Winning new customers
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7 tips for crafting a successful sales letter

7 tips for crafting a successful sales letter | Winning new customers | Scoop.it
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The last post in the winning new customers series: 7 tips for crafting a successful sales letter One of the most cost effective ways for small businesses to win new customers outside of online marketing and social media is a well crafted sales letter. Often it’s the first stage of your lead generation process or maybe a follow up to a meeting you have had previously either way the sales letter still remains a key tool in the small business marketing tool kit. So what can you do to give your letter the best chance of success?
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How your customers decide to buy and why it matters

How your customers decide to buy and why it matters | Winning new customers | Scoop.it
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New post in the winning new customers series: How your customers decide to buy and why it matters

 

Find out the stages in the customer decision making process and how your marketing strategy can support it to generate new business.

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How To Gain Confidence in your Marketing by Jay Lipe

How To Gain Confidence in your Marketing  by Jay Lipe | Winning new customers | Scoop.it
When I started my marketing firm in 1994, I decided to send out a press release to the local media. Over the next 2 weeks, I wrote and rewrote this release until I was sure it would get picked up in the local papers.
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4 Mental Tricks to Build Your Confidence

4 Mental Tricks to Build Your Confidence | Winning new customers | Scoop.it
Use these four rules to make sure your next presentation, demo, or sales pitch is a success.
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Building Self-Confidence - Prepare Yourself for Success - Stress Management Skills from Mind Tools

Building Self-Confidence - Prepare Yourself for Success - Stress Management Skills from Mind Tools | Winning new customers | Scoop.it
You CAN become be self-confident! Learn how to build self-confidence that will really last with our 3-step action plan and video.
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6 ways to get referred more

6 ways to get referred more | Winning new customers | Scoop.it
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New post in the winning new customers series: 6 ways you can get referred more.


Most small business owners I talk to say most of their new customers come through word of month but how do you get more referrals? This most provides 6 things you can do to get referred more often.

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Are you sold on your business? why a lack of confidence could be sabotaging your marketing efforts and how to over come it.

Are you sold on your business? why a lack of confidence could be sabotaging your marketing efforts and how to over come it. | Winning new customers | Scoop.it
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New month new theme on the MMD blog, this month is all about winning new customers. This weeks post ask's the question: Are you sold on your business? Why a lack of confidence could be sabotaging your marketing efforts and how to over come it.

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How To Build Confidence And Close More Sales - Sales Training Motivational Speaker | Gavin Ingham

How To Build Confidence And Close More Sales - Sales Training Motivational Speaker | Gavin Ingham | Winning new customers | Scoop.it
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The Crucial Secret to Great Marketing

The Crucial Secret to Great Marketing | Winning new customers | Scoop.it
Great copy. Great branding. The perfect message. A huge launch. But is that all you need? You might be missing the crucial marketing secret to success. Click here.
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Not All Customers are Created Equal; Acquiring the Right Ones from the Get-Go - iMedia Connection (blog)

Not All Customers are Created Equal; Acquiring the Right Ones from the Get-Go - iMedia Connection (blog) | Winning new customers | Scoop.it
Not All Customers are Created Equal; Acquiring the Right Ones from the Get-Go
iMedia Connection (blog)
When it comes to customer acquisition, a retailer's pool of potential customers is a classic case of information asymmetry.
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