Why do entertainment companies have such an impact on American culture and why is it one of Americas biggest exports?
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Media Giants | Merchants Of Cool | FRONTLINE | PBS

Media Giants | Merchants Of Cool | FRONTLINE | PBS | Why do entertainment companies have such an impact on American culture and why is it one of Americas biggest exports? | Scoop.it
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This website by PBS is an interative article that shows the top seven giants in the media industry and how they have defined American culture here and overseas due to mergers over the past decade.  They call these companies "The Merchants of Cool".   Most of the companies are American but there is one German and one Japanese company, Sony, as well.  Once you click on a company it will show you the sectors of media they are involved in. It is a great overview of the industry. PBS then goes in depth to tell you which companies each company owns. For example, Viacom owns Nick. Even Time Warner owns three professional sports teams in Atlanta. This article shows how much diversification there is in the entertainment industry. Entertainment companies have so many diffent jobs attached to them , a CEO needs run TV companies, music stations, radio stations, movie houses, animation houses, movie studios, production houses, record companies, sports teams to name a few.

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Why ESPN Is Worth $40 Billion As The World's Most Valuable Media Property

Cable networks, predominantly ESPN, now deliver more than 50% of Walt Disney's earnings. The engine that makes Disney go is ESPN.
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This article talks about how ESPN is one of the Walt Disney Company's most profitable businesses and it shows what a diverse entertainment giant Disney has become since the days of Walt Disney and Snow White.   ESPN counts for 44 percent of the earnings of all of Disney. Which makes it Disney's biggest entity, by far.  Alone,  ESPN is said to be worth a whopping $40 billion dollars. Sincie Disney has a total market value of $86 billion dollars so you can see that ESPN accounts for nearly half of that.  Who would have thought Disney was in large part a sports media company?  But it is.  Advertising from ESPN alone brings in $3.3 billion dollars. a year and it is a pretty stable business compared to other TV networks.  ESPN is a channel that has different games and news on sports. However only 11 percent of ESPN business comes internationally, which means there is room to grow. There is not an other television property that is worth more than ESPN.

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The Walt Disney Company

The Walt Disney Company | Why do entertainment companies have such an impact on American culture and why is it one of Americas biggest exports? | Scoop.it
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This corporate website is a description of The Walt Disney Company and states which companies and businesses they own. Disney is best know for its various theme parks around the world including the famous Disney World and Land and it is one of the country's biggest employers.  Over the past 20 years Disney has been venturing out to other countries to build theme parks in places like China, Japan, France, and more. The company also owns a bunch of TV stations like Disney, Disney XD, ABC, and ABC Family. However the business that makes the most profit is ESPN, which cover sports 24/7 for the entire world. They also own the rights to the famous character Mickey Mouse which is a symbol of American entertainment here and overseas.  Several years ago Disney acquired PIXAR the animation studio developed by Steve Jobs which has created films like Toy Story, Monsters Inc. and many more great films. PIXAR is a huge exporter of its popular films to the rest of the world.

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Cramer’s Disney Interview: Buy, buy Iger?

Cramer’s Disney Interview: Buy, buy Iger? | Why do entertainment companies have such an impact on American culture and why is it one of Americas biggest exports? | Scoop.it
Up 30% ytd, can even the best CEO drive shares of a mature company like Disney much higher? Cramer finds out!
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In this video CNBC's Jim Cramer talks to the CEO of the Walt Disney Company, Bob Iger, and gets his insight into the company and the entire entertainment empire of Disney which has businesses around the globe.  Given that the stock has done so well, CNBC is wondering how the company can make its price go ever higher.  Iger  is optimistic especially about ESPN and the theme parks.  He says even though ESPN has some competors like Fox Sports, it's stronger then ever. He also talks about how he is going to move Disney into the mobile world. They stream live ESPN,  but right now you need to have a cable provider. They make the money off of the cable providers and they pay a premium. Iger also talked about the new theme parks in the world's most populous country, China. They are opening new theme parks which he thinks are going to be a hit. He talked about earnings. He also talked about ABC, Disney's broadcast unit which hasn't had great ratings.  The interview shows that an entertainment CEO not only has to worry about all his businesses but also about how well the stock price of his company is doing. 

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#17 Robert A Iger - Forbes.com

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Being the CEO of a huge entertainment company like Walt Disney also pays well because the business is so diverse and because, well, it's Hollywood!  This Forbes profile tells us how much the CEO of Disney, Robert Iger, gets paid. He is the head of one of the biggest entertainment companies on earth and a Disney is  good example of the type of company I would like to run.  It has so many divisions and also so much business overseas.  The CEO of Disney gets paid $40 million dollars and is the 17th best paid CEO in the nation. This is very helpful to see how much he gets paid to see of this is the type of job is not only a big management challenge but also pays very well. Also, Iger has worked at Disney for 38 years--his entire career, which makes me think that it helps to work your way up the corporate ladder.

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