What they're saying about Gen Y
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What they're saying about Gen Y
Articles describing characteristics of Gen Y. Note: these almost never apply to individuals
Curated by Steve Terrell
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What scares young people? Our lack of passion

What scares young people? Our lack of passion | What they're saying about Gen Y | Scoop.it
“ Brittany Ruppert is currently interning at The Sydney Morning Herald. This is her response to today's story about what worries young people.”
Steve Terrell's insight:
One of the most important aspects of any future - passion - not just of the younger subjects of this article, but also the rest of us. However the point is not just to be passionate, but also purposeful. Unfocussed passion can become seriously destructive. So I think passion guided by values can lead to some serious good legacy.
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Personal growth and fulfilment most important factors for Gen Y ...

Personal growth and fulfilment most important factors for Gen Y ... | What they're saying about Gen Y | Scoop.it
December 18, 2012 – Kelly Services, a world leading provider of workforce solutions, is urging organisations to actively engage and mentor their Generation Y (Gen Y) workforce to reap the ...
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Generation Y Influence Peaking According to Edelman Study

Generation Y Influence Peaking According to Edelman Study | What they're saying about Gen Y | Scoop.it
According to an Edelman study of some 4000 Millennials, so called Generation Y is becoming more influential as brand evangelists.
Steve Terrell's insight:

This is a significant piece of research and validates my predictions some years ago that Gen Y would be influenced by and respond to the GFC in a different way to the rest of us.

 

Like their generational forebears of the Great Depression of the 20's and 30's, Gen Y are showing signs of seeing and thinking about the world differently. Strauss & Howe's generational types looks like it will hold for Gen Y who would be "Civics" - ie layers of the foundations for a new world order, similar to the work those currently aged 85+ did in their time.

 

This article goes on to look at things from a marketing perspective - which I find quite a shallow approach to seeing people. Gen Y know it's more about the community you build and the conversations you have - on and off line - that create value towards shaping a better world. 

 

I disagree with the assessment of this research that gen Y are hading for expereicnes because the GFC has financially deproved them of the capacity to buy stuff. If Strauss & Howe are right, gen Y were always going to be more about building a community that engages the world differently, that actually thinks about and plans for institutions and societal structures that do not yet exist but need to. More "stuff" is a Baby Boomer Idealist hangover. I think Gen Y can see through this and will do something quite different!

 

Marketers and other leaders would do well to read Umair Haque's "New Capitalist Manifesto" to understand what's emerging and just how different the world of commerce is likely to be in the future.

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Money worries and relationship troubles make Generation Y the most stressed out generation

Money worries and relationship troubles make Generation Y the most stressed out generation | What they're saying about Gen Y | Scoop.it
MONEY worries and rocky relationships are making young people the most stressed-out Australians, a new survey shows.
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Gen Y Driving Nonprofits to Innovate and Thrive | WomensRadio

Gen Y Driving Nonprofits to Innovate and Thrive | WomensRadio | What they're saying about Gen Y | Scoop.it
Gen Y Driving Nonprofits to Innovate and Thrive...
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5 things you might not know about Millennial job seekers

5 things you might not know about Millennial job seekers | What they're saying about Gen Y | Scoop.it
5 things you might not know about Millennial job seekers - Get Career Advice from the experts at CareerBuilder.com...
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Their dream jobs Doctor? Engineer?, teacher? yaaawn!! gen-y eyes the road less travelled and lists ...

Their dream jobs Doctor? Engineer?, teacher? yaaawn!! gen-y eyes the road less travelled and lists ... | What they're saying about Gen Y | Scoop.it
Their dream jobs Doctor? Engineer?, teacher? yaaawn!! gen-y eyes the road less travelled and lists some of its dream careers. add to the list at t2@abp.in ClearVision leadership process addresses this trend.
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When Did ''Retirement'' Become a Bad Word?

When Did ''Retirement'' Become a Bad Word? | What they're saying about Gen Y | Scoop.it
Retirement seems to have become a dirty word for Boomers, Xers and Y's!
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In the Workplace, What Do Millenials Want? - Insurance Journal

In the Workplace, What Do Millenials Want? - Insurance Journal | What they're saying about Gen Y | Scoop.it
In the Workplace, What Do Millenials Want?
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Gen X, Gen Y & Baby Boomers: Their Values & Characteristics

Gen X, Gen Y & Baby Boomers: Their Values & Characteristics | What they're saying about Gen Y | Scoop.it
Each generation, Gen X, Gen Y, Baby Boomers, respond differently to the things you say or do. Here's a Boomers take on the situation.
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Generation global - The Age

Generation global - The Age | What they're saying about Gen Y | Scoop.it
Generation globalThe AgeIn Australia, at least, it's no surprise that cross-cultural relationships are becoming the norm, especially for Gen Y.
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Managing Gen Y » Article Spotlight – Gen Y and Self Service: A ...

Managing Gen Y » Article Spotlight – Gen Y and Self Service: A ... | What they're saying about Gen Y | Scoop.it
By Sheridan Orr. May 22, 2012. Buzz! Pop! Fizz! “In 2017, Gen Y will outspend Baby Boomers for the first time. That means that not only do we have to understand how to manage them, we desperately need to know how to ...
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Are today's youth worse off or just lazy and entitled?

Are today's youth worse off or just lazy and entitled? | What they're saying about Gen Y | Scoop.it
Which generation got the worst deal?Share your opinions with readers (RT @jengerson: If I hear one more goddamn Baby Boomer (for crissake) accusing Gen Y of being "entitled", I swear I will spit.)...
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Personal growth and fulfilment most important factors for Gen Y ...

Personal growth and fulfilment most important factors for Gen Y ... | What they're saying about Gen Y | Scoop.it
December 18, 2012 – Kelly Services, a world leading provider of workforce solutions, is urging organisations to actively engage and mentor their Generation Y (Gen Y) workforce to reap the ...
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Gen Y's Resignation Letter: The Time Has Come | The Savvy Intern ...

Gen Y's Resignation Letter: The Time Has Come | The Savvy Intern ... | What they're saying about Gen Y | Scoop.it
The time has come. I have decided to pack up my bags and call it a day here at the company. It was a good run, but we both know it's time for me to move on...
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What scares young people? Our lack of passion

What scares young people? Our lack of passion | What they're saying about Gen Y | Scoop.it
Brittany Ruppert is currently interning at The Sydney Morning Herald. This is her response to today's story about what worries young people.
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Generational change to property in Australia

Generational change to property in Australia | What they're saying about Gen Y | Scoop.it
G'DAY viewers and welcome to today's episode of The Generation Game, where we ask the tough questions about our wacky generations. Today's subject, of course, is real estate so hit your buzzer when you know the answer.
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Marketing Hints for reaching Gen Y - and probably anyone else on the Net!

Marketing Hints for reaching Gen Y - and probably anyone else on the Net! | What they're saying about Gen Y | Scoop.it
RT @meghanduffy18: RT @meghanduffy18: 5 ways to market to our generation #MC495 @CreateGold http://t.co/2UgKweaj...
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Baby boomers 'as pushy as' Gen Y at work - Newstrack India

Baby boomers 'as pushy as' Gen Y at work - Newstrack India | What they're saying about Gen Y | Scoop.it
Baby boomers 'as pushy as' Gen Y at workNewstrack IndiaMelbourne, September 29 (ANI): Contrary to popular belief, Generation Y workers are no more assertive in their career ambitions than more experienced employees, a new survey has revealed.
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Will Gen Y spell the end of 9-5 working days?

Will Gen Y spell the end of 9-5 working days? | What they're saying about Gen Y | Scoop.it
Gen Y kills the 9-5 workday http://t.co/osHFlLUG #geny #facetime #officelife...
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10 Gen Y Evolutions

Based on conversations with 150 urban millennials in an InSites Consulting research community, the online research agency identified ten evolutions describing the daily lives of this youth generation.
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TeenTech Weekly: Political Facebook protests, piracy, Higher Ed - ZDNet (blog)

TeenTech Weekly: Political Facebook protests, piracy, Higher Ed - ZDNet (blog) | What they're saying about Gen Y | Scoop.it
TeenTech Weekly: Political Facebook protests, piracy, Higher EdZDNet (blog)By Charlie Osborne | June 11, 2012, 3:58am PDT Summary: The weekly roundup of Generation-Y and student news & resources you may have missed.
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Gen Y: Don’t Call Them Lazy. They’re Entrepreneurs!

Gen Y: Don’t Call Them Lazy. They’re Entrepreneurs! | What they're saying about Gen Y | Scoop.it
Generation Y, also known as millennials, have had a rough start to their early adulthood.

They have witnessed the tragedy of 9/11, watche (Gen Y: Don’t Call Them Lazy. They’re Entrepreneurs!
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Feature Article: Your Guide To Gen Y | Employee Schedule Software ...

Feature Article: Your Guide To Gen Y | Employee Schedule Software ... | What they're saying about Gen Y | Scoop.it
Generation Y is very different from Baby Boomers when it comes to what they expect from the workplace and how they operate in the workplace. Gen Y grew up with advanced technologies that allowed them to do more with ...
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Gen-Y Workforce And Workplace Are Out Of Sync - Forbes

Gen-Y Workforce And Workplace Are Out Of Sync - Forbes | What they're saying about Gen Y | Scoop.it
With better work-life choices, Gen Y will be happier, more productive employees. The explosion of technologies have shaped Gen Y to demand these changes more than past generations.
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