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New Year, New Site? Here’s Your Checklist for a Website Redesign in 2014

New Year, New Site?  Here’s Your Checklist for a Website Redesign in 2014 | Web Development | Scoop.it
It’s a new year – time for a fresh new start. For many people, that means it’s finally time to give that tired, old, difficult-to-update website a facelift.
Intechnic's insight:

Great stuff from @kissmetrics.  Check out our take as well http://www.intechnic.com/blog/2014-web-design-trends-you-need-to-know-about/

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Colour psychology in call to action button design | Top Design Magazine - Web Design and Digital Content

Colour psychology in call to action button design | Top Design Magazine - Web Design and Digital Content | Web Development | Scoop.it

The psychology of colour is a fascinating subject. Different colours and shades can have drastic impacts on what we can do and how we feel. Studies have shown, for example, that weightlifters in blue rooms can handle more weight and that eaters in restaurants with red, orange and yellow colour schemes eat more food faster (which is why almost all fast food joints have those colours inside). Pastel greens and blues are calming, and white looks clean and sterile.

 

Colours have these impacts on us for a variety of reasons, be they cultural, environmental or based on our past experiences, and many people are taking advantage of the associations we have with colours. Website owners and internet marketers in particular are turning to this fascinating subject to see just how the psychology of colour affects how users respond to call to action buttons. Below is what these owners are learning and how you can apply the lessons to your own site....


Via Jeff Domansky
Intechnic's insight:

Take a look at how the psychology of color affects your entire website, not just the COA - 

 

http://www.intechnic.com/blog/color-psychology-101-how-color-affects-perception-of-your-website/

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Donate Now: Non-Profit To-Dos for the New Year

Donate Now: Non-Profit To-Dos for the New Year | Web Development | Scoop.it
We've compiled a list of non-profit to-dos that will give you a good head start on your strategy for 2014 and beyond.
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Color Psychology 101 – How Color Affects Perception of Your Website | The Intechnically Savvy Blog

Color Psychology 101 – How Color Affects Perception of Your Website | The Intechnically Savvy Blog | Web Development | Scoop.it
Whether we realize it or not, the color of objects we see affects our mood in more ways than one. Extensive research has revealed that color affects not just
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Obamacare’s Spanish-language Web site is ‘written in Spanglish’

Obamacare’s Spanish-language Web site is ‘written in Spanglish’ | Web Development | Scoop.it
CuidadoDeSalud.gov is a bit of a disaster.
Intechnic's insight:

Contact Intechnic to find out how a customer-centric web design and development agency gets the job done!

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6 Simple Mistakes to Avoid when Creating an Online Video

6 Simple Mistakes to Avoid when Creating an Online Video | Web Development | Scoop.it
Video blogging isn't for everyone. You need to have the right equipment, commitment and passion.This means lights, cameras and then its action time and ensuring you get the basics right and avoiding making the basic mistakes.
Intechnic's insight:

And here is why you should utilize custom video:

 

http://www.intechnic.com/blog/ten-benefits-of-adding-custom-video-to-your-website/

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Answers to 5 Common Questions About SEO Strategy - Business 2 Community

Answers to 5 Common Questions About SEO Strategy - Business 2 Community | Web Development | Scoop.it
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What Comes Next? Social Media Trends for 2014

What Comes Next? Social Media Trends for 2014 | Web Development | Scoop.it
When your mom friended you on on Facebook, you wondered if social media was going mainstream. When your grandmother did, you knew it was.Today, teens, parents and grandparents alike are on social
Intechnic's insight:

And then check out how to optimize your website for social media sharing

 

http://www.intechnic.com/blog/how-to-optimize-your-website-content-for-sharing-on-social-media/

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The 7 Elements of Modern Web Design - HubSpot | #TheMarketingAutomationAlert

The 7 Elements of Modern Web Design - HubSpot | #TheMarketingAutomationAlert | Web Development | Scoop.it
Learn about elements of modern web design and what you should be incorporating into your website.

 

Basic/ Digest...

 

Element #1: Unique Typography

Most companies have a particular family, style, and size of a font, or typography, that they used that helps their customers immediately identify them versus their competitors. In recent years the selection of fonts that they can use on their website has grown. Designers can have a broader selection of fonts to choose from on their websites.

 

Element #2: Flat Design

Flat design is known for its simplistic appearance. Instead of using three-dimensional effects and other design techniques, flat designs use simple illustrations that typically have bright colors. 

 

Element #3: Hover Effects

Hover effects help you identify where you are on a page. When you place your cursor over a part of a website that has a hover effect, it usually changes colors or highlights letting you know where you are looking.

 

Element #4: Scroll to Page Sections

Some websites have a feature where you click a link and it brings you to a different part of the page.

 

Element #5: Giant Product Images

You may have noticed that many B2B websites are starting to display large product images on their sites to highlight different features or parts of their product. This element is another important design tactic that we are seeing more and more.

 

Element #6: In-Depth Product Videos

In addition to large product images, companies are also beginning to use in-depth product videos to talk about the benefits of their products as well as new features that come out. 

 

Element #7: Large, Responsive Images

In the up-and-coming design trends post, we also discussed having large photo backgrounds. But what we didn't discuss was the importance of making these images responsive.

 

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► Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html ; (your privacy is protected).


Via CYDigital
Intechnic's insight:

Take a look at our thoughts on Trends for 2014 as well!

 

http://www.intechnic.com/blog/2014-web-design-trends-you-need-to-know-about/

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CYDigital's curator insight, January 6, 2014 7:48 PM

If you can't implement all, then at least focus on Flat and Large Responsive Images. These two have the greatest momentum right now.

Alberto's curator insight, January 7, 2014 9:33 AM

Very good tips.

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2014 Web Design Trends You Need to Know About | The Intechnically Savvy Blog

2014 Web Design Trends You Need to Know About | The Intechnically Savvy Blog | Web Development | Scoop.it
It’s that time of year again! With the end of 2013, it is time to think about what 2014 will bring for your website. Part of the fun of our job is predicting
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Ten Benefits of Adding Custom Video to Your Website | The Intechnically Savvy Blog

Ten Benefits of Adding Custom Video to Your Website | The Intechnically Savvy Blog | Web Development | Scoop.it
Now more than ever, the ability to attract, engage and bring visitors back to your website is critical to the success of your company. If you are looking a
Intechnic's insight:

Now is the time to add custom video to your website!

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How to Optimize Your Website Content for Sharing on Social Media | The Intechnically Savvy Blog

How to Optimize Your Website Content for Sharing on Social Media | The Intechnically Savvy Blog | Web Development | Scoop.it
Social media optimization (SMO) is the kindred cousin of search engine optimization (SEO). It is the practice of optimizing a website, specifically its content,
Intechnic's insight:
Social Media will play an even bigger role in 2014. Find out how to optimize your website content for sharing on social media.
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20 Great Websites for Making Your Day Disappear | The Intechnically Savvy Blog

20 Great Websites for Making Your Day Disappear | The Intechnically Savvy Blog | Web Development | Scoop.it
DISCLAIMER: The good people at Intechnic are not responsible for any loss of productivity, gainful employment, or relationship status that you might experience
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2014 Web Design Trends You Need to Know About | The Intechnically Savvy Blog

2014 Web Design Trends You Need to Know About | The Intechnically Savvy Blog | Web Development | Scoop.it
It’s that time of year again! With the end of 2013, it is time to think about what 2014 will bring for your website. Part of the fun of our job is predicting
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Eye tracking tips that will keep readers on your website

Eye tracking tips that will keep readers on your website | Web Development | Scoop.it
Knowing the reading patterns of your website visitors can help you build a site that will help bring people back again and again.
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5 ways to improve your online copywriting

5 ways to improve your online copywriting | Web Development | Scoop.it
Blog post at Right Mix Marketing : By Guest Author

Online copywriting is very different to print copywriting. Your readers are less attentive, and these days they’re read[..]
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The importance of a great customer service experience: Statistics & trends [infographic]

The importance of a great customer service experience: Statistics & trends [infographic] | Web Development | Scoop.it
When the life of a company depends on the goodwill of its customers, the importance of a positive customer service experience can't be emphasized enough. These days, though, you don't have to look ...
Intechnic's insight:

Great info!  As is Intechnic's thoughts on increasing online sales - http://www.intechnic.com/blog/ten-tips-for-increasing-online-sales/

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4 New Years Resolutions You Must Make This Year - Business 2 Community

4 New Years Resolutions You Must Make This Year - Business 2 Community | Web Development | Scoop.it
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Contact Intechnic (www.intechnic.com) to find out how we can help you with this list!

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Blogger Beware: You CAN Get Sued For Using Photos You Don't Own on Your Blog

Blogger Beware: You CAN Get Sued For Using Photos You Don't Own on Your Blog | Web Development | Scoop.it
One of the things I learned early on was that a post with a photo always looked nicer than one with just text. So I looked at what other people were doing for pictures.
Intechnic's insight:

This is a  great reason for only using custom photography  - and here are more!

http://www.intechnic.com/blog/why-you-should-never-use-stock-photography-on-your-website/ ;

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Online Marketing Trends and Stats 2014 [INFOGRAPHIC] | Social Media Today

Online Marketing Trends and Stats 2014 [INFOGRAPHIC] | Social Media Today | Web Development | Scoop.it
Intechnic's insight:

Great information in this infographic, and even more in our recent blog post detailing important trends in web design and development for 2014.

http://www.intechnic.com/blog/2014-web-design-trends-you-need-to-know-about/

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Keyword Research: Why 95% of Marketers Are Doing Wrong?

Keyword Research: Why 95% of Marketers Are Doing Wrong? | Web Development | Scoop.it
Do you know that over 95% of websites FAIL because of WRONG keyword research? STOP being a FAILURE and START earning big now by READING this article.
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5 Misconceptions about Responsive Web Design » blog

5 Misconceptions about Responsive Web Design » blog | Web Development | Scoop.it
An ISO 9001 2008 Certified Software development company from India with expertise in software application development, web application development and mobile application development.
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Kayak | Should You Start 2014 With a Brand-New Web Presence? | KAYAKSocial Media Today

Kayak | Should You Start 2014 With a Brand-New Web Presence? | KAYAKSocial Media Today | Web Development | Scoop.it
Virtually no amount of goodwill is going to bring a site back to the top of search rankings if it has too much SEO baggage.
Intechnic's insight:

If you are considering replacing your existing website, you should check this out - and then contact  Intechnic.  http://www.intechnic.com/

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10 Tips for Increasing Online Sales | The Intechnically Savvy Blog

10 Tips for Increasing Online Sales | The Intechnically Savvy Blog | Web Development | Scoop.it
If you are planning on an e-commerce solution for your website, or if you already have one, chances are that you are looking for ways to maximize the value it
Intechnic's insight:

Great tips for increasing online sales in 2014.

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What Do I Own on My Website? | The Intechnically Savvy Blog

What Do I Own on My Website? | The Intechnically Savvy Blog | Web Development | Scoop.it
An intellectual property dispute could be a potential cause of conflict between your company and the web developer. This is why it is recommended to address the
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