Tourism Social Media
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Tourism Social Media
Using social media, apps, and online buzz to promote tourist attractions, hotels and restaurants
Curated by Wendy Forbes
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Google+ Local works better if you're Google+ member

Google+ Local works better if you're Google+ member | Tourism Social Media | Scoop.it
Travelers can find a local restaurant, hotel or attraction on Google Plus, Google's answer to Facebook. But it only works well if you join.
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US tourism campaign puts Canada on back foot

US tourism campaign puts Canada on back foot | Tourism Social Media | Scoop.it

It’s the United States as you’ve never seen it before – quirky and diverse.

The new Discover America ad campaign features singer Rosanne Cash belting out a folk anthem, Land of Dreams, interspersed with smiling people of varied ethnic and religious backgrounds, and stunning city and country scenes.

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Small Business: Capitalize on Travel and Tourism

Small Business: Capitalize on Travel and Tourism | Tourism Social Media | Scoop.it

Calvin W. Goings of the Small Business Administration talks tourism, and how small businesses can capitalize on summer tourism.

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Wildfires Burning Up Tourism Dollars

Of all the popular attractions that welcome visitors to Florida’s Okefenokee Swamp – including cycling, overnight canoe trails and guided boat tours - wildfires are not among them. When events such as these dominate the headlines, cancelled plans, travelers’ frantic phone calls – or simply no phone calls at all – often herald a screeching halt to business.

 

But like so many busy tourist areas in the south and southwest associated with the free-running blazes at this time of year, this region often struggles more with perceptions than actual perils that demand a business shutdown. And right or wrong, damage to tourists’ widely held beliefs about wildfires is still a form of destruction to be reckoned with.

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Summer breezes in with aviator glasses and Instagram at Element Hotels | Tnooz

Summer breezes in with aviator glasses and Instagram at Element Hotels | Tnooz | Tourism Social Media | Scoop.it

If pictures are indeed worth a 1,000 words, then sharing them on Twitter via Instagram must translate into tons of marketing merit.


That’s what the marketing guru’s at Starwood’s Element Hotels hope for, at least, as they have created a social media-oriented promotion timed to coincide with North America’s Summer Solstice, which occurs at 7:09 p.m.

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Colorado launches new tourism campaign

Colorado has a new tourism marketing campaign, and it may be different enough to draw more paying customers to the state.

 

Several officials from the Colorado Tourism Office were in Vail on Thursday to talk about the campaign — called “Come to Life” — and explain how local businesses can benefit from the state effort.

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Yelp Joins Bing Search Engine And Apple Maps - Ignore At Your Own Risk

Yelp Joins Bing Search Engine And Apple Maps - Ignore At Your Own Risk | Tourism Social Media | Scoop.it

Yelp announced that it is powering the Microsoft Bing local search engine results. If users search on Bing, relevant Yelp reviews will display on the right side of the screen.


Via Media Street Apps
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Study shows generational gap in meeting planning related to technology

The Future of Meetings survey, the result of a partnership between Hospitality Sales and Marketing Association International (HSMAI) Foundation has partnered with Maritz Research, shows younger professionals expect more technology options while older professionals did not put as much importance on the topic. This trend, among others, will affect the way hospitality professionals relate to different audiences.

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Mobile and social marketing for hotels: more similar than you thought?

Mobile and social marketing for hotels: more similar than you thought? | Tourism Social Media | Scoop.it
Many mobile marketing conversations focus on tactics such as applications and mobile web development, but there are other equally important concepts to consider as you plan a strategy.
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Hoteliers finally get it - using social media and understanding the guest experience works

Hoteliers finally get it - using social media and understanding the guest experience works | Tourism Social Media | Scoop.it
The guest experience is often mentioned over and over by CEOs and senior hotel executives as the key to success in today’s market.
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Excitement as Scottish village of Dull prepares to 'twin' with U.S. town of Boring

Excitement as Scottish village of Dull prepares to 'twin' with U.S. town of Boring | Tourism Social Media | Scoop.it

You'd be forgiven for being put off by a destination with a less than glamorous name.
But residents of the village of Dull in Scotland are hoping that an association with a town called Boring in Oregon, U.S., will boost tourism and lead to closer links between the two communities.
According to the Oregon Live website, the Boring Community Planning Organisation has voted to make the two communities 'a pair for the ages' at a meeting.

 

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Facebook Exchange: A New Way For Advertisers To Target Specific Users With Real-Time Bid Ads | TechCrunch

Facebook Exchange: A New Way For Advertisers To Target Specific Users With Real-Time Bid Ads | TechCrunch | Tourism Social Media | Scoop.it

Facebook is testing and will soon launch Facebook Exchange, a real-time bidding ad system where visitors to third-party websites are marked with a cookie, and can then be shown real-time bid ads related to their web browsing when they return to Facebook.


Via Arnaud Desmarest & Pierre Le Moël
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75pc of mobile site bookings in Vegas happen within 3 days of stay

75pc of mobile site bookings in Vegas happen within 3 days of stay | Tourism Social Media | Scoop.it

A Vegas.com executive at the 2012 MMA Forum said that its mobile site is a good revenue channel, with a majority of its bookings happening last minute.

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Club Med Launches New Mobile Site Completing Multi-Screen Approach (Press Release)

Following the launch of the Club Med iPhone and iPad apps, the resort company has unveiled a new mobile site as the next innovation in the quest for a seamless customer experience. The completion of the mobile site closes the loop for all digital users looking to access information from tablets to smart phones.

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Scottish Tourism drive on back of Brave film

Scottish Tourism drive on back of Brave film | Tourism Social Media | Scoop.it

Scotland's national tourism body has launched its largest-ever global advertising campaign to coincide with the release of the new animation Brave.

VisitScotland is spending £7 million on the project, which is expected to reach about 80 million people worldwide.

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Three questions travel bloggers must address right now

Three questions travel bloggers must address right now | Tourism Social Media | Scoop.it

The annual TBEX networking shindig is over and several hundred hopeful travel blogtrepreneurs (*) are heading back down from the rarefied air of Keystone, Colorado.


Via Arnaud Desmarest & Pierre Le Moël
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IBISWorld Report Sees Tourism Rebound for U.S. Over Next Five Years

IBISWorld Report Sees Tourism Rebound for U.S. Over Next Five Years | Tourism Social Media | Scoop.it

According to a new U.S. travel industry market research report published by Los Angeles-based IBISWorld, which claims to offer a comprehensive database of unique information and analysis on every U.S. industry, the recession left the travel industry struggling, but revenue will rebound in the next five years due to positive changes. Tourism will particularly benefit from the economy improving, unemployment rates declining and people spending more money, the report found.

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What Makes a Good Travel Blog?

What Makes a Good Travel Blog? | Tourism Social Media | Scoop.it

I urge you all to watch this full video clip. Here’s a few excerpts of Marilyn’s thoughts on blogging:

When traveling:

Look for the unusual
Be curious
Explore a place
Talk to people

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Buck-a-room charge brings vitality to Helena tourism promotion

Buck-a-room charge brings vitality to Helena tourism promotion | Tourism Social Media | Scoop.it

Efforts to promote tourism and events in Helena are getting a significant financial boost from people seeking a good night’s sleep.


Since 2010, many local lodging establishments have been tacking on an extra buck per night to room charges, with the money going to a Tourism Business Improvement District created by the Helena City Commission in late 2009. This year, the fledgling group will likely spend nearly $380,000 raised by the room charge.

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Onefinestay Provides iPhones for Guests

Onefinestay Provides iPhones for Guests | Tourism Social Media | Scoop.it
We all want to avoid bill-lengthening roaming charges when traveling abroad, but London's onefinetstay is offering the cleverest solution we've seen yet—temporary iPhones for guests.
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Not THAT Sandusky! Ohio tourism tweet goes wrong

Not THAT Sandusky! Ohio tourism tweet goes wrong | Tourism Social Media | Scoop.it

An Ohio tourism board’s tweet meant to promote a Father’s Day deal in the Lake Erie city of Sandusky redirected followers instead to news about the sex-abuse trial of former Penn State assistant coach Jerry Sandusky.

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Women travelers influence trends

Identifying and targeting specific demographics is imperative for any marketing strategy. Hoteliers should especially be focusing on women consumers, whose influence and spending power continues to strengthen even in a tumultuous economy, according to sources interviewed for this report.

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Travel and the web: Pinterest gaining traction for travel and tourism types

Travel and the web: Pinterest gaining traction for travel and tourism types | Tourism Social Media | Scoop.it

As a travel writer, I’m always looking for new tools to help plan trips. Lately, there’s been lots of talk about a new social media site called Pinterest, a virtual photo bulletin board that’s wildly popular with designers, foodies and craftspeople.

But could you use it to plan trips? I mean, could you find more than just pretty pictures of a destination?

 

Well, yes. Turns out, the travel industry as well as individual travelers are dipping their toes into this visual social platform. Some exciting results are popping up.

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Is Google+ Worth Marketers' Time? | Social Media Today

Is Google+ Worth Marketers' Time? | Social Media Today | Tourism Social Media | Scoop.it
Google+ seems to have a lot of minuses. For a social networking site, it's quite a lonely place, according to a new study that paints a bleak picture of user engagement.
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Social Madness - Vote Wendy92 in Albuquerque's business competition

We interrupt this regularly curated topic to repectfully request your vote. If you're a regular reader and enjoy the Social Media and Tourism news curated here, would you kindly take a moment and vote for me, Wendy92 LLC in the Business Journal's Social Madness competition? No registration required and it's an easy click of the vote button by my company's name. Thank you! 

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