Food&Bev - 3C's: Connect Consumers back to Cows (Video)
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Connect Consumers back to Cows with IBM - YouTube

IBM UKI Consumer Goods IBM Consumer Packaged Goods - Co-signed by Gwladys Hall
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Unilever Sustainable Living Plan: Sourcing - YouTube

http://www.unilever.com/careers/ As part of the sustainable living plan we have committed to making all of our agriculture ingredients 100% sustainable by 2020.
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MediaPost – Video For Marketing And Sales Increasing in Importance

MediaPost – Video For Marketing And Sales Increasing in Importance | Food&Bev - 3C's: Connect Consumers back to Cows (Video) | Scoop.it
Gwladys HALL's insight:

According to a study sponsored by Vidyard, and conducted by Demand Metric to explore several aspects of video marketing and the emerging role of video marketing platform technology, 95% of this study’s participants report that video, as a form of marketing and sales content, is becoming “somewhat or far more important” to them.

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Visual Storyboard V1 - YouTube (29.08.2014)

Gwladys HALL's insight:

DRAFT STORYBOARD V1

Non-branded / IBM capabilities to be added (Gwladys Hall's action 29/08/2014)

V1. Published by Steve Connor @  UKSV  18/08/2014.

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▶ Unilever Case Study Video - IBM Global Process Services - YouTube

This animated video brings to life the exciting story about Unilever and their European finance transformation working with IBM Global Process Services. In c...
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IBM - Smarter Food Safety

IBM - Smarter Food Safety | Food&Bev - 3C's: Connect Consumers back to Cows (Video) | Scoop.it
Gwladys HALL's insight:

With food safety becoming increasingly important to consumers
and government regulation on the horizon, Matiq sought to leverage its deep knowledge of the foods manufacturing industry by offering
food traceability as a shared service.

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IBM - A Smarter Planet - Traceability, Security, Products

IBM - A Smarter Planet - Traceability, Security, Products | Food&Bev - 3C's: Connect Consumers back to Cows (Video) | Scoop.it
The rise in digital technology, cloud computing, advanced analytics and intelligent devices have provided the opportunity to add a layer of intelligence to the basic processes that run our world. This layer of digital 'awareness' can make the tiniest exchange more productive, efficient, better. IBM is working with our clients to make many of the aspects of our world 'smarter': roadways, healthcare, power grids, food production for a better overall way of living.
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IBM Watson - Cognitive Cooking Recipes

IBM Watson - Cognitive Cooking Recipes | Food&Bev - 3C's: Connect Consumers back to Cows (Video) | Scoop.it
A food truck powered by your tweets and a cognitive computer
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IBM - Smarter Food

IBM - Smarter Food | Food&Bev - 3C's: Connect Consumers back to Cows (Video) | Scoop.it
Big data and analytics can help us create better systems to grow food, distribute food and eat more of what we purchase
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IBM - Consumer products industry

IBM - Consumer products industry | Food&Bev - 3C's: Connect Consumers back to Cows (Video) | Scoop.it
Learn more about our solutions, technology and consulting for the consumer products industry. We can help you build life-long relationships with consumers, collaborate with channel partners to drive efficiency, manage products from raw materials to finished goods, and manage business performance through increased visibility.
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Get Food Smart and know where your food comes from - Start UK

Get Food Smart and know where your food comes from - Start UK | Food&Bev - 3C's: Connect Consumers back to Cows (Video) | Scoop.it
In a world of ‘pre-packed’, ‘freshly sealed’, ’ready-made’ ‘pre-cooked’, ‘pre-grated’ convenience, it’s sometimes hard to know exactly how your food makes it from its origins, onto your plate. Research conducted by the British Nutrition Foundation in 2013 of over 27,500...
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Working Toward Totally Transparent Yogurt | MIT Sloan Management Review

Working Toward Totally Transparent Yogurt | MIT Sloan Management Review | Food&Bev - 3C's: Connect Consumers back to Cows (Video) | Scoop.it
As part of its sustainability strategy, organic yogurt company Stonyfield has made a mission of total transparency in its sourcing.
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▶ The Foundry NewAer Case Study - Proximity Platform + Magnum - YouTube

NewAer works with Unilever to build the first better than iBeacon project connecting people with friends as well as the Magnum brand. This video debuted at t...
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Unilever - Wolff Olins

Unilever - Wolff Olins | Food&Bev - 3C's: Connect Consumers back to Cows (Video) | Scoop.it

Ambition:

Unilever is big. 150 million times a day in 150 countries people choose to make Unilever brands part of their lives. But in the consumer goods industry, growth is hard. Unilever decided that it was too diffuse, with too many brands, and with no unifying driver of growth. Unilever wanted to become a single-minded, idea-led growth business.

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Unilever - Working at Unilever Supply Chain (CSCO)

Brandcast Media put together this Supply Chain careers video for Unilever, using 3D graphics mixed with motion visuals and high quality video to showcase wha...
Gwladys HALL's insight:

"Unilever Journey for Excellence" from Pier-Luigi Sigismondi, Unilever Chief Supply Chain Officer

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Does Sustainability matter to most Retail Consumers? CPG Brands may find the answer is no.

Does Sustainability matter to most Retail Consumers? CPG Brands may find the answer is no. | Food&Bev - 3C's: Connect Consumers back to Cows (Video) | Scoop.it
A survey by Accenture and Havas Media is highlighted in this article in MediaPost.  The study findings suggest that brands are out of step with what motivates most consumers.  Sustainability is con...
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IBM - Smarter Food Safety

IBM - Smarter Food Safety | Food&Bev - 3C's: Connect Consumers back to Cows (Video) | Scoop.it
IBM, FXA and Thailand’s Ministry of Agriculture Join Forces on Global Food Safety
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IBM100 - Deep Thunder

IBM100 - Deep Thunder | Food&Bev - 3C's: Connect Consumers back to Cows (Video) | Scoop.it

"IBM began exploring the “business of weather,” hyper-local, short-term forecasting and customized weather modeling for clients. Now new analytics software, and the need for organizations from cities to energy utilities to operate smarter, are changing the market climate for these services."

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IBM Watson - Cognitive Cooking How it Works

IBM Watson - Cognitive Cooking How it Works | Food&Bev - 3C's: Connect Consumers back to Cows (Video) | Scoop.it

Step by Step to invent new recipes using IBM Watson


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IBM Watson - Cognitive Cooking

A food truck powered by your tweets and a cognitive computer
Gwladys HALL's insight:

Click on Videos Youtube links below:

Recipes for Success with Data

Recipes in the Cloud

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IBM - “Smarter Agribusiness”

IBM - “Smarter Agribusiness” | Food&Bev - 3C's: Connect Consumers back to Cows (Video) | Scoop.it

Analytics in Agriculture: Driving efficiencies and insight to create “Smarter Agribusiness”- A White paper from IBM

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