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Information Liberation: Your Guide to the International Web

Information Liberation: Your Guide to the International Web | Univers de la veille | Scoop.it
The world wide web is supposed to be just that: world wide.

Sometimes it simply isn’t, however:

This Guide, by author Jim Rion,  is a must-have for anyone looking for access to the complete Internet. 

 

This complete guide to the International web will show you: http://bit.ly/Joo3QB ;


**Which governments around the world restrict Internet access
**Whether its ethical to bypass such restrictions, and which tools to use
**Encrypting your web browsing and email for secure communications
**How to find Internet access while traveling by knowing where to look
**Buying a computer while abroad: an ex-pat’s guide
**Setting up your computer to display non-alphabetic languages
**Getting the most out of translation tools
**Accessing media blocked in your country using VPN and more

 

Download Guide [PDF] Here: http://bit.ly/Joo3QB ;


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Make Your Business the Go-To Resource by Curating Great Content

Make Your Business the Go-To Resource by Curating Great Content | Univers de la veille | Scoop.it

This piece is from senseiblog. I selected it because it reaffirms the importance of using content curation as an part of your content marketing strategy.

 

Here are some highlights:

 

"Content doesn’t always have to be content from your organization, your clients just need to be able to access it through you. Let’s be honest, creating enough content to fulfill demand is a daunting task".

 

**Quality content is a sustainable competitive advantage

 

**the ultimate goal of your online presence should be to become a “Go To” source of information that your stakeholders log onto with increasing or sustainable frequency.

 

**Once achieved, the differentiation this status gives you becomes widespread generating respect, appreciation and business from both new and existing customers.

 

 **in the grand scheme of things, content curation is an essential part of carving out a position for your brand.

 

**The best strategy is to aggregate (add context) and create content that best meets the need of your stakeholders.

 

**What’s missing most of the time is the incentive to be social. What is the best incentive?

 

It is the ability to contribute in a meaningful way

 

**by adding context, additional information, linking readers to the source, your opinion or viewpoint, and be acknowledged for that effort.

 

Content creation, content curation and the ability to give meaningful feedback on it effectiveness is a highly engaging way to involve hundreds, if not thousands of internal staff.

 

Curated by Jan Gordon covering "Content Curation, Social Business and Beyond"

 

Read full article here: [http://bit.ly/wVK9j0]


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Mobile Devices: What Happens in an Internet Minute [Infographic]

Mobile Devices: What Happens in an Internet Minute [Infographic] | Univers de la veille | Scoop.it

I rescooped this piece from my topic "Mobile Marketing Strategy and Beyond" because I think it has important information we all need to be aware of and hopefully will get you thinking about how you are going to repurpose your content strategy for the mobile audience.

 

This piece was written by Shelly Kramer along with an infographic that shows you the activity on the web coming from mobile devices, smartphones, tablets, iPads and the like. As we all know the pace is excelerating and as the author says, it's very exciting. Beyond the exhileration,  I selected this article because the information and questions she asks you are timely and relevant.

 

"Mobile devices and constant connectivity are drastically impacting marketing and business strategy.

 

**Want to know what happens on the Internet in one minute?"

 

**30 hours of video uploaded and

**1.3 million video clips watched on YouTube

**639,800 GB of global IP data transferred

**204 million emails sent

**Amazon rings up 83,000 in sales (yes, in one minute)

 

Here are some important questions for you:

 

**Are you taking a good look at your business website and your analytics, which are your roadmap to what your customers are doing?

 

**Are you paying attention to how much traffic to your site is coming from mobile devices (and which kind) 

 

**are you watching those numbers grow on a month-to-month basis?

 

**What are you doing to adapt to the mobile consumption of data and information and how are you marketing to people using mobile devices?

 

**How are you delivering information to them and interacting with them?

 

**How are you making their lives less complicated?

 

**How are you making it easy for them to do business with you?

 

**If these aren’t things you’re already thinking about and working on–you’d best get going.

 

Curated by Jan Gordon covering "Mobile Marketing Strategy and Beyond"

 

Read full article here: [http://bit.ly/H5yxnE]


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