News and tips for mobile app developers and publishers
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The Complete Guide to Mobile App Marketing - Appcase Blog

The Complete Guide to Mobile App Marketing - Appcase Blog | News and tips for mobile app developers and publishers | Scoop.it
We’re so excited to finally present you our step-by-step guide to mobile app marketing! It took us a while to gather and, most of all, thoroughly investigate all of the stages of app marketing process. Grab a FREE eBook Nowadays app marketing is no longer an option, it’s an inevitability for everyone who wants to earn... Read more »
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What Is Needed For Users to Love Your App - Appcase Blog

What Is Needed For Users to Love Your App - Appcase Blog | News and tips for mobile app developers and publishers | Scoop.it
Love, or addiction? It is a valid question, even for app developers, since the difference between the two can be a little fuzzy at times. Addiction is commonly viewed as consisting of three elements. Compulsion, which is presented as an obsession, or preoccupation, that the person cannot help but act on. This leads to a …
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WhatsApp enjoys 430 million users now with transit of 50 billion messages every day

WhatsApp enjoys 430 million users now with transit of 50 billion messages every day | News and tips for mobile app developers and publishers | Scoop.it

WhatsApp is the most popular instant communication mode that majority of users are favouring presently. Thus, it may not shock you to listen that the company has successfully achieved a great new mark today.

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“Don't build a mobile app just because you can!” - A framework for service design - Optimal Experience

“Don't build a mobile app just because you can!” - A framework for service design - Optimal Experience | News and tips for mobile app developers and publishers | Scoop.it
“Don’t build a mobile app just because you can!” – A framework for service design: Unlike products, services a... http://t.co/3GraNE6vr3
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10 Mistakes Startups Make Promoting Their Mobile Apps

10 Mistakes Startups Make Promoting Their Mobile Apps | News and tips for mobile app developers and publishers | Scoop.it
With millions of apps in the major app stores – the iTunes App Store, Google Play, and more – getting visibility for your app isn’t easy.
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The 5 Phases of App Marketing Research | Hello Android

The 5 Phases of App Marketing Research | Hello Android | News and tips for mobile app developers and publishers | Scoop.it
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8 Best Practices for Deploying a Top-Ranked Mobile App

8 Best Practices for Deploying a Top-Ranked Mobile App | News and tips for mobile app developers and publishers | Scoop.it
Developing a mobile app is the easy part. Getting that app noticed is difficult. And getting the app to go viral is like winning the lottery. Yet many developers get millions of...
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5 Musts for Mobile App Marketing

5 Musts for Mobile App Marketing | News and tips for mobile app developers and publishers | Scoop.it
Ken Yarmosh is the proprietor of a boutique mobile agency based in the Washington, D.C. area and the author of App Savvy (O'Reilly). Mobile is only getting bigger. Thousands of ...
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How do you get the first 100,000 downloads for your app; the Dialapp case study - YourStory.com

How do you get the first 100,000 downloads for your app; the Dialapp case study - YourStory.com | News and tips for mobile app developers and publishers | Scoop.it
I think it has become kind of fashionable among app developers to talk about how difficult it is to get your app discovered among the millions of apps in t
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How to Increase Your Mobile App Revenue

How to Increase Your Mobile App Revenue | News and tips for mobile app developers and publishers | Scoop.it
Information for application and mobile website developers to increase revenues through advertising. Location, ID and Demographics
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How Free Apps Can Make More Money Than Paid Apps | TechCrunch

How Free Apps Can Make More Money Than Paid Apps   | TechCrunch | News and tips for mobile app developers and publishers | Scoop.it
Editor's note: John Manoogian III is co-founder and CTO at 140 Proof, a venture-backed startup for targeted Twitter advertising. While building apps for..
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Mobile App Marketing Directory 2013

Mobile App Marketing Directory 2013 | News and tips for mobile app developers and publishers | Scoop.it
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8 Most Common Mistakes the App Publishers Make - getappcase.com blog

8 Most Common Mistakes the App Publishers Make - getappcase.com blog | News and tips for mobile app developers and publishers | Scoop.it
The mobile app industry is growing really fast and it’s easy for the app to stay unnoticed in the ultra crowded app market. Marketing the app is even more difficult if developers repeat some of the most common mistakes.
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How Do Rankings on Windows Phone Work - Appcase Blog

How Do Rankings on Windows Phone Work - Appcase Blog | News and tips for mobile app developers and publishers | Scoop.it
We’ve looked at how rankings work in both Google Play and the Apple Store so in order to address the major markets, you now need to know how the rankings work for Windows Phone, right? Whilst Windows Phone apps took a while to take off, with Microsoft at one point tempting developers with cash payments …
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Is It Buzz Worthy? How to Generate Media Coverage For Your App - Appcase Blog

Is It Buzz Worthy? How to Generate Media Coverage For Your App - Appcase Blog | News and tips for mobile app developers and publishers | Scoop.it
One of the most effective ways of marketing an app is through media coverage, but generating this coverage is no simple feat. For every app you see being written about, there are dozens of apps not being written about, and your app is not going to attract the attention of writers and editors by virtue …
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Threat of the Week: Mobile Banking App Flaws

Threat of the Week: Mobile Banking App Flaws | News and tips for mobile app developers and publishers | Scoop.it
Recent reports allege substantial security flaws, especially in credit union apps. Developers disagree with the reports and say their apps are safe.
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New in Snapchat: Replay and filters

New in Snapchat: Replay and filters | News and tips for mobile app developers and publishers | Scoop.it
Snapchat recently released comprehensive lift to its iOS and Android apps, allowing it to gain update to replay images along with many fresh filters. The later has ‘smart’ covers that touts of capturing time, temperature and also speed.
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Top Three Inbound Marketing Strategies for Mobile Apps

Top Three Inbound Marketing Strategies for Mobile Apps | News and tips for mobile app developers and publishers | Scoop.it
Mobile is a term we hear a lot about these days, but, as marketers, how can we tell what strategies work when consumers are looking for (and ultimately finding) information via mobile?
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40 App Companies That Are So Good, You May Have to Fire Someone

When I started this app business, I was really on my own. I had no idea of the tools or services that a lot of the online app companies provided. That was
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How to Market Your Mobile App Effectively - The Best Promotional Tips. Part 2. - getappcase.com blog

How to Market Your Mobile App Effectively - The Best Promotional Tips. Part 2. - getappcase.com blog | News and tips for mobile app developers and publishers | Scoop.it
This is the second part of our marketing tips. To read the first one click here. HOW to connect with your potential clients? Ok, this may sound so cliche: run the blog and use social media to communicate with your clients.
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How To Market Your Mobile Application | Smashing Mobile

How To Market Your Mobile Application | Smashing Mobile | News and tips for mobile app developers and publishers | Scoop.it
App Store is a competitive environment. Against more than 140,000 apps, all screaming for attention, how do you make sure your app gets its time in the spotlight? What does it take to get good media coverage?
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Key Ingredients To Make Your App Go Viral | Smashing Mobile

Key Ingredients To Make Your App Go Viral | Smashing Mobile | News and tips for mobile app developers and publishers | Scoop.it
This article explains how you can get your app spread faster than celebrity gossip.
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How to Increase User Retention in Your Mobile App

How to Increase User Retention in Your Mobile App | News and tips for mobile app developers and publishers | Scoop.it
User acquisition is getting expensive, app rating and retention now affect your app store rank. Focusing on user retention is key for every app developer!
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How To Monetize Your Mobile Apps

How To Monetize Your Mobile Apps | News and tips for mobile app developers and publishers | Scoop.it
Time and time again when I offer customized mobile app monetization solutions and marketing plans for Mobile App Developer’s I find that they typically wander off the beaten path.
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Why App Store Optimization is key for building an audience

Why App Store Optimization is key for building an audience | News and tips for mobile app developers and publishers | Scoop.it
Just like SEO optimization for web sites, it's important for developers to tweak their App Store listings.
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