User Experience, Usability and Web Optimization
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It's not the price, stupid. It is the value (proposition)

It's not the price, stupid. It is the value (proposition) | User Experience, Usability and Web Optimization | Scoop.it
Concentrate less on the product and more on the value you create for your customers. The customers care for the value proposition and how you fulfill it.

 

- A good value proposition does not start with the product. It starts with understanding who is your customer and what job you solve. 

 

- Then you define what benefit you create for your customer and how you solve the job-to-be-done.

 

- Then you compose the rest of your business model to fulfill the value proposition.


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User Experience, Usability and Web Optimization
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Hacking Product Design – Muzli -Design Inspiration

Hacking Product Design – Muzli -Design Inspiration | User Experience, Usability and Web Optimization | Scoop.it
The seasoned PM turned VC, Josh Elman argues that the key question that product people should ask, is “how many people are really using your product?” Elman points out that most of the fluffy numbers…
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How Creating A Design Language Can Streamline Your UX Design Process – Smashing Magazine

How Creating A Design Language Can Streamline Your UX Design Process – Smashing Magazine | User Experience, Usability and Web Optimization | Scoop.it
Kyle Cassidy explains how to introduce a design language in order to promote harmony across teams and streamline your UX design process.
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A nice practical help
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10 psychological techniques for engaging your users

10 psychological techniques for engaging your users | User Experience, Usability and Web Optimization | Scoop.it
Keep users coming back with these psychological tools
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Centered Logos Hurt Website Navigation

Getting back to the homepage is about 6 times harder when the logo is placed in the center of a page compared to when it’s in the top left corner.
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CUBI UX - User Experience Model - Action Cycle

CUBI UX - User Experience Model - Action Cycle | User Experience, Usability and Web Optimization | Scoop.it
CUBI UX - User Experience Model
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The Design Process – The Design Team

I want to be a designer when I grow up
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Very entertaining explanation.
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How Spotify’s website UX has changed (2006 to 2016) – Prototyping: From UX to Front End

How Spotify’s website UX has changed (2006 to 2016) – Prototyping: From UX to Front End | User Experience, Usability and Web Optimization | Scoop.it
What a difference ten years makes
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Mapping A Website's Strengths And Weaknesses With UX - Usability Geek

Mapping A Website's Strengths And Weaknesses With UX - Usability Geek | User Experience, Usability and Web Optimization | Scoop.it
UX Mapping is a technique that is roughly based on Customer Journey Maps. The objective is to identify the strengths and weaknesses of any website
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The First-Timer’s Guide to User Onboarding – Startup Grind – Medium

The First-Timer’s Guide to User Onboarding – Startup Grind – Medium | User Experience, Usability and Web Optimization | Scoop.it
Great onboarding isn’t just great design; here’s how to create the framework for success.
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Official Usability, User Experience And User Interface Guidelines From Companies (2016) - Usability Geek

Official Usability, User Experience And User Interface Guidelines From Companies (2016) - Usability Geek | User Experience, Usability and Web Optimization | Scoop.it
A collection of resources leading to the usability, user experience and user interface guidelines issued by leading companies.
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Visualizing the 4 Essentials of Design Thinking — Good Design — Medium

Visualizing the 4 Essentials of Design Thinking — Good Design — Medium | User Experience, Usability and Web Optimization | Scoop.it
A couple of days ago, I was looking for a visual illustration of Design Thinking to share with my colleagues and clients. Thousands of…
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Dealing with UX Disagreements

Dealing with UX Disagreements | User Experience, Usability and Web Optimization | Scoop.it
Learn how to use a “Design Success = User Success” mindset, testing and collaborative exercises to overcome UX disagreements and design amazing products.
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How to Craft Effective Registration — UX Planet

How to Craft Effective Registration — UX Planet | User Experience, Usability and Web Optimization | Scoop.it
by Nick Babich
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How to Annotate and Document UX Deliverables | UX Booth

How to Annotate and Document UX Deliverables | UX Booth | User Experience, Usability and Web Optimization | Scoop.it
The #1 reason deliverables miss the mark at the end is a failure to clearly communicate at the start. UX Booth columnist Jennifer Leigh Brown tells us how to annotate and document deliverables to create a shared understanding.
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Dos and don'ts on designing for accessibility | Accessibility

Dos and don'ts on designing for accessibility | Accessibility | User Experience, Usability and Web Optimization | Scoop.it
This is for everyone: documenting how we're rebuilding inclusive digital services across the UK Government
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How We Lost 47% of Our Users After a Redesign | Icons8

How We Lost 47% of Our Users After a Redesign | Icons8 | User Experience, Usability and Web Optimization | Scoop.it
The Internet is full of success stories. To balance things out I'll share the story of one of our colossal fails.
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Designing With Human Centered Usability Standards | UX Booth

Designing With Human Centered Usability Standards | UX Booth | User Experience, Usability and Web Optimization | Scoop.it
Understanding usability standards is only half the battle; we also need to apply those standards to our designs. In this second part of a two-part series, Danny and Patricia Franzreb walk through their user-centered approach to designing with usability standards in mind.
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Functional Animation In UX Design: What Makes a Good Transition? – UX Planet

Functional Animation In UX Design: What Makes a Good Transition? – UX Planet | User Experience, Usability and Web Optimization | Scoop.it

Functional animation is subtle animation that has a clear, logical purpose. It reduces cognitive load, prevents change blindness and establish a better recall in spatial relationships. But there is one more thing. Animation brings user interface to life.

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Mobile eCommerce: Product Details – UX Planet

Mobile eCommerce: Product Details – UX Planet | User Experience, Usability and Web Optimization | Scoop.it
There is no section on site or in app that is more critical for conversion than the product page. The ability to see and understand product information easily is critical to users when they’re making a product decision.
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Complexion Reduction: A New Trend in Mobile Design – SWARM Thoughts – Medium

Complexion Reduction: A New Trend in Mobile Design – SWARM Thoughts – Medium | User Experience, Usability and Web Optimization | Scoop.it
Flat, Clean, Minimal, Material… What’s Next?
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Don’t assume new users want to learn how to use your product - Chameleon

Don’t assume new users want to learn how to use your product - Chameleon | User Experience, Usability and Web Optimization | Scoop.it
Don’t send your users away by boring them with the how! Instead focus on why to stimulate their own self-discovery.
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Why Product Thinking is the next big thing in UX Design — Medium

Why Product Thinking is the next big thing in UX Design — Medium | User Experience, Usability and Web Optimization | Scoop.it
Life’s too short to build something nobody wants…
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Searchers and Browsers: the Personality Types of UX | UX Booth

Searchers and Browsers: the Personality Types of UX | UX Booth | User Experience, Usability and Web Optimization | Scoop.it
When it comes to navigating a website by browsing (menus) or searching (search bar), it turns out that the two strategies are not created equal. Staff Writer Tucker FitzGerald explains why not.
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Usability: A part of the User Experience

This subject may seem incredibly “big” for a single article, but it’s about the specific nature of usability that we often overlook or confuse. With this appreciation, you’ll be able to design more effectively, and your website’s usership will be able to grow, too.Usability replaced the outmoded label “user friendly” in the early 1990s. “Usability” has had trouble finding the definition we use now. Different approaches to what made a product “usable” splintered between looking at it with th
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While I Was Redesigning a Boarding Pass, Paper Got Old — UX Planet

While I Was Redesigning a Boarding Pass, Paper Got Old — UX Planet | User Experience, Usability and Web Optimization | Scoop.it
The 3rd edition of a boarding pass usability redesign
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