Marketing Intelligence: listening to succeed
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Social Selling Pillar #4: Social Listening for Leads

Social Selling Pillar #4: Social Listening for Leads | Marketing Intelligence: listening to succeed | Scoop.it
Learn how and why sales should embark on a social listening initiative.
Caterina Vidulli's insight:
Do you struggle in finding new leads? Well, it's hilarious that your leads are probably out there struggling to find the perfect product/service to solve their problems. By listening to their conversations, you can spot new opportunities and reach potential customers who otherwise would have been impossible to find. I help companies listen to their customers daily, so feel free to contact me if you need any advice!
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The Definitive Guide to Crafting Winning Calls to Action in Your Content

The Definitive Guide to Crafting Winning Calls to Action in Your Content | Marketing Intelligence: listening to succeed | Scoop.it
Every piece of content that you publish should have some kind of call to action. One common misconception that comes up is the question: What if I'm trying to avoid the hard sell?
Caterina Vidulli's insight:

Not know which call to action insert in your text? Read this article to find inspiration!

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5 Clever Social Media Marketing Campaigns That Went Viral

5 Clever Social Media Marketing Campaigns That Went Viral | Marketing Intelligence: listening to succeed | Scoop.it
Social media has provided marketers with some powerful new tools. They are global, potentially viral and free. Businesses will often have entire teams dedicated to communicating with followers, and w…
Caterina Vidulli's insight:

Absolutely genial! I really wish I can come up with an idea like these...

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What people share on social networks [infographic]

What people share on social networks [infographic] | Marketing Intelligence: listening to succeed | Scoop.it
If you're single, everyone shares their wedding photos, if you're childless, everyone shares their baby pics, or so it seems, but a more objective level, what do people around the world share most ...
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Discover a Potent New Digital Marketing Weapon | Social Media Today

Discover a Potent New Digital Marketing Weapon | Social Media Today | Marketing Intelligence: listening to succeed | Scoop.it
Caterina Vidulli's insight:

Very witty! Do you need to read this article, don't you? :P

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7 Lessons Learned While Content Marketing for an Early-Stage Startup - Copyblogger

7 Lessons Learned While Content Marketing for an Early-Stage Startup - Copyblogger | Marketing Intelligence: listening to succeed | Scoop.it
Don't lose customers by making unnecessary marketing mistakes. This case study features 7 valuable real-world content marketing lessons.
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75% of Social Media Marketers Want Better Tools, 88% Better Results [Report]

75% of Social Media Marketers Want Better Tools, 88% Better Results [Report] | Marketing Intelligence: listening to succeed | Scoop.it
In the final post of our in-depth social media marketing survey, we asked hundreds of social media marketers, brands and agencies about their social media tools. Some of the results even shocked us...
Caterina Vidulli's insight:

"Only 38% of marketers indicated that they are 100% happy with their social media marketing tools."

I'm trying out all the existing online marketing tools to find the best one, but no one seams to fit my needs... now I know I'm not the only one with this problem!

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Guest Posting: A Quick Start Guide

Guest Posting: A Quick Start Guide | Marketing Intelligence: listening to succeed | Scoop.it
Done correctly, guest posting will generate great content, get social shares, drive traffic, attract links, and improve search rankings. This guide is designed to take you through the steps of a guest blogging campaign done the right way.
Caterina Vidulli's insight:

How to find guest posting websites? Have a look a these useful tips!

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How to Build Your First Content Marketing Strategy

How to Build Your First Content Marketing Strategy | Marketing Intelligence: listening to succeed | Scoop.it
Any successful business online produces high-quality content that's both engaging and informative on a regular basis. Here's how to tell if you're producing effective content and then create an effective future content strategy in five steps.
Caterina Vidulli's insight:

Interesting step by step description with some practical examples to create an effective Content Marketing Strategy.

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7 modi per usare (sul serio) Hootsuite

7 modi per usare (sul serio) Hootsuite | Marketing Intelligence: listening to succeed | Scoop.it
Hootsuite è uno strumento molto potente, articolato, e proprio per questo ci sono molte opzioni da conoscere: ecco un assaggio per utilizzare questo tool.
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8 Reasons You’ll Fail at Social Marketing & How to Avoid It | Social Media Today

8 Reasons You’ll Fail at Social Marketing & How to Avoid It | Social Media Today | Marketing Intelligence: listening to succeed | Scoop.it
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The 20 Best Jobs For Work-Life Balance

The 20 Best Jobs For Work-Life Balance | Marketing Intelligence: listening to succeed | Scoop.it
In these jobs, choosing between dedication at work and time at home isn't an issue.
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5 Ways to Invite Your Followers Into Your Content Marketing

5 Ways to Invite Your Followers Into Your Content Marketing | Marketing Intelligence: listening to succeed | Scoop.it
Content marketing is one of the biggest challenges and opportunities for both business and consumer brands today. As brands look to expand their reach online and engage audience...
Caterina Vidulli's insight:

The key to create engagement? Fans' participation, of course! But as we sadly know is not as easy as it seams. This article has been shared more than 1k times because gives some quick tips, suggesting some insightful succes cases. Of course it's not the magic potion, but it's definitely worth reading.

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