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Guida all'uso di Instagram per il marketing: l'infografica per generare ... - Blogosfere (Blog)

Guida all'uso di Instagram per il marketing: l'infografica per generare ... - Blogosfere (Blog) | Try 1 | Scoop.it

Instagram è in crescente aumento e rappresenta un vero e proprio dominio per il social photo-sharing, la sua base di utenti è rapida espansione e fornisce...


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Law Firms and Cloud Computing: Ethics Guidelines : eLawyering Blog

Law Firms and Cloud Computing: Ethics Guidelines : eLawyering Blog | Try 1 | Scoop.it

State bar associations are starting to address the issue of law firms storing confidential client information in the cloud and are rolling out ethics to guide law firm conduct.

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Guida ai Promoted Post, il nuovo servizio di Facebook Advertising

Guida ai Promoted Post, il nuovo servizio di Facebook Advertising | Try 1 | Scoop.it

Come avranno potuto notare tutti gli amministratori di fanpage, da qualche giorno Facebook ha introdotto anche per il territorio italiano i “Promoted Post”, una nuova modalità di promozione della propria pagina basata esclusivamente sui contenuti...


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How to create the ultimate LinkedIn profile in 6 steps | Articles

How to create the ultimate LinkedIn profile in 6 steps | Articles | Try 1 | Scoop.it
Want to get more mileage out of your LinkedIn profile? This guide explains where to add keywords, how to create a vanity URL, and more.

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46 Ways To Start A Business With No Money

46 Ways To Start A Business With No Money | Try 1 | Scoop.it

Most people who want to start their own business don’t have a ton of money laying around and it’s probably one the most common questions I get emailed about: How can I get started without a lot of cash?

 

Well I’ve put together a list below of the best ideas I’ve heard and personally used. I hope you find it useful!

 

The three basic strategies to starting a business without much money are:

Delay the normal “business starting” activities like incorporating, hiring, renting office or retail space, etc until AFTER your business has started earning money. This is known as bootstrapping. Doing everything yourself and spending your personal time instead of hiring an expert. (Takes longer but costs less.) Using some neat tricks and little known deals below.

 

Read more: http://bit.ly/LvD0QE


Via Martin Gysler
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Slavica Bogdanov's comment, June 6, 2012 9:06 AM
Great advice as usual. Thanks for posting this!
Martin Gysler's comment, June 6, 2012 4:18 PM
Thanks Slavica... it's a great one and very actual :)
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Quando il core business diventa storytelling

Quando il core business diventa storytelling | Try 1 | Scoop.it

Partiamo con un titolo un po’ altisonante per dire una cosa molto semplice (anzi, nel 2012 credo si possa definire banale): i social media offrono a tutti, anche alle piccole aziende, la possibilità di raccontare una storia interessante.


Via Carlo Mazzocco
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LE REGOLE DELLA REPUTAZIONE IN RETE

LE REGOLE DELLA REPUTAZIONE IN RETE | Try 1 | Scoop.it

Bene o male, basta che si parli di noi. Forse questo adagio era vero qualche decennio fa, ma oggi non è più così, né per le persone, né per le aziende. 


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Seth's Blog: The new rules of naming

Seth's Blog: The new rules of naming | Try 1 | Scoop.it

For all those who are about to create their startup, this article about the name of the company is an essential and important. [note mg]

 

For a long time, I didn't like my name. I spent more than 30 years spelling both my first and last name in school and on the phone. It didn't help that I had a little trouble with my S's when I was a kid.

 

Of course, now I think it's fantastic that my grandfather overruled my mom when she wanted to name me Scott. (I think he had an issue with the branding of a type of toilet paper, but that's a different story).

 

Scott's a tough name in the Google world. Mark is even tougher. Michael is probably toughest of all.

 

We went through a lot of hoops in naming Squidoo. I realized as I was explaining the process to a friend the other day that the same logic applies to any product or service or company in our bottom-up world, so here goes:

 

Read more: http://bit.ly/K9Anaq


Via Martin Gysler
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Social Media, Puoi Non Esserci?

Social Media, Puoi Non Esserci? | Try 1 | Scoop.it

Una splendida giornata di sole ha accolto a Palazzo Giacomelli l’incontro finale del Business Lab 2.0, progetto formativo organizzato da Formazione Unindustria Treviso e Università Degli Studi di Milano che ha accompagnato un gruppo di aziende del territorio nordestino in un laboratorio operativo per sperimentare le molteplici opportunità aperte dal business online.

Queste imprese hanno raccontato la loro esperienza per illustrare quando, come e cosa fare per realizzare una corretta strategia di presenza web e social...


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Social Media: sono davvero efficaci per comunicare le aziende?

Social Media: sono davvero efficaci per comunicare le aziende? | Try 1 | Scoop.it

In un recente articolo, il Wall Street Journal affronta il tema dell’efficacia dei Social Media per il branding delle aziende: sono davvero così fondamentali per innescare conversazioni e per contribuire alla crescita di valore di una marca?


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8 Rules For Creating A Passionate Work Culture

8 Rules For Creating A Passionate Work Culture | Try 1 | Scoop.it
Hire for passion and commitment first, experience second, and credentials third. You don’t want to be simply a stepping stone on an employee’s journey toward their own passion.

 

Several years ago I was in the Thomson Building in Toronto. I went down the hall to the small kitchen to get myself a cup of coffee. Ken Thomson was there, making himself some instant soup. At the time, he was the ninth-richest man in the world, worth approximately $19.6 billion. Enough, certainly, to afford a nice lunch. I looked at the soup he was stirring. “It suits me just fine,” he said, smiling.

 

Thomson understood value. Neighbors reported seeing him leave his local grocery store with jumbo packages of tissues that were on sale. He bought off-the-rack suits and had his old shoes resoled. Yet he had no difficulty paying almost $76 million for a painting (for Peter Paul Rubens’s Massacre of the Innocents, in 2002). He sought value, whether it was in business, art, or groceries.

 

Read more: http://bit.ly/MI5das


Via Martin Gysler
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Checklist: 12 Things You *Must* do After Writing a New Blog Post [with Infographic] | Unbounce

Checklist: 12 Things You *Must* do After Writing a New Blog Post [with Infographic] | Unbounce | Try 1 | Scoop.it
This post and infographic has 12 great tips to help you promote your latest blog post.
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3 Ways to Use Social Media to Source Quality Candidates

3 Ways to Use Social Media to Source Quality Candidates | Try 1 | Scoop.it
Most of us will agree that the most talented people are already in good jobs and doing well.

Via Tracy TC
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Reputazione aziendale e social media, solo il 15% delle imprese è preparato - Adnkronos/IGN

Reputazione aziendale e social media, solo il 15% delle imprese è preparato - Adnkronos/IGN | Try 1 | Scoop.it

Reputazione aziendale e social media, solo il 15% delle imprese è preparatoAdnkronos/IGNMa per la stragrande maggioranza degli amministratori delegati, la reputazione aziendale e' piu' importante oggi di quanto non fosse cinque anni fa....


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10 Social Media Tips From a Top Media Agency

10 Social Media Tips From a Top Media Agency | Try 1 | Scoop.it

The Modern Media Agency Series is presented by IDG. Both marketers and users are very interested in social media. Buyers told IDC that less than one in five use social media to make purchase decisions. To learn more about the research, click here.

 

Whether your company is just getting its social sea legs or excelling in the digital world, there is a niche and opportunity for every brand on social media.

 

OMD, one of the top media agencies in the world, works with clients of various size and social media exposure. Within the agency, OMD Word is the social intelligence arm that helps amplify clients through social media. The department ensures the client’s social channels are leveraged and optimized to support traditional and digital solutions.

 

According to Word’s U.S. Director Colin Sutton, your level of understanding impacts your brand’s ability to perform on social media. Generally, this is the first thing that brands should be thinking about when they want to launch a social campaign.

 

Read more: http://on.mash.to/KEHUPX


Via Martin Gysler
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Challenges to the Profession: The "New Normal" in a Post-Recession World | State Bar of Wisconsin

Challenges to the Profession: The "New Normal" in a Post-Recession World | State Bar of Wisconsin | Try 1 | Scoop.it

A new report from State Bar of Wisconsin Board of Governor gives lawyers a sense of the "new normal" and the changes necessary to keep pace with an increasingly competitive legal environment.

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Social Business Manifesto! - Le Aziende InVisibili

Social Business Manifesto! - Le Aziende InVisibili | Try 1 | Scoop.it
In occasione del Social Business Forum 2012, OpenKnowledge propone un Social Business Manifesto, articolato in 59 tesi e in una serie di approfondimenti che vanno dai sistemi di comunicazione 2.0 al social learning, dalla Network analyisis al ROI...

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Strategic Legal Technology :: The Future of Lawyer Productivity

Can lawyers match the productivity growth in the rest of the global economy? Don't miss the comments!

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Consumers start to exert buying power over lawyers, says survey | LEGAL FUTURES

Consumers start to exert buying power over lawyers, says survey | LEGAL FUTURES | Try 1 | Scoop.it
There are signs that consumer power is starting to take a grip in the legal services market as more people shop around and demand fixed-fee deals, the Legal Services Consumer Panel reports today.

...

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10 azioni che rendono Twitter indispensabile per il business

10 azioni che rendono Twitter indispensabile per il business | Try 1 | Scoop.it

Che voi siate una grande azienda oppure un singolo freelancer, l'utilizzo di Twitter può cambiarvi la vita (non solo quella lavorativa :-) ) e rivelarsi davvero strategico.


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Come non usare un trend topic. Il caso Groupalia.

Groupalia sfrutta un trend topic per promuovere una sua offerta. Un'atto di sciacallaggio o un'errore irrimediabile?


Via Carlo Mazzocco
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Startup Success: Is Hard Work Enough?

Startup Success: Is Hard Work Enough? | Try 1 | Scoop.it

A good friend of mine has long argued that startups can succeed through vision and hard work. Because I only partially agree with his position, we have had more than one heated argument on the subject. It is my belief that hard work and a great idea are required ingredients for success, but that those two elements alone are not enough for a startup to become a success.

 

Imagine a great Amazonian rainforest. As your mind floats along the banks of a surging river in this rainforest, pause for a moment and take in the strength and beauty of the mightiest of the trees that you can see in front of you. Reaching above all of the other plants and collecting a shower of precious sunlight, this tree is over 100 feet tall, with sinewy roots reaching deep into the rich forest soil. Beautiful isn’t it?

 

Did this tree get to be the the giant that it is because of hard work? Not hardly.

 

Read more: http://onforb.es/LwVu1O


Via Martin Gysler
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Twenty ways to use Outlook in legal project management - Legal Business Development

I’ve often heard of the difficulty in creating a master schedule for use with internal teams and clients. My answer has always been, “You already have the software you need,” in the form of Outlook.

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Social media in azienda, 10 consigli per una strategia di successo

Social media in azienda, 10 consigli per una strategia di successo | Try 1 | Scoop.it

Qual è la migliore strategia che le aziende possono adottare per iniziare a costruire un approccio più “social” al business?


Via Carlo Mazzocco
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8 buoni motivi per usare SlideShare nel business

8 buoni motivi per usare SlideShare nel business | Try 1 | Scoop.it
SlideShare, con oltre 29 milioni di visitatori unici worldwide, è un social network che presenta notevoli vantaggi in chiave marketinge business, spesso trascurati.

Via Carlo Mazzocco
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