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jenseits des hype: das was wirklich brauchbar sein könnte
Curated by Martin Lindner
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1 in 5 Users Recently scanned a QR Code

1 in 5 Users Recently scanned a QR Code | wissmuth:socialmediamarketing | Scoop.it

18% of mobile users surveyed in Q4 2011 reported having scanned a QR code in the past 90 days, according to [pdf] a JiWire report released in February 2012. Among mobile shopping activities, this was on par with the proportion who had redeemed a mobile coupon, though was less than the percentage who had redeemed an online (34%) or newspaper (22%) coupon. The QR code usage rate represented 53% of the mobile users who knew that their mobile device had a QR scanner. In fact, 33% of users said they did not know if their device had a QR scanner.

 

 

11% of mobile consumers reported having used a mobile payment system such as Google Wallet.


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Social Media Hype-Ende (Plädoyer für Blogs) - Cluetrain PR

Social Media Hype-Ende (Plädoyer für Blogs) - Cluetrain PR | wissmuth:socialmediamarketing | Scoop.it
Was ist da los? Mirko Lange, umtriebiger Vortänzer der Social Media Beraterszene, kündigt an: Das was in den letzten knapp 3 Jahren war, war gut und.
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