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Driving Confectionery Sales With Seasonal Treats - Convenience Store Decisions

Driving Confectionery Sales With Seasonal Treats - Convenience Store Decisions | Wholesale distribution | Scoop.it
Convenience Store Decisions Driving Confectionery Sales With Seasonal Treats Convenience Store Decisions While single-serve chocolate and other candy remains solid at convenience stores, the industry is missing a big opportunity to capitalize on...
Ai2's insight:

Our C-store clients start preparing for Christmas while everyone else is at the beach.

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C-Store Keepers of the Flame Among 2013 Hot Retailers - CSPnet.com

C-Store Keepers of the Flame Among 2013 Hot Retailers - CSPnet.com | Wholesale distribution | Scoop.it
C-Store Keepers of the Flame Among 2013 Hot Retailers CSPnet.com C-store sales are segregated into two major categories: Fuel sales, which last year amounted to $501 billion, according to the recently-released State of the Industry Report by the...
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Leading Wine and Spirit Wholesaler Selects Mobile Sales App for iPad | Ai2 News

Leading Wine and Spirit Wholesaler Selects Mobile Sales App for iPad | Ai2 News | Wholesale distribution | Scoop.it
Ai2 will help Martignetti Companies automate their order entry process for salespeople
in the field with an iPad app.
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UnleashWD: Customer Centric Companies

UnleashWD: Customer Centric Companies | Wholesale distribution | Scoop.it
When was the last time that you viewed your company through the lens of a customer?
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Foodservice Equipment Reports: June Jobs Report Bodes Well For Foodservice, As Does Consumer Confidence

Foodservice Equipment Reports: June Jobs Report Bodes Well For Foodservice, As Does Consumer Confidence | Wholesale distribution | Scoop.it
Foodservice Equipment Reports:June #Jobs Report Bodes Well For #Foodservice, As Does Consumer Confidence http://t.co/XAqNeN5kCV #restaurants
Ai2's insight:

An improvement in the foodservice job market appears to correlate with an improvement in the overall economy.

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How to Add Fireworks To Your Sales Presentations In The Field

How to Add Fireworks To Your Sales Presentations In The Field | Wholesale distribution | Scoop.it
Image is everything.  Perception is reality.  These well-known sayings are truer in sales than ever before.The sales pro armed with the best information and the best tools for the job is more likel...
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What's Behind the Rush Into the Low-Margin Grocery Business

What's Behind the Rush Into the Low-Margin Grocery Business | Wholesale distribution | Scoop.it
What gives? Retailers are rushing into the low-margin grocery business. A look at why they are gaga for groceries.

Via Milen Mahadevan
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Moving From Laptops to Tablets in the Enterprise: Advantages and Disadvantages.

Moving From Laptops to Tablets in the Enterprise: Advantages and Disadvantages. | Wholesale distribution | Scoop.it
Guest Post By Andy G. from driver download site HelpJet.Net In today's competitive business environment, companies are always looking for the latest technologies and ways to keep ahead of the compe...
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This Huge Zeppelin Could Revolutionize The Shipping Industry

This Huge Zeppelin Could Revolutionize The Shipping Industry | Wholesale distribution | Scoop.it
There are plenty of ways to move cargo around...

Via Sam Jackson
Ai2's insight:

You could move a 'whole lotta' product with this method that's far more fuel-efficient than air travel.  You might leave competitors 'dazed and confused' by how quickly you're able to get goods to retailers.  OK, I'll stop 'rambling on' with the zeppelin jokes.

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Sam Jackson's curator insight, September 9, 2013 5:05 PM

Getting goods to centralized warehouses for local truck distribution via a Zeppelin could and should create huge efficiencies plus reduce expenses. In this current world finding that we have a way to reduce the cost of goods means happy days to me.  Please read more:

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Requirements For An iPad Sales App in Wine and Spirits Distribution

Requirements For An iPad Sales App in Wine and Spirits Distribution | Wholesale distribution | Scoop.it
If you're a wine, beer and/or spirits wholesale distributor, any mobile sales app you purchase will need to conform to the demands of your industry yet remain flexible enough for your company's spe...
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WHAT DO WINE, SPIRITS AND BEER DISTRIBUTORS REALLY WANT?

Beveragetradenetwork.com explores the 7 most important wants of a distributor in a product they pick - and why it is important for you as a supplier?

 

1) Margins:
For small and medium sized distributors, margins of 40% and above are a must. And we agree. They need to be in business for you to grow your business and get paid.

So structure your pricing to ensure that they can make around 40% margins. You will have the owner's motivation to sell your brand from the hundreds of brands they sell.

 

 

2) Support:
This includes support for sampling, point of sale, marketing, advertising support, market work support

 

 

3) Payment Terms:
Distributors would like better payment terms than they provide to their customers.

 

 

4) Pick Up Location:
Freight costs are very important for a distributor, so if you are trying to sell into California with a pick up location in New Jersey or vice versa – it will be a tough sell.

Give them FOB to their warehouse - deliver for them. If you have to include that in your mark up or take the punch in your own margins, it may still be worth it if the pricing is done right.

 


5) Quality and ratings:
The quality of the juice in the bottle is definitely important but if the wine has ratings, your distributors will like them. So, go ahead and send your wines to as many magazines and bloggers as you can.

 

Create a great 'sell sheet' that the distributor's representative can show to the retailer to grab that sale.

 

 

Even if you have 85 points, put it on your promotional material. I have seen shelf talkers with 85 Points and still making a big deal of it. If your wine is under $10 and has 85 points, that’s still good! The customer who is browsing the wine shelf at that price range may pick your wine over a brand with no ratings.

 

 

6) Supply and Inventory:
Distributors work very hard to get placements in retail stores and the last thing you as a supplier can do is run out of product. There is a reason why brands like Yellowtail, Bud Light or say Bacardi invest in inventory – this is part of building their brand.

Distributors are unable to take into account the reasons that caused the outage (vintage change, currency fluctuations, delays at the port, cash flow problems, packaging issues, can’t keep up with the demand) and even if they care to listen, retailers will not be bothered.

Why: because that empty spot on the retailer’s shelves doesn’t look good and when your spot is empty the end consumer who drinks your product will ask the retailer about it. The retailer may give you a week’s time to restock, but then they will ask the customer to try another wine instead.

By keeping good supply and fulfilling your distributors’ POs in 24 hours, you are showing them a solid commitment.

 

 

7) Packaging:
Your bottle and brand packaging is THE most important part of your product after the quality of the wine. One cannot undermine the significance of packaging.

Distributors and retailers also pay attention to the 'trade packaging' which includes outer cartons, quality of inserts, and thickness of cartons, content and markings. There are many suppliers who use generic white cartons with label xyz winery 750ml x 12.

The varietal and vintage should at least be displayed on cartons. It creates a lot of work for distributors and retailers to search for a sku in their warehouse and slows the delivery for a distributor. Invest the extra $1 in branding the carton goes a long way.

It is not only good for store displays and merchandising (sometimes you can put displays instead of giving racks - so works out cheaper) but retailers and distributors will love to see your first shipment in branded cartons.


Via Beveragetradenetwork
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Strong Growth for Frozen Dispensed Beverages - Convenience Store Decisions

Strong Growth for Frozen Dispensed Beverages Convenience Store Decisions For 2012, the NACS State of the Industry report found that convenience stores, on average, tallied $900 in frozen beverage sales per month for the year with a dollar margin of...
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Accenture Newsroom: More Than Half the Senior Executives of Consumer Packaged Goods Companies Believe They Have the Technology but Lack the Talent to Convert Data into a Business Asset, Accenture S...

Many consumer packaged goods companies lack the talent or business processes to capitalize on their technology investments, says Accenture.

Via Catapult Ecommerce
Ai2's insight:

There's plenty of data out there but if it's not actionable, it's wasting your time.

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CSN - 2013 Industry Report - Reversal of Fortune - Cover Story - Convenience Store News

CSN - 2013 Industry Report - Reversal of Fortune - Cover Story - Convenience Store News | Wholesale distribution | Scoop.it
Unlike previous years, in-store sales fueled 2012 sales and profit growth.
Ai2's insight:

C-Store industry increases sales 2.8% in 2012, mainly from in-store sales.

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The Force is Strong with QuikTrip - Convenience Store Decisions

The Force is Strong with QuikTrip - Convenience Store Decisions | Wholesale distribution | Scoop.it
Convenience Store Decisions The Force is Strong with QuikTrip Convenience Store Decisions QuikTrip, with 662 stores in 11 states, was voted the most popular convenience store chain, according to a new study by Market Force Information, beating out...
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Solving Distribution Voids In CPG and Convenience Store Wholesale

Solving Distribution Voids In CPG and Convenience Store Wholesale | Wholesale distribution | Scoop.it
Distribution voids can be deadly to the profits of retailers and distributors. A distribution void occurs when there's a product that needs to be on a shelf but isn't there, often because of missin...
Ai2's insight:

How a few missing items turns into $10,000,000 in new sales.

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CPG Companies Believe They Lack the Talent to Convert Data into a Business ... - Consumer Goods Technology

CPG Companies Believe They Lack the Talent to Convert Data into a Business ...
Ai2's insight:

We have the talent, you have the sales out data.  Let's increase sales in CPG and distribution - contact us to learn how.

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