mathews | WSI Digital Wave | Scoop.it
What is dark social? How can you measure dark social work for you? Should it affect content strategy or social media presence? Lean here by visiting our blog
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6 Ways to Improve Your Twitter Marketing Results

6 Ways to Improve Your Twitter Marketing Results | WSI Digital Wave | Scoop.it
Are you satisfied with your results on Twitter?Ready to improve your Twitter marketing plan?Even if you've been on Twitter a while, there’s plenty you can do to increase followers, retweets and replies.In this article I’ll share six tips to help you get more return from your Tw

Via David Blundell
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David Blundell's curator insight, January 19, 2015 1:19 PM

Some really great ideas to make the most of Twitter marketing . . .

Viktorija Kolosova's curator insight, January 21, 2015 3:40 PM

Need to follow their advice.

José Manuel Voces García's curator insight, April 22, 2015 12:20 PM

@SocialEcoMedia

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Blogging Strategy for the Modern Content Marketer - WSI Digital Wave | Paul Mathews

Blogging Strategy for the Modern Content Marketer - WSI Digital Wave | Paul Mathews | WSI Digital Wave | Scoop.it
Improve your content marketing strategy with blogging. Take a look on a three common blogging woes and how you can handle them.
WSI Digital Wave's insight:

http://www.wsidigitalwave.com/3-blogging-woes-and-how-to-handle-them/

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Rescooped by WSI Digital Wave from Social Media, SEO, Mobile, Digital Marketing
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9 Things You Need to Know About Google's Mobile-Friendly Update

9 Things You Need to Know About Google's Mobile-Friendly Update | WSI Digital Wave | Scoop.it
My colleague Emily Grossman and I wanted to cut through the noise and bring online marketers a clearer picture of what's in store later this month. In this post, you'll find our answers to nine key questions about the update.

Via Kamal Bennani
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seowebblog's comment, April 8, 2015 2:12 PM
Nice info on mobile friendly, Here you can read more about this..http://sco.lt/8dE1FR
seowebblog's comment, April 8, 2015 2:12 PM
Nice info on mobile friendly, Here you can read more about this..http://sco.lt/8dE1FR
seowebblog's comment, April 8, 2015 2:12 PM
Nice info on mobile friendly, Here you can read more about this..http://sco.lt/8dE1FR
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Three Simple Ways To Manage Your Business’s Online Reputation

Three Simple Ways To Manage Your Business’s Online Reputation | WSI Digital Wave | Scoop.it
Managing your business reputation is one of the most important elements of online marketing success.It is important to keep track of what your customers are saying about you on the web so you can manage your online reputation and adequately adjust elements of your company to better fit the needs of your customers. By gaining control of your reputation, you will begin to see immediate and improved results for your business.However, with the world wide web being so massive, this can seem a bit overwhelming.Thankfully, with new improvements in Internet technology, finding and collecting everythi
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Key Factors that Improve Visibility on Facebook | WSI Digital Wave Blog | Paul Mathews

Key Factors that Improve Visibility on Facebook | WSI Digital Wave Blog | Paul Mathews | WSI Digital Wave | Scoop.it
Paul Mathew’s tips and suggestion to build online presence on Facebook. Get quick consultant and guidance by contacting us at 912-598-9000.
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Social media marketing services Provider in Savannah

Social media marketing services Provider in Savannah | WSI Digital Wave | Scoop.it

My wife and I started a new business a year ago and try as we did we had virtually no online exposure. I hired a few agencies to optimize my website, but none of them could push the needle higher. Later I was referred to WSI Digital Wave, a website, search optimization, social media, and mobile marketing agency. They optimized my website, made it mobile compatible, improved my social media profiles, and got my content publishing program in order. The results surpassed my expectations”. Now, our website ranks high for our important categories, and we’ve been receiving a steady increase in Facebook, Twitter and other social media platform visits. Thanks to WSI Digital Wave, our business is moving forward at a rewarding pace.

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