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Transitional Interfaces — Design/UX — Medium

Designers love to sweat the details. Much time is spent pixel-fucking buttons, form styles, setting type, & getting those icons as sharp as…
Raphael Thys's insight:

Transitions and animations are key elements to a good Ux, and often the poorest elements of it. 

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Rescooped by Raphael Thys from Internet Marketing Strategy 2.0
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Why Storytelling Is The Future of Marketing


Via Robin Good
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Susan Velez's curator insight, October 5, 2013 12:50 PM

Awesome video and I know that story telling can be very powerful. I guess it's time to start reading more stories so I can get better at telling stories.

Imc Csu's curator insight, October 5, 2013 11:17 PM

What is your 'story'?

Katherine Anne's curator insight, October 7, 2013 5:48 PM

I think this video is very accurate. Today, we are bombarded by information about what we should buy, what we should do, etc. How much of this information do we actually retain? Barley nothing! For something to be retained, it has to be rememberable; what's rememberable? STORIES! The video explains stories are rememberable because they are meaningful. The Internet can so easily simplify information to market products, which ends up having so much information about so many different products all the time. If we take the time to explain a story behind a product when marketing it, I think it will be more profitable. STORIES are the new successful marketing strategy in this world filled with noise and information. 

Rescooped by Raphael Thys from Usability and UX
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10 metrics for testing website navigation

10 metrics for testing website navigation | User Experience | Scoop.it

Via Emilie Duciel
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Emilie Duciel's curator insight, May 23, 2013 8:44 AM

If you feel overcome by what you might test on your website, here is a list of  relevant things to test.

 

Source: Jeff Sauro, Mesuring Usability

Rescooped by Raphael Thys from Website Usability
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How to Make Your Form Error Messages More Reassuring - UX Movement

How to Make Your Form Error Messages More Reassuring - UX Movement | User Experience | Scoop.it
Filling out web forms isn't always an easy task. No matter how simple you make your form, users will make mistakes. When these mistakes happen, do your form error messages give users a feeling of worry or comfort?

Via Jean Schiller
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Rescooped by Raphael Thys from Usability and UX
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Mental models

Presentation for the World Information Architecture Day 2013, Genk, Belgium. About mental models.


Via Michael Allenberg, Emilie Duciel
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Sangeun Kwak's curator insight, February 18, 2013 4:12 AM

다양한 멘탈모델

Rescooped by Raphael Thys from Website Usability
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The Secret to Building Large Websites: Website Architecture - Six Revisions

The Secret to Building Large Websites: Website Architecture - Six Revisions | User Experience | Scoop.it
To build big time websites, you need to plan big. This guide provides an 11-step website architecture process you can adapt in your projects.

Via Jean Schiller
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Rescooped by Raphael Thys from Usability and UX
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Product strategy means saying NO

Product strategy means saying NO | User Experience | Scoop.it

"If you’re building a product, you have to be great at saying No. Not ‘maybe’ or ‘later’. The only word is No."

 

"When you’re afraid to make hard decisions, you fall back on appealing to the unknown, and therefore building everything. You end up with a repository of features, not a product."


Via Emilie Duciel
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Emilie Duciel's curator insight, September 3, 2013 4:14 AM

Des Traynor points at mistakes every team commits one day... that lead to a bad product (or at least a "so-so" product). But solutions do exist!

Very insightful.

 

Source: Des Traynor, http://insideintercom.io