TNJTake: Social Media Marketing
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TNJTake: Social Media Marketing
Insights for effective use of social media
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To Follow or Not To Follow: Should Small Businesses Follow Everyone Back on Twitter?

To Follow or Not To Follow: Should Small Businesses Follow Everyone Back on Twitter? | TNJTake: Social Media Marketing | Scoop.it
Is it wise for small businesses to follow back everyone on Twitter? (to follow or not to follow - should small biz follow back?
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Smaller social networking sites coming up big - Berkshire Eagle

There is no tally of how many social media mini-sites have cropped up nationwide, but it's clear that they're fitted to interests and curiosities of all kinds, from sipping beer to making tea cozies.

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Study Suggests Content Matters On Twitter

Study Suggests Content Matters On Twitter | TNJTake: Social Media Marketing | Scoop.it
Will this article get re-tweeted? According to a new HP Labs white paper, we can now predict whether or not it will become popular on Twitter.
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Kinsley: Are blogs killing good writing?

Kinsley: Are blogs killing good writing? | TNJTake: Social Media Marketing | Scoop.it

Felix Salmon calmly concedes that it is spreading inexorably back into print, and claims to find this a wonderful development. We can all relax and write badly without guilt.

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U.S. Adults: Most People Are Kind on Social Media [STUDY]

U.S. Adults: Most People Are Kind on Social Media [STUDY] | TNJTake: Social Media Marketing | Scoop.it
Adults know how to play nice online, according to a recent survey that asked U.S. adults who use social networking sites how many of their interactions were positive.
The survey showed 85% of U.S. adults say people are mostly kind online.
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Social Media Survey: Privacy, Security Concerns Persist - The BrainYard - InformationWeek

Social Media Survey: Privacy, Security Concerns Persist - The BrainYard - InformationWeek | TNJTake: Social Media Marketing | Scoop.it

The big question for social media sites in the coming years is will privacy and security concerns--combined with social media fatigue--cause users to significantly reduce their use of the sites and services?

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It's True: You Have Too Many Facebook 'Friends'

It's True: You Have Too Many Facebook 'Friends' | TNJTake: Social Media Marketing | Scoop.it
Facebook can be whatever you want it to be. It's a promotional tool, a way to keep in touch with family members, a space for lifestreaming your every move, or a community forum for meaningful discussion about a specific topic.
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Is Social Media Spreading Twitching Hysteria? - Discovery News

Is Social Media Spreading Twitching Hysteria? - Discovery News | TNJTake: Social Media Marketing | Scoop.it

Some experts say it may be spreading through social media as a kind of subconscious mimicry.

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Social Media More Addictive Than Booze and Cigs - Discovery News

Social Media More Addictive Than Booze and Cigs - Discovery News | TNJTake: Social Media Marketing | Scoop.it

Results of a new study confirm what you've claimed for years: checking email and social media is more addictive than cigarettes and alcohol.

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Slate Gets Personal With Customized Newsfeed

Slate Gets Personal With Customized Newsfeed | TNJTake: Social Media Marketing | Scoop.it
Slate is letting readers develop personalized newsfeeds made up of stories from the topics and authors of their choice.
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The War For Digital Talent Is Already Here - Forbes

The War For Digital Talent Is Already Here - Forbes | TNJTake: Social Media Marketing | Scoop.it

This all comes from a marketing guy at McKinsey:You'll learn there may be job opportunities galore if you can cut the mustard as a "data whisperer." 

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How Touchscreens Are Forcing the Reinvention of Keyboards

How Touchscreens Are Forcing the Reinvention of Keyboards | TNJTake: Social Media Marketing | Scoop.it
New technologies are making touchscreen typing easier -- but is a tactile keyboard still the best solution?
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Facebook's Frictionless Apps: What You Need To Know About The Changes And Your ... - Huffington Post

Facebook's Frictionless Apps: What You Need To Know About The Changes And Your ... - Huffington Post | TNJTake: Social Media Marketing | Scoop.it

Here are three tips that you can use to decrease the amount of app information in your News Feed and Ticker if all of those notifications become too much.

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Unfriending and private profiles the new trends on social networks - VentureBeat

Unfriending and private profiles the new trends on social networks - VentureBeat | TNJTake: Social Media Marketing | Scoop.it

Privacy appears to be the new preference of social media denizens. The majority of social network users (58 percent) have set their profiles to private, and just 20 percent of adults said their profiles remained public.

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Is Pinterest just another passing social media fad? - CTV.ca

Is Pinterest just another passing social media fad? - CTV.ca | TNJTake: Social Media Marketing | Scoop.it

Evans says Pinterest offers something new, primarily because it's easier to join than most other services and requires less commitment. But it will still take time to win people over and it's a given that they could jump ship as soon as the next great service comes along.

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Keeping It Real at Facebook

Keeping It Real at Facebook | TNJTake: Social Media Marketing | Scoop.it
Mark Zuckerberg wants to promote authentic businesses—what? Holly Finn on the dangers of mumbo-jumbo in Silicon Valley.
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Catching A Mood On Facebook - Science News

Catching A Mood On Facebook - Science News | TNJTake: Social Media Marketing | Scoop.it

Facebook users can spread emotions to their online connections just by posting a written message, or status update, that’s positive or negative, says a psychologist who works for the wildly successful social network.

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55% of Shoppers Are Uncomfortable Giving Credit Card Info to Social Networks [INFOGRAPHIC]

55% of Shoppers Are Uncomfortable Giving Credit Card Info to Social Networks [INFOGRAPHIC] | TNJTake: Social Media Marketing | Scoop.it
Despite the prevalence of social networks, consumers are still queasy about oversharing when it comes to credit card info.
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It's 10 P.M., Do You Know Where Your Employees Are? 4 Steps To Set After-Hours Work Expectations | Fast Company

It's 10 P.M., Do You Know Where Your Employees Are? 4 Steps To Set After-Hours Work Expectations | Fast Company | TNJTake: Social Media Marketing | Scoop.it
The other day I sat with three senior leaders from three different industries. One was the CEO of an international PR and communications firm.
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Social media have impact on school life  - News - The Charleston Gazette - West Virginia News and Sports -

Social media have impact on school life  - News - The Charleston Gazette - West Virginia News and Sports - | TNJTake: Social Media Marketing | Scoop.it

CHARLESTON, W.Va. -- The advent of social networking has made it easier to stay connected, but some worry the need for up-to-the-minute updates is negatively impacting a younger generation's ability to mature socially and could be stunting academic growth.

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Reuters Social Pulse Lets Social Media 'Make the Front Page' - Technorati (blog)

Reuters Social Pulse Lets Social Media 'Make the Front Page' - Technorati (blog) | TNJTake: Social Media Marketing | Scoop.it

News agency Reuters launched its new social media hub, which curates the most talked-about news, companies and influencers across the Web.

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The Only Thing Less Stable Than Working at a Start-Up: Working at a Start-Up Co-Working Space

The Only Thing Less Stable Than Working at a Start-Up: Working at a Start-Up Co-Working Space | TNJTake: Social Media Marketing | Scoop.it
Hacker Dojo in Mountain View, Calif., is the latest shared tech workspace to have landlord and lease issues.
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Social Traffic Worth Less to Publishers Than Search

Social Traffic Worth Less to Publishers Than Search | TNJTake: Social Media Marketing | Scoop.it

Some interesting data and a link to a full study of what drives traffic -- particularly "sticky" traffic.

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Leadership Lessons From Community Maven Tara Hunt: When Not To Listen To The Crowd | Fast Company

Leadership Lessons From Community Maven Tara Hunt: When Not To Listen To The Crowd | Fast Company | TNJTake: Social Media Marketing | Scoop.it

To start, it takes, “a leader with a good sense of what’s next combined with some crowdsourced level of listening to customers and employees to see how they are actually reacting.”

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iBooks2: Not a silver bullet for publishers - Forbes

iBooks2: Not a silver bullet for publishers - Forbes | TNJTake: Social Media Marketing | Scoop.it

If you were thinking that Apple’s new iBook Author software could be a great leap forward for you as a small or self-publishers, you probably need to think again.

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