Transmedia Storytelling for Business
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11 Types of Vine Videos You Haven't Tried

11 Types of Vine Videos You Haven't Tried | Transmedia Storytelling for Business | Scoop.it

Christine Erickson:  "Experiencing a little Viner's block lately? Consider switching up your game a bit, with these 11 creative types of Vine video."


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siobhan-o-flynn's curator insight, June 10, 2013 9:34 AM

I love that there is a tanomy already! 

Joakim Baage's curator insight, June 10, 2013 10:37 AM

Are you using Vine yet?

Brad Tollefson's curator insight, June 18, 2013 8:05 PM

Wonder how you might use these in a 48 Hr Film Project context?

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Creating blockbuster worlds: an interview with Jeff Gomez [#transmedia]

Creating blockbuster worlds:  an interview with Jeff Gomez [#transmedia] | Transmedia Storytelling for Business | Scoop.it

With media becoming pervasive and every one of us capable of making some degree of noise, how do you cut through a 'chaotic storm of omni-casting for many' to reach your target audience?

US based transmedia luminary Jeff Gomez, who has worked on 'blockbuster universes' such as Pirates of the Caribbean, Halo and Avatar, shares some of his expertise with Fiona Milburn.


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XYEYE's curator insight, June 6, 2013 12:18 PM

#XYEYE #transmedia #JeffGomez

Alex Alexander's curator insight, June 26, 2013 12:21 AM

"Interesting take on sub categories of Transmedia. Popularised by Jenkins Transmedia 202: further Reflections,  paper; Transmedia Activism and Transmedia Branding are now becoming organic extensions of Transmedia Storytelling. Looking forward to seeing Jeff in NZ"

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5 Tips to Design the Best YouTube Channel Page

5 Tips to Design the Best YouTube Channel Page | Transmedia Storytelling for Business | Scoop.it

Bob Al-Greene:  "There's a science to setting up the perfect YouTube channel page. Get the lowdown on crucial elements."


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Dolly Bhasin 's curator insight, May 29, 2013 10:09 AM

Youtube has become the common man's channel for story telling!

Brad Tollefson's curator insight, June 18, 2013 8:08 PM

Here you go...

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Vine: 12 Ways to Make Your Videos Stand Out

Vine: 12 Ways to Make Your Videos Stand Out | Transmedia Storytelling for Business | Scoop.it

Jeremy Cabalona:  "You've had some fun with Vine, but now you want to get serious. Here are some tips to turn you into a Vine pro."


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Debbie Elicksen 's insight:

Love these tips. Good for ALL videos, not just Vine.

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The Digital Rocking Chair's curator insight, May 22, 2013 1:48 AM

Great tips with great example Vines!

Henrik Safegaard - Cloneartist's curator insight, May 22, 2013 4:15 AM

With Vine, you have six seconds to really impress a viewer. Thankfully, six seconds is more than enough time to dazzle someone, tell a story or share a laugh. These tips range from technical best practices to creative guidelines.


Click the headline for all the great tips.

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Transmedia Project Pitch Sheet

Robert Pratten:  'Simple one-sheet to help transmedia storytellers present their projects. The aim is to get some consistency of presentation so that those listening can "get it"'


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Debbie Elicksen 's insight:

Fantastic tool.

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Dr. Pamela Rutledge's comment, May 27, 2013 4:26 AM
LucaVanin - It can have the same connotation of untruth in the west; just depends on context (and who's paying!) In Entertainment, of course, no one worries about superficial truth. Even (especially?) in Reality TV. What matters is the universal truth that stories can deliver. That is the real litmus test of truth.
Dolly Bhasin 's curator insight, June 1, 2013 1:06 AM

Excellent article, a must ready for digital story tellers of the 21st century!

Gav Morris's curator insight, June 18, 2013 3:10 AM

Interesting tool that could be adapted, I guess... 

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How Big Data Is Rewriting Hollywood Scripts

How Big Data Is Rewriting Hollywood Scripts | Transmedia Storytelling for Business | Scoop.it

Mark Wilson:  "Ever wonder why all movies seem to look the same? Yeah, there’s a reason."


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Debbie Elicksen 's insight:

This is kind of interesting. Will poll Stage 32 peeps to hear their opinions.

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Apsita's curator insight, May 22, 2013 4:34 PM

C'est quoi ce film déjà?

Brad Tollefson's curator insight, May 28, 2013 11:03 PM

Wait, I resemble that remark....

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Simple content marketing test: tell your story - Christopher S. Penn : Awaken Your Superhero

Simple content marketing test: tell your story - Christopher S. Penn : Awaken Your Superhero | Transmedia Storytelling for Business | Scoop.it
What's compelling content? Content that tells a good story.
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The Dawn of Modern Transmedia Storytelling: Star Wars

The Dawn of Modern Transmedia Storytelling: Star Wars | Transmedia Storytelling for Business | Scoop.it

Jason Hamilton:  "It's impossible to track down exactly when transmedia began to take effect as a major form of storytelling. As with any movement, it built up bit by bit, and is still gaining momentum. However, almost anyone with any knowledge in the area would agree that one of the biggest early influences was the film Star Wars and the pop culture phenomenon it started."


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Anahí Enciso's curator insight, May 1, 2013 7:42 PM

Un ejemplo claro de transmedia.

Sandra Argüelles's comment, May 8, 2013 6:09 PM
Ejemplo de transmedia desde luego!!
Reina Díaz's comment, May 8, 2013 10:13 PM
Uno de los mejores ejemplos transmedia que hay, en mi opinión. Y para mirarlo desde otra perspectiva: http://www.forbes.com.mx/sites/el-imperio-economico-de-star-wars/
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Repost.Us: A New Way To Syndicate And Discover Content

Excerpted from offical website and its "About" page. Here are the key features:

- Content Distribution:
Repost lets bloggers, publishers, and brands distribute their content to new audiences.
- Content Discovery:
Find news, features, videos, and more to repost on your site. And it's free.

Repost allows you to republish complete articles (including images, links, & multimedia) anywhere quickly, easily, and legally – just like video.
With Repost, you can distribute your content to other publishers, bloggers, and websites. You can also discover a broad range of content to repost on your own site. Whether you’re distributing, discovering, or both, why do you need Repost? That’s easy: More readers, more reach, more revenue.

Repost: it’s syndication reimagined; it’s the wire service reinvented; it’s changing the way content goes viral."

Excerpted from review article on Mashable:
"Repost.Us, a free service that launched earlier this week, provides publishers with a platform to share and embed full articles in the same way that YouTube lets users embed video clips. Websites can add a Repost button to their articles, which others can click on to re-publish all of the content in the article — along with videos, the original publisher's advertising and branding, and any updates to the article that occur afterwards. Repost also provides a directory of content that publishers can search through and publish on their own website.

In short, the goal for Repost, is to make it easy for big and small publishers to profit from sharing complete articles as it is for content producers to share and profit from videos using the embed code from websites like YouTube..."

Check out it: http://www.repost.us

"About" Page: http://www.repost.us/about

Read full review article by Mashable:

http://mashable.com/2013/04/19/repost-startup/

Original video on Vimeo: http://vimeo.com/62295846

 


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Víctor V. Valera Jiménez's curator insight, April 26, 2013 10:28 PM

Repost te permite volver a publicar artículos completos (incluyendo imágenes, enlaces, y multimedia) en cualquier lugar con rapidez, facilidad y legalmente - como video.

 

Con Repost, puedes distribuir tu contenido a otros editores, autores de blogs y sitios web. También puedes descubrir una amplia gama de contenido a publicar de nuevo en tu propio sitio.

 

Ya sea que esté distribuyendo, descubrir, o ambas cosas, ¿por qué necesita Repost? Eso es fácil: más lectores, más alcance, más ingresos.

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Arctic Air's transmedia finale explained

Arctic Air's transmedia finale explained | Transmedia Storytelling for Business | Scoop.it

Diane Wild:  "When I read the media release about Arctic Air's transmedia extravaganza finale, I had two thoughts" ...


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Debbie Elicksen 's insight:

CBC discovers transmedia and seems to think its ahead of the curve.

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The Digital Rocking Chair's curator insight, April 17, 2013 2:57 AM

I found this an interesting read, even though I'm not in an area where Arctic Air screens.

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Big Thinkers on Education

Big Thinkers on Education | Transmedia Storytelling for Business | Scoop.it
Some of the most compelling visionaries in the world -- from Sir Ken Robinson to Jane Goodall to Martin Scorsese -- are focusing their attention on how to improve education. Get inspired by their big ideas.

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Anna Hu 's curator insight, April 8, 2013 11:34 AM

SOme great insights here

Ivon Prefontaine, PhD's curator insight, April 8, 2013 7:13 PM

There are some great links here from some larger than life educational leaders.

Denize Piccolotto Carvalho's curator insight, April 9, 2013 6:32 PM

Olha Jimi Estrázulas e César Alcon!

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What Transmedia Storytellers and Drug Dealers Have in Common: A "Bravest Warriors" Case Study

What Transmedia Storytellers and Drug Dealers Have in Common: A "Bravest Warriors" Case Study | Transmedia Storytelling for Business | Scoop.it

Macaulay New Media Lab:  "The more I engage with this fledgling series, the more I find out about the qualities of a good transmedia story.  It isn’t enough to merely adapt a story for screen and print, there needs to be a compelling reason for it to bridge multiple mediums" ...


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Debbie Elicksen 's insight:

Comparing storytellers to drug dealers is certainly an attention grabber.

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The Digital Rocking Chair's curator insight, April 5, 2013 7:51 AM

An interesting, but to-the-point, analogy ....

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The Inside-Out School: A 21st Century Learning Model

The Inside-Out School: A 21st Century Learning Model | Transmedia Storytelling for Business | Scoop.it
The Inside-Out School: A 21st Century Learning Model: wendell berry, digital literacy, citizenship, transfer

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Debbie Elicksen 's insight:

"No longer do schools teach. Rather, they act as curators of resources and learning tools, and promote the shift of the “burden” of leanring back to a more balanced perspective of stakeholders and participants."

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New digital comics meet old storytelling tricks

New digital comics meet old storytelling tricks | Transmedia Storytelling for Business | Scoop.it

Seth Rosenblatt:  "Comics fans are getting a double-dose of digital innovation this summer, as DC Comics lets you choose your own Batman adventure and revel in new tales of the campy '60s Batman."


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Claudio Gentile's curator insight, June 6, 2013 6:14 AM

Importanti novità da @DCComics le storie #vintage si fanno #transmediali

Brad Tollefson's curator insight, June 18, 2013 8:07 PM

Hmmm.. when might a comic book be a 48 hr film?

Hanna Brown's curator insight, November 17, 2014 4:43 PM

http://www.collectibleswithcauses.org/comic-book-donations.html

 

Donate comic books from the Platinum Age, Golden Age, Silver Age, Bronze Age, or Modern Age to charity and take back some closet space! The tax deduction benefits far outweigh having to sell the Comic book collection yourself, and the proceeds benefit families in need across the United States. Donate comics from all your favorite superheroes such as Spiderman, Batman, Captain America, Fantastic Four or Conan today!

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How Twitter Is Reshaping The Future Of Storytelling

How Twitter Is Reshaping The Future Of Storytelling | Transmedia Storytelling for Business | Scoop.it

Rita J. King:  "New mediums aren’t destroying fiction, they’re allowing us to innovate even more in how we create and consume our stories" ...


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Brad Tollefson's curator insight, June 18, 2013 8:08 PM

Reminds me, download Microstyle...

Brad Tollefson's curator insight, June 18, 2013 8:13 PM

How might this deliver in a 48Hr Film Project context?

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'Haunting Melissa': App-only film delivers horror to mobile

'Haunting Melissa': App-only film delivers horror to mobile | Transmedia Storytelling for Business | Scoop.it

Michelle Starr:  "Neal Edelstein, producer of 'Mulholland Drive' and 'The Ring,' creates an episodic horror film experience specifically for iOS.


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Henrik Safegaard - Cloneartist's curator insight, May 26, 2013 4:04 AM

Interesting consept - i need to find out more :-)

Brad Tollefson's curator insight, June 18, 2013 8:09 PM

How might this deliver in a 48Hr Film Project context?

Brad Tollefson's curator insight, June 18, 2013 8:12 PM

How might this deliver in a 48Hr Film Project context?

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Virtual Newsmakers features HuffPost's Dan Newman :: Wire Service Media

Virtual Newsmakers features HuffPost's Dan Newman :: Wire Service Media | Transmedia Storytelling for Business | Scoop.it
Business is Very Human - From Idea to IPO
As both established and new companies struggle with the rapid changes in the marketplace, Dan Newman will share valuable and usable tips that any businessman can implement right away to see results.
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Re-imagining school

Re-imagining school | Transmedia Storytelling for Business | Scoop.it
All over the world, there's a growing consensus that our education systems are broken. These educators offer lessons in how we might re-imagine school.

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gregmhagar's curator insight, May 13, 2013 10:58 AM

A series of TED talks regarding the percieved need to re-imagine school. Is this in response to a geniune need or simply neoliberal thinking looking to profit from previously inaccessible markets under the guise of a "crisis in education"?

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5 Content Marketing Strategies to Fill Your Editorial Calendar | Heidi Cohen

5 Content Marketing Strategies to Fill Your Editorial Calendar | Heidi Cohen | Transmedia Storytelling for Business | Scoop.it
Face it—it’s tough to fill the ever-ending need for content and that’s before you consider your social media plans.
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How an Everyday Life Event can Become a Transmedia Event

How an Everyday Life Event can Become a Transmedia Event | Transmedia Storytelling for Business | Scoop.it

Mattia Nicoletti:  "Some days ago a friend of mine, owner of music bar close to my house, decided to plan a Funky Night with a Dj in 15 days.  From that idea I started thinking what I would have done to transform it into a transmedia experience."


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The Digital Rocking Chair's curator insight, April 30, 2013 12:58 AM

Transmedia marketing or party planning with social media?  Either way, this is a useful article :)

Luca Brigada's comment, May 1, 2013 3:29 AM
Yes very useful and interesting about transmedia events
Debbie Elicksen 's comment, May 1, 2013 10:41 AM
We are using it and we don't even know it. :)
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Transmedia Storytelling: Building Worlds For and With Fans

Transmedia Storytelling: Building Worlds For and With Fans | Transmedia Storytelling for Business | Scoop.it

Gianluca Fiorelli:  "Every brand has a story to tell, and the way users consume stories is changing faster than ever. How will you tell your brand's story across multiple media outlets and platforms, while still giving users an active role in the expansion process?"


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Debbie Elicksen 's insight:

The best overview I've seen so far on transmedia.

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Dr. Pamela Rutledge's curator insight, May 2, 2013 2:17 AM

Brand experience is already 'transmedia,' but the opportunity with media convergence is to make it a coordinated story-based experience designed for audience participation.  Narrative = cognitive coherence and participation = stakeholders.

Charles Martini's curator insight, May 18, 2013 6:55 AM

Simple but genius.

 

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Here Are the 5 Things That Make a Good Transmedia Project

Here Are the 5 Things That Make a Good Transmedia Project | Transmedia Storytelling for Business | Scoop.it

"Now that the National Film Board of Canada is not the only big player in the game of transmedia storytelling (outside of the branding world, of course), the Tribeca Film Institute, Mozilla and more are eager to put their money and support behind transmedia storytelling"


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Brad Tollefson's curator insight, April 22, 2013 6:38 PM
The work leverages the strengths of each medium it uses.

If you’re just putting video on the web, that’s not very exciting. The web is there to foster dialog, participation, it’s not television or a movie theater. If you’re going to use a mobile phone as one of your storytelling platforms, why not emphasize the user’s intimacy with the device. Smart phones have become intensely personal items.

In short, transmedia creators and producers would do well not to simply scatter their stories across different media. They have to carefully consider the features and strengths of the platform, and design the expression of that aspect of the narrative to take best advantage of them. 

It’s also important for creators to place within each expression of the story a marker of some sort that will lead the audience to the next medium. This can be done subtly, within the context of the story, but some aspect of the interface will also need to more overtly tell us how to get to the rest of the presentation. Fail to do that well, and you’re audience (or as I prefer to call them, participants) won’t be able to enjoy the complete work...

Debbie Elicksen 's comment, May 1, 2013 10:44 AM
Fantastic point, Brad. The web is there to foster participation. Love it.
José Manuel Corona's curator insight, May 9, 2013 2:27 AM

La voz autorizada!

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Graphic Tales: In Pursuit of Variety

Graphic Tales: In Pursuit of Variety | Transmedia Storytelling for Business | Scoop.it

D.B.Dowd:  "I'm working with students on one of my favorite projects in the two-semester Word and Image sequence: the cinematic narrative problem" ...


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Debbie Elicksen 's insight:

The use of storyboards can benefit any product planning, regardless of medium and type.

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The Digital Rocking Chair's curator insight, April 15, 2013 11:35 PM

Using the art of comics to illustrate the challenges of visual storytelling for film ... interesting!

Paula Correia's curator insight, April 29, 2013 2:01 PM

Uso da BD para ilustrar os desafios da narrativa visual ...

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Thoughts on the T – How Does Transmedia Affect Acting?

Thoughts on the T – How Does Transmedia Affect Acting? | Transmedia Storytelling for Business | Scoop.it

Christine Weitbrecht:  "No matter whether you’re a director, a producer, an actor or a writer – the following notes should be useful to everyone involved in a transmedia project when thinking about what’s in-store for the actors and, consequently, for the characters they portray."


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The Digital Rocking Chair's curator insight, April 8, 2013 12:51 AM

An excellent post!  Well worth the read by anyone involved in transmedia storytelling.

Jasmin Rez's curator insight, April 16, 2013 2:46 AM

"Great post for anyone involved with transmedia storytelling"

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10 Ways to Teach Innovation

10 Ways to Teach Innovation | Transmedia Storytelling for Business | Scoop.it
Getty One overriding challenge is now coming to the fore in public consciousness: We need to reinvent just about everything. Whether scientific advances, technology breakthroughs, new political an...

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Bárbara Mónica Pérez Moo's curator insight, May 13, 2013 4:33 PM

Definitivo, el cambio principal está en nosotros mismos,