What To Expect From PR Firms
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Public Relations and Marketing in Sydney - Good Business Consulting

Public Relations and Marketing in Sydney - Good Business Consulting | What To Expect From PR Firms | Scoop.it

Good Business Consulting is a business advisory specialising in marketing and public relations for small to medium businesses.

 

We take the expertise and marketing and public relations tactics normally reserved for big businesses, and bring them to good small businesses to help them reach their business objectives by retaining their customers and attracting new ones.

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What to Expect from a PR Company

What to Expect from a PR Company | What To Expect From PR Firms | Scoop.it

The foundation for a favorable public image and reputation can take months to lay down, so treat PR as a critical business function. Don’t hold off finding a suitable PR company or agency for too long; when your business really needs one, such as in a crisis, it will be too late. Ask others in your industry to refer you to a few agencies with experience in your industry, and arrange personal visits to see if your personalities and cultures are compatible.

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How to Choose a Public Relations (PR) Agency

How to Choose a Public Relations (PR) Agency | What To Expect From PR Firms | Scoop.it
Selecting a PR agency is a process which if done well, can reward your company in many ways, but it also requires thorough preparation from your side. By investing a little time into your search, you could save yourself a lot of headaches...
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10 Questions to Ask Before Hiring a PR Firm

10 Questions to Ask Before Hiring a PR Firm | What To Expect From PR Firms | Scoop.it

Hiring a public-relations firm for your small business can be a difficult decision.There's no guarantee that a PR campaign will produce the desired results, and thecosts can be quite high. Yet, a successful campaign can help you expand yourbusiness in ways you never could on your own

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Get results from a PR firm: 5 tips

Used strategically, PR agencies can do a lot more than manage media contacts or issue press releases, especially for small businesses that lack profile and reach. "We often sign on to launch companies and then move to the next phase with them," says Amy Bermar, president of Corporate Ink in Newton, Mass. "Two of our clients measured [return on investment] from PR and calculated it at $4 in new business to every $1 spent."

In fact, when done right, PR not only builds recognition but also increases sales. To hire PR pros who can boost your business, consider these five guidelines.

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