Working Digitally
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Out of sight, out of mind

Out of sight, out of mind | Working Digitally | Scoop.it
Working from home, as bosses imagine it TELECOMMUTERS fall into two camps. Some slouch on the sofa watching daytime soaps, pausing occasionally to check their...
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Brian Boyer: Welcome to Hacker Journalism 101, take your seats

Brian Boyer: Welcome to Hacker Journalism 101, take your seats | Working Digitally | Scoop.it
Boyer, the head of NPR's news apps team, puts on his professor hat and offers a syllabus for "making useful things for people."...
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The digital workplace: why, how and what - Intranet & Digital Workplace Strategies - NetJMC

The digital workplace: why, how and what - Intranet & Digital Workplace Strategies - NetJMC | Working Digitally | Scoop.it

If you want to invest 20 minutes that will change the way you communicate, take a look at this video from TedTalks by Simon Sinek, author of “Start with Why“: “How Great Leaders Inspire Action“. *

His premise is that great leaders have always communicated starting with the “why”, not the “what” and not even the “how”. They progress from the “why” to the “how” and finish with the “what”.

Let’s take the digital workplace as an example. Too often people start with “what it is” instead of starting with the “why it is important”. In this year’s Digital Workplace Trends survey (which will open early September), one of the questions deals with the “why”.

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Arbeitsumfeld - Wie Wissensarbeit den Job verändert

Arbeitsumfeld - Wie Wissensarbeit den Job verändert | Working Digitally | Scoop.it
Arbeit ist immer stärker wissensbasiert. Das hat Auswirkungen auf Beschäftigte und deren Vorgesetzte. Wie Unternehmen ihre Wissensarbeiter künftig managen sollten.
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2012 Digital Workplace Trends Report | Social Enterprise Today

2012 Digital Workplace Trends Report | Social Enterprise Today | Working Digitally | Scoop.it
Every year since 2006 Jane McConnell releases her report on digital workplace trends which is quite an in-depth piece of work. The most recent one clocking in at over 150 pages of information with online survey data from over 456 organizations around the world! Her most recent report looks at both the consumer and employee use of social and collaborative technologies. While it is quite comprehensive I will extract a few pieces of information which I found to be interesting.
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Formt Social Media den Arbeitsplatz der Zukunft? | PR-Blogger

Formt Social Media den Arbeitsplatz der Zukunft? | PR-Blogger | Working Digitally | Scoop.it

Wie sieht der “Arbeitsplatz der Zukunft” aus, wie wird mit Wissen umgegangen und welche Rolle spielt dabei Social Media? Zwei Studien versuchen, darauf Antworten zu geben.

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Social Business for Complex Organizations

Social Business for Complex Organizations | Working Digitally | Scoop.it
Several years ago, your CMO or maybe the corporate head of communications shot you an e-mail with a call to action around doing something wi...
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IG Metall - Aktuelle Trends in der IT-Arbeitswelt

IG Metall - Aktuelle Trends in der IT-Arbeitswelt | Working Digitally | Scoop.it
Neue Arbeitsformen: Verführerisch, rasant und riskant - Cloud Computing, Crowdsourcing, Talent Cloud - neue verführerische Trends mischen die IT-Branche ordentlich auf. Doch diese neuen Techniken bieten nicht nur Chancen.
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The Networking of Knowledge and Storytelling: David Weinberger for the Future of StoryTelling 2012

"Western culture's traditional system of knowledge is a stunning achievement," says author and Harvard Internet scholar David Weinberger at the outset of thi...
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Liveblogging: 12 practical tips from digital journalists | Media news | Journalism.co.uk

Liveblogging: 12 practical tips from digital journalists | Media news | Journalism.co.uk | Working Digitally | Scoop.it
A collection of 12 tips covering issues such as selecting a platform, structuring a liveblog and feeding in content, based on pointers from experienced livebloggers...
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Miranda Mulligan: Want to produce hirable grads, journalism schools? Teach them to code

Miranda Mulligan: Want to produce hirable grads, journalism schools? Teach them to code | Working Digitally | Scoop.it
The executive director of Northwestern's Knight News Innovation Lab says j-schools need to teach students to be open-minded about their skills — and that means learning at least the basics of programming.
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Seven Ways The Social Business Model Can Increase Your Leads | Business 2 Community

Seven Ways The Social Business Model Can Increase Your Leads | Business 2 Community | Working Digitally | Scoop.it
Not too long ago, we wrote a post describing how the social business model can be used to drive your agency to do more.
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The Content Marketeer 50: Brands to Watch in 2012 - The Content Marketeer

The Content Marketeer 50: Brands to Watch in 2012 - The Content Marketeer | Working Digitally | Scoop.it

“Content is king!” has been ringing in marketers’ ears ever since Bill Gates made the proclamation in a 1996 essay. In it, he predicted all companies would eventually become Internet publishers. But only recently have many brands truly recognized the power of producing content about their customers’ interests as a way to attract them and grow their business. This list of 50 Brands to Watch in 2012 is our way of honoring the pioneers who have built thriving content marketing operations, paving the way for the rest of us who are now taking up the strategy.

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Beschleunigung: Politik auf Speed

Beschleunigung: Politik auf Speed | Working Digitally | Scoop.it
Politiker müssen stets erreichbar sein, sofort eine Meinung haben, fix entscheiden. Aber wie viel Tempo verträgt die Demokratie, ohne Schaden zu nehmen? Von J.
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The Mysterious Mind of a Sales Manager

The Mysterious Mind of a Sales Manager | Working Digitally | Scoop.it
Created by Mindflash,...
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Marketing Is Dead

Marketing Is Dead | Working Digitally | Scoop.it
Traditional marketing — including advertising, public relations, branding and corporate communications — is dead. Many people in traditional marketing roles and organizations may not realize they're operating within a dead paradigm.
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