Tv Evolution
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Le origini e i numeri della Social TV - Wired

Le origini e i numeri della Social TV - Wired | Tv Evolution | Scoop.it
Una tra le più interessanti forme della tanto auspicata e teorizzata convergenza mediale è, senza dubbio, l’estensione della fruizione televisiva ...
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Twitter opens its conversion tracking tool to all advertisers using Promoted Tweets

Twitter opens its conversion tracking tool to all advertisers using Promoted Tweets | Tv Evolution | Scoop.it
Twitter is releasing to the general public a new way for advertisers to better monitor their budgets and efforts. The microblogging platform company announced today that a conversion ...
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Twitter opens its conversion tracking tool to all advertisers using Promoted Tweets

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I Nielsen Twitter Tv Ratings arrivano in Italia: i tweet per stabilire il successo di un programma

I Nielsen Twitter Tv Ratings arrivano in Italia: i tweet per stabilire il successo di un programma | Tv Evolution | Scoop.it
Il sistema, che da noi debutterà nel 2014, permette di capire quali sono i programmi più citati su Twitter e da quante persone sono letti i tweet a proposito
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Also in Italy the Twitter rating!

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TV & Social Media: Understanding Audiences in the Multi-Screen Age - Business 2 Community

TV & Social Media: Understanding Audiences in the Multi-Screen Age - Business 2 Community | Tv Evolution | Scoop.it
#TV & #SocialMedia: understanding audiences in the multi screen age http://t.co/f7wIRYtPiZ #SocialTV #Secondscreen
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So people eat capcake when they are watching tv

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TV Discovery Company i.TV Acquires GetGlue - Mashable

TV Discovery Company i.TV Acquires GetGlue - Mashable | Tv Evolution | Scoop.it
TV Discovery Company i.TV Acquires GetGlue
Mashable
TV guide and discovery company i.TV has acquired second-screen and entertainment check-in service GetGlue.
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Another SocialTv CheckIn service acquisition! GetClue has been bought by iTv

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Da TrendSpire 2013, quattro idee sul futuro della TV Social Television

Da TrendSpire 2013, quattro idee sul futuro della TV Social Television | Tv Evolution | Scoop.it
A seguito della conferenza TrendSpire 2013, organizzato da Native Marketing e Turner Media Group, vi proponiamo alcune riflessioni del panelist Rick Liebling su quali passi compiere in direzione di un’esperienza televisiva più interattiva.
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Ottimi spunti per l'evoluzione della Tv

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Facebook has better Social TV data than Twitter, says CBS - Insights into innovation in social TV

Facebook has better Social TV data than Twitter, says CBS - Insights into innovation in social TV | Tv Evolution | Scoop.it
David Poltrack, Chief Research Officer at CBS, says that Facebook is a major force in Social TV, thanks to its data, and Social TV and second screens open up billions of dollars in new revenue opportunities for broadcasters.
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Is it true? Is it manageable?

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Enel #Guerrieri: più che Epic Fail, un’occasione mancata

Enel #Guerrieri: più che Epic Fail, un’occasione mancata | Tv Evolution | Scoop.it
Articoli correlati:PHD al Forum della Comunicazione: l’evoluzione della…Twitter ads sbarca in ItaliaAudiweb in Action 2010, contenuti e riflessioni Condividi! Condividi:
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Una riflessione sulla strategia Sociale di Enel

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Twitter Mobile App Update Highlights Trending TV Shows - Mashable

Twitter Mobile App Update Highlights Trending TV Shows - Mashable | Tv Evolution | Scoop.it
Twitter Mobile App Update Highlights Trending TV Shows
Mashable
Twitter first started testing a "trending TV" feature in August. The company has increased its focus on social TV and conversations around television in the last year.
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Trending Show in your Twitter Discovery results! Geolocalized

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Twitter Lets Brands Infiltrate TV Conversations Without Buying TV Ads - Mashable

Twitter Lets Brands Infiltrate TV Conversations Without Buying TV Ads - Mashable | Tv Evolution | Scoop.it
Twitter Lets Brands Infiltrate TV Conversations Without Buying TV Ads Mashable Twitter launched TV conversation targeting on Thursday, a feature that lets brands and networks promote tweets to users who engage in specific shows, even if the brand...
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Incremental Reach, More Engagement with Twitter Conversation ads

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