Vocus Demand14
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Vocus Evolves Its Marketing Suite - CRM Magazine | #TheMarketingTechAlert

Vocus Evolves Its Marketing Suite - CRM Magazine | #TheMarketingTechAlert | Vocus Demand14 | Scoop.it

Basic/ Digest...

 

The updates included in the Spring '14 release provide the following:

Workflow automation: Workflows allow users to automate marketing communications by using workflow logic. They can be used to send an email, add or remove a contact from a list, update a contact record, sync a lead to Salesforce.com, move the contacts to alternative workflows, or remove the contacts from the workflow.Lead scoring: Lead scoring allows a marketer to automatically qualify a lead based on history, actions, and contact information. Scoring in Vocus Marketing Suite allows the user to set and customize lead scores by adding intuitive rules.Salesforce.com integration: The Salesforce.com sync integrates the business' marketing automation system to Salesforce CRM, allowing marketers to interact on the same systems as sales without duplicating efforts. This bi-directional sync of contacts and leads between the Vocus Marketing Suite and Salesforce.com lets users maintain the most up-to-date record of a contact seamlessly between the two systems. It also includes custom filters to control which contacts sync.

 

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Via CYDigital
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CYDigital's curator insight, March 12, 2014 7:28 PM

This finally takes Vocus into the MAS category.

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Randi Zuckerberg on how hackathons inspired Facebook's culture (Video) - Baltimore Business Journal (blog)

Randi Zuckerberg on how hackathons inspired Facebook's culture (Video) - Baltimore Business Journal (blog) | Vocus Demand14 | Scoop.it
Randi Zuckerberg on how hackathons inspired Facebook's culture (Video) Baltimore Business Journal (blog) Speaking at Vocus' Demand Success Conference, held June 5 at the Gaylord National Conference Center, Randi Zuckerberg, an early Facebook...
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Vocus and Cision are merging; What's the impact for PR professionals?

Vocus and Cision are merging; What's the impact for PR professionals? | Vocus Demand14 | Scoop.it
Vocus and Cision are merging; What's the impact for PR professionals?. From PR Week (Vocus and Cision are merging; What's the impact for PR professionals?
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Tweet from @MarketingProfs

Tweet from @MarketingProfs | Vocus Demand14 | Scoop.it
"If your site doesn't work on mobile, it doesn't work." (Full stop.) - @KerryGorgone #Demand14 http://t.co/bO1RSio1OA
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Ultimate “fixer” Judy Smith on Donald Sterling: There are some things you can ... - Washington Post

Ultimate “fixer” Judy Smith on Donald Sterling: There are some things you can ... - Washington Post | Vocus Demand14 | Scoop.it
Ultimate “fixer” Judy Smith on Donald Sterling: There are some things you can ...
Jackie Stare's insight:

So great to hear Judy Smith in person at Vocus - Demand Success

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