Word-of-Mouth Marketing
85 views | +0 today
Follow
Word-of-Mouth Marketing
Building trust with a customer multiplied by infinity
Your new post is loading...
Your new post is loading...
Scooped by Grey Consulting
Scoop.it!

Two Tools to Enable Crowdsourcing & WOM - Business 2 Community

Two Tools to Enable Crowdsourcing & WOM - Business 2 Community | Word-of-Mouth Marketing | Scoop.it
Two Tools to Enable Crowdsourcing & WOM
Business 2 Community
I recently learned about two new social media tools that draw on the power of crowdsourcing to foster change: Gathr and Thunderclap.
more...
No comment yet.
Scooped by Grey Consulting
Scoop.it!

Consumer Trust in Online, Social and Mobile Advertising Grows

Consumer Trust in Online, Social and Mobile Advertising Grows | Word-of-Mouth Marketing | Scoop.it
The explosion of social networks and consumer-generated media over the last few years continues to have a significant impact on advertising as consumers’ reliance on word-of-mouth in the decision-making process – either from people they know or...
more...
Carole Lepicard's curator insight, October 5, 2015 7:08 AM

Quasi 2 fois plus de confiance en nos pairs qu'en la pub traditionnelle . , il y a urgence à écouter client, parler client, comprendre le client.

Scooped by Grey Consulting
Scoop.it!

How to make great eggs in 2 minutes | Andy Sernovitz | Damn, I Wish I'd Thought of That!

How to make great eggs in 2 minutes | Andy Sernovitz | Damn, I Wish I'd Thought of That! | Word-of-Mouth Marketing | Scoop.it
From Andy Sernovitz's Damn, I Wish I'd Thought of That!: Andy re-shares his most popular video of all time and explains his theory behind it.
more...
No comment yet.
Scooped by Grey Consulting
Scoop.it!

No feedback is not good feedback | Andy Sernovitz | Damn, I Wish I'd Thought of That!

No feedback is not good feedback | Andy Sernovitz | Damn, I Wish I'd Thought of That! | Word-of-Mouth Marketing | Scoop.it
From Andy Sernovitz's Damn, I Wish I'd Thought of That!: SquarePlanet's great thoughts on why no feedback is bad feedback.
more...
No comment yet.
Scooped by Grey Consulting
Scoop.it!

JC Penney Scores Word-Of-Mouth Marketing On Facebook

JC Penney Scores Word-Of-Mouth Marketing On Facebook | Word-of-Mouth Marketing | Scoop.it
Join Baratunde Thurston (left), The Onion?s Director of Digital and author of How to Be Black, for an entertaining look at creative social media campaigns in our Social Media Marketing Boot Camp starting February 16.
more...
No comment yet.
Scooped by Grey Consulting
Scoop.it!

How Word Of Mouth Marketing Works For Businesses | 0wl.com

How Word Of Mouth Marketing Works For Businesses | 0wl.com | Word-of-Mouth Marketing | Scoop.it
For advertisers all over the world, nothing works better than word of mouth marketing.
more...
No comment yet.
Scooped by Grey Consulting
Scoop.it!

How to master "in the moment" mobile marketing - iMedia Connection

How to master "in the moment" mobile marketing - iMedia Connection | Word-of-Mouth Marketing | Scoop.it
iMedia ConnectionHow to master "in the moment" mobile marketingiMedia ConnectionMobile marketers must learn to market within the social graphs of their consumer base.
more...
No comment yet.
Scooped by Grey Consulting
Scoop.it!

Why is Viral marketing so powerful?

Why is Viral marketing so powerful? | Word-of-Mouth Marketing | Scoop.it
Word-Of-Mouth (WOM) is probably the world’s oldest form of marketing. Viral marketing is word of mouth in an electronic context.
more...
No comment yet.
Scooped by Grey Consulting
Scoop.it!

WOMM#14 « candlerami

I am a self discover, and last night I discovered something about myself. I finally broke down at the smallest finch. I'm still trying to understand why. Right now, I think I'm just being selfish. I keep on re-analyzing it until it fits.
more...
No comment yet.
Scooped by Grey Consulting
Scoop.it!

Keeping up with new channel for word of mouth - National Post (registration)

Keeping up with new channel for word of mouth - National Post (registration) | Word-of-Mouth Marketing | Scoop.it
National Post (registration)Keeping up with new channel for word of mouthNational Post (registration)“Social media is the new channel for word of mouth,” says David Phipps, director of research services and knowledge exchange at York University.
more...
No comment yet.
Scooped by Grey Consulting
Scoop.it!

The Participation Paradox: How To Survive It. How To Prosper From It

The Participation Paradox: How To Survive It. How To Prosper From It | Word-of-Mouth Marketing | Scoop.it
“How wonderful that we have met with a paradox. Now we have some hope of making progress” Niels Bohr Technology allows participation Let’s start with a statement of the blindingly obvious and move quickly on.
more...
No comment yet.
Scooped by Grey Consulting
Scoop.it!

Brands Relying More On Word Of Mouth In Social Media - Profitero

Brands Relying More On Word Of Mouth In Social Media - Profitero | Word-of-Mouth Marketing | Scoop.it
Brands Relying More On Word Of Mouth In Social Media. Thursday, 23 August 2012 @ 5:16 PM Posted by Angela - Profitero. 0 comments. Brands are moving away from broadcast and print advertising in favour of driving consumer ...
more...
No comment yet.
Scooped by Grey Consulting
Scoop.it!

BI WhitePapers.com

BI WhitePapers.com | Word-of-Mouth Marketing | Scoop.it
White Paper - Building Customer Networks for Successful Word of Mouth Marketing http://t.co/HGyvv944...
more...
No comment yet.
Scooped by Grey Consulting
Scoop.it!

Word-of-Mouth Marketing = 1 hour lines at Mamas restaurant in San ...

Word-of-Mouth Marketing = 1 hour lines at Mamas restaurant in San ... | Word-of-Mouth Marketing | Scoop.it
Check out my new photo / image. Word-of-Mouth Marketing = 1 hour lines at Mamas restaurant in San Francisco on Instagram. You can find me as @BetterBizIdeas. Posted by Instagrate to WordPress · Related Posts with ...
more...
No comment yet.
Scooped by Grey Consulting
Scoop.it!

WOMMA defines WOMM

Rating: 4. Tags: brand, Business, CUSTOMER LOYALTY, marketing, nonprofit, social marketing, social-media, wom, womm, WOMMA, word of mouth, word of mouth marketing ...
more...
No comment yet.
Scooped by Grey Consulting
Scoop.it!

Word Of Mouth Advertising – Steps To Create Awareness | Articles ...

Word of mouth advertising creates an awareness campaign where your business information travels from person to person, creating a world wind of awareness. For a new business start-up, word of mouth marketing is often ...
more...
No comment yet.
Scooped by Grey Consulting
Scoop.it!

Taking WOM to the next level | Consumer Channel Dynamics

Taking WOM to the next level. Posted on February 12, 2012 by irenarajkovetsky. Share this: Twitter · Facebook. Like this: Like. Be the first to like this post. This entry was posted in Uncategorized by irenarajkovetsky.
more...
No comment yet.
Scooped by Grey Consulting
Scoop.it!

The 8 stages of digital marketing success - iMedia Connection

The 8 stages of digital marketing success - iMedia Connection | Word-of-Mouth Marketing | Scoop.it
iMedia ConnectionThe 8 stages of digital marketing successiMedia ConnectionThis is where blending official company marketing content with high-quality social content and crowd sourcing can take place.
more...
No comment yet.
Scooped by Grey Consulting
Scoop.it!

Marketing and Advertising: Word of Mouth

Marketing and Advertising: Word of Mouth | Word-of-Mouth Marketing | Scoop.it
The old adage is that word of mouth is the best advertising. That is true when the word of mouth is coming from satisfied customers. Word of mouth is also the worst kind of advertising when it comes from angry customers.
more...
No comment yet.
Scooped by Grey Consulting
Scoop.it!

Picking out the Marketing Sweet Spot With Video Word Of Mouth ...

Picking out the Marketing Sweet Spot With Video Word Of Mouth ... | Word-of-Mouth Marketing | Scoop.it
The Science and Technology Blog; Picking out the Marketing Sweet Spot With Video Word Of Mouth;Science and Technology trends directly from the source.
more...
No comment yet.
Scooped by Grey Consulting
Scoop.it!

SEO & Social Media Marketing Guide for Small Business, 2011 Edition

SEO & Social Media Marketing Guide for Small Business, 2011 Edition | Word-of-Mouth Marketing | Scoop.it
SEO & Social Media Marketing tactics to attract targeted traffic organically and market to your social network. THE Internet Book for small business in 2011. (SEO is about marketing. 'Social' is the new word-of-mouth.
more...
No comment yet.
Scooped by Grey Consulting
Scoop.it!

Amazon.com: Word of Mouth Marketing: How Smart Companies Get People Talking (9781419593338): Andy Sernovitz, Guy Kawasaki: Books

Amazon.com: Word of Mouth Marketing: How Smart Companies Get People Talking (9781419593338): Andy Sernovitz, Guy Kawasaki: Books (Word of Mouth Marketing: How Smart Companies Get People Talking (Hardcover)
more...
No comment yet.