Tourisme Tendances
25.0K views | +0 today
Follow
Tourisme Tendances
Actus, tendances et innovations du e-tourisme et des voyages. News, trends and innovations in the travel industry.
Your new post is loading...
Your new post is loading...
Rescooped by Arnaud Desmarest & Pierre Le Moël from The Insight Files
Scoop.it!

Consumers across Asia Pacific turn to their mobiles in moment of need

Consumers across Asia Pacific turn to their mobiles in moment of need | Tourisme Tendances | Scoop.it

How are consumers across APAC turning to their smartphones in their moments of need for information and inspiration? Google has partnered with IPSOS and TNS to learn more about Asia Pacific consumers' intent-rich moments when they turn to their smartphones to learn, discover or buy something. Among the key findings include:

 

  • Singapore has the highest smartphone penetration in APAC.
  • India has the second largest base of Internet users around the globe.
  • Indonesia is stated to become the largest e-commerce market by 2025.
  • South Korea has seen a dramatic jump in the number of people who own smartphones.
  • In Japan, more searches happen on mobile than on desktop.

Via Tourism Australia
more...
No comment yet.
Rescooped by Arnaud Desmarest & Pierre Le Moël from UseNum - Tourisme
Scoop.it!

Tendance : le Marketing de Destination en première ligne | Etourisme.info

Tendance : le Marketing de Destination en première ligne | Etourisme.info | Tourisme Tendances | Scoop.it
Benchmark nouvelles pratiques et innovation de marketing de destination des acteurs du e-tourisme : Booking, Google, Airbnb, Voyages-Sncf.com, Accorhotels.com
Via Patricia DORNES
more...
No comment yet.
Rescooped by Arnaud Desmarest & Pierre Le Moël from Geolocalisation & etourisme : local based services & tourism
Scoop.it!

The new Google Maps products are the killer travel apps

The new Google Maps products are the killer travel apps | Tourisme Tendances | Scoop.it
Who's left to take on Google when it comes to local information, mapping, and expert advice?

Via Benoit Renoux
more...
No comment yet.
Rescooped by Arnaud Desmarest & Pierre Le Moël from The Insight Files
Scoop.it!

How micro-moments are reshaping the travel customer journey

How micro-moments are reshaping the travel customer journey | Tourisme Tendances | Scoop.it

Google has released new consumer research on the four travel micro-moments changing how people plan for and experience travel. A trip was the largest discretionary purchase last year according to nearly 60% of leisure travellers. Before making this investment, travellers are taking time to research all the possibilities. Over 40% of travellers say they bounce back and forth between dreaming about and planning their next trip - zooming in on the details for one destination and then zooming out to reconsider all the options again. And more and more of this time is spent researching the details of trips on mobile. Find out more.


Via Tourism Australia
more...
No comment yet.
Rescooped by Arnaud Desmarest & Pierre Le Moël from Tourism Social Media
Scoop.it!

Demo: Google Assistant as a travel tool

Demo: Google Assistant as a travel tool | Tourisme Tendances | Scoop.it
A demo of Google Assistant, a virtual service, was shown at SITA's 2016 ATIS event in Barcelona last week. It shows how travellers can plan travel.

Via Wendy Forbes
more...
Vagabond Lifestyles's curator insight, June 1, 2016 8:19 AM
Awesome look at what is coming down the pipe
Jacques Tang's curator insight, June 1, 2016 11:37 AM
L'assistant de voyage de Google entre en scène. Infos
Scooped by Arnaud Desmarest & Pierre Le Moël
Scoop.it!

Google Flight Search s’ouvre à la France

Google Flight Search s’ouvre à la France | Tourisme Tendances | Scoop.it

lechotouristique.com -
Le comparateur aérien de Google permet désormais de faire des recherches de vols au départ des Etats-Unis vers des destinations françaises et du monde entier. 

more...
No comment yet.