Digital Innovation & e-Health
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Objets connectés : 1/3 des utilisateurs les abandonne dans les 6 mois

Objets connectés : 1/3 des utilisateurs les abandonne dans les 6 mois | Digital Innovation & e-Health | Scoop.it

Si les objets connectés ne se sont jamais aussi bien vendus, 1/3 des utilisateurs s'en sépare au bout de 6 mois. C'est ce que révèle une étude du cabinet GfK. Hi & You décortique cette étude pour vous.


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What Works Best for Digital Marketing in 2015? [Infographic]

What Works Best for Digital Marketing in 2015? [Infographic] | Digital Innovation & e-Health | Scoop.it
Digital marketing is evolving at a rapid rate. As each year passes, the importance of having a properly structured digital marketing strategy is becoming more and more obvious.
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Mark Attridge's curator insight, January 30, 2015 9:14 PM

An area of marketing I'm hoping I can get a good foot in. Everything is about proposition.

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4 Ways Wearables will Change Marketing – and what you can do to be ready

4 Ways Wearables will Change Marketing – and what you can do to be ready | Digital Innovation & e-Health | Scoop.it
Wearable tech hasn’t caught on and hasn’t caught on. On Friday, Google withdrew Google Glass from consumer testing, and Apple has continually stalled on the release of their watch.

GoogleGlass

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Jeff Domansky's curator insight, January 29, 2015 1:37 AM

Could wearables change your marketing strategy? Find out more.

Jeff Domansky's curator insight, January 29, 2015 1:45 AM

Could wearables change your marketing strategy in the future? Maybe.

Farid Mheir's curator insight, January 29, 2015 7:47 AM

Article raises 4 interesting paths to investigate for marketers and technologists as well.

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The Future of Wearables Isn't a Connected Watch - Wired

The Future of Wearables Isn't a Connected Watch - Wired | Digital Innovation & e-Health | Scoop.it
Tech that attaches to our bodies doesn’t have to do it all. It just has to do one thing well.
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