Thomas J Moretti
6 views | +0 today
Follow
Your new post is loading...
Your new post is loading...
Rescooped by Thomas J Moretti from Business Brainpower with the Human Touch
Scoop.it!

6 Simple Ways To Improve The Way You Speak

6 Simple Ways To Improve The Way You Speak | Thomas J Moretti | Scoop.it

Business leaders pay a great deal of attention to communication. Mastering what you need to say and how you need to say it are important factors if you’re going to be an effective communicator. However, one element of spoken communication is often overlooked--the way you speak.


We’ve all heard people whose voices are too grating, soft, or fake. Some people’s speech is so unpleasant that they undermine the speaker’s message entirely. However, you can take steps to improve the quality, tone, and expression of your voice, and how you express yourself vocally. It just takes a little know-how and practice.




Via The Learning Factor
more...
The Learning Factor's curator insight, September 16, 2014 6:41 PM

What's the secret of all great communicators? It's all in the delivery. Here's how to enhance, tone, and take care of your speaking voice.

Rescooped by Thomas J Moretti from Surviving Social Chaos
Scoop.it!

LinkedIn Is the New Letter of Recommendation

LinkedIn Is the New Letter of Recommendation | Thomas J Moretti | Scoop.it
Due to the universal acceptance of LinkedIn in all matters employment the traditional reference letter has been relegated to the analog dust bin.

Via donhornsby
more...
donhornsby's curator insight, September 17, 2014 1:45 PM
(From the article): The LinkedIn recommendation IS the new reference letter. After a recruiter determines that your resume meets fundamental requirements the next step they take 99.9 percent of the time is to check out your LinkedIn profile. This is a good thing — assuming you have spent quality time on your profile.
donhornsby's curator insight, September 17, 2014 1:47 PM

(From the article): The LinkedIn recommendation IS the new reference letter. After a recruiter determines that your resume meets fundamental requirements the next step they take 99.9 percent of the time is to check out your LinkedIn profile. This is a good thing — assuming you have spent quality time on your profile.

Rescooped by Thomas J Moretti from Public Relations & Social Marketing Insight
Scoop.it!

What’s the Difference Between ‘Strategy’ and ‘Tactic?’ - PRNewser

What’s the Difference Between ‘Strategy’ and ‘Tactic?’ - PRNewser | Thomas J Moretti | Scoop.it

Two of the most common words in the flack’s vernacular (next to coffee) are strategy and tactic. 


According to Michael Porter, strategy leader and author of Competitive Advantage: Creating and Sustaining Superior Performance,
“Competitive strategy is about being different. It means deliberately choosing a different set of activities to deliver a unique mix of value.”

The conundrum in this industry is that, although you have to think (strategy) before you do (tactic) anything, these two terms are often used interchangeably. It seems “being different” is understanding the difference in the first place."


This should help…


In short, a strategy is a larger, overall plan that can comprise several tactics, which are smaller, focused, less impactful action items that are part of the overall plan. Without a great strategy, there are no good tactics....


Via Jeff Domansky
more...
Jeff Domansky's curator insight, September 17, 2014 5:02 PM

You'd think these days there wouldn't be the need to explain strategy vs. tactics. But just in case you missed the memo in college or university, here it is again. And if you want help remembering it, just remember the paper airplane at the top of this article. Great visual!

Rescooped by Thomas J Moretti from MarketingHits
Scoop.it!

Infographic: Guide to bid types for Facebook advertising

Infographic: Guide to bid types for Facebook advertising | Thomas J Moretti | Scoop.it
Facebook bid type acronyms like CPM and CPC can seem a little unwieldy to novice marketers, but they are powerful once understood.
Nanigans, a Facebook Strategic Preferred Marketing Developer, is trying to demystify the terminology.

Via Brian Yanish - MarketingHits.com
more...
No comment yet.
Rescooped by Thomas J Moretti from Public Relations & Social Marketing Insight
Scoop.it!

Get Traffic Through LinkedIn, Blogging Directories | UpCity

Get Traffic Through LinkedIn, Blogging Directories | UpCity | Thomas J Moretti | Scoop.it

Get more traffic from LinkedIn and learn whether or not submitting your blog to directories can be seen as duplicate content.


Question One: How can I build more targeted traffic to my website through LinkedIn?


Our Response: LinkedIn is one of the best ways to get online leads for your website and business. As the world’s largest professional network, LinkedIn connects like-minded people from all over the world, ranging from professors, lawyers, marketers, and business owners. The best part about this is that you can find your niche on LinkedIn, establish yourself as an authority figure, and bring new potential customers to your website. There are several ways to go about doing this....


Via Jeff Domansky
more...
Jeff Domansky's curator insight, September 18, 2014 2:34 AM

Actionable content marketing advice from Up City.

Lydia Gracia's curator insight, September 18, 2014 4:06 AM

On sait déjà que LinkedIn est la plateforme idéale pour publier du contenu professionnel, mais comment faire en pratique pour que nos blog posts soient lus (en gros générer du trafic ciblé sur notre site) ? Dan cet article on nous explique les différentes voies pour y arriver grâce à LinkedIn... attention! il faut être conscient que sur cette plateforme vous vous adressez à une niche, la communication de masse est donc à bannir en faveur d'une stratégie de content marketing.

Sangbaran Karmakar's curator insight, September 22, 2014 3:38 PM

Very useful tips on bringing web traffic from LinkedIn campaign. WHat you are going to learn from it:

 

1. How to create linkedIn network?

2. How to market your website/ product through LinkedIn?

3. Strategies for creating Successful LinkedIn content campaign.

 

Regards... 

Scooped by Thomas J Moretti
Scoop.it!

Thomas J Moretti

Thomas J Moretti

Thomas J Moretti's insight:

Thomas J Moretti continues to find strength and peace in Holy Scripture.

more...
No comment yet.
Scooped by Thomas J Moretti
Scoop.it!

Thomas J Moretti

Thomas J Moretti

Thomas J Moretti's insight:

Thomas J Moretti overcame a difficult addiction through the love and strength of his Lord and Savior.

more...
No comment yet.
Rescooped by Thomas J Moretti from Surviving Social Chaos
Scoop.it!

Facebook, Twitter or LinkedIn: Which is the Best to Work for? #infographic

Facebook, Twitter or LinkedIn: Which is the Best to Work for? #infographic | Thomas J Moretti | Scoop.it

Social media marketing has created a number of jobs – but which is the best to work for? And which employees get the best bonuses? Brandify has all the answers in this infographic.


Via Brian Yanish - MarketingHits.com, donhornsby
more...
Scooped by Thomas J Moretti
Scoop.it!

7 Reasons Introverts Make Great Leaders

7 Reasons Introverts Make Great Leaders | Thomas J Moretti | Scoop.it
Don't be fooled by stereotypes of brash, social executives. Quiet, retiring types can make great leaders too. Here's why.
more...
Tania Tytherleigh's curator insight, September 18, 2014 5:43 PM

Celebrating the introverts - often overlooked for what they bring to a workplace.

Rescooped by Thomas J Moretti from Public Relations & Social Marketing Insight
Scoop.it!

STUDY: Readers Remember Print Placements Better Than Digital | PRNewser

STUDY: Readers Remember Print Placements Better Than Digital | PRNewser | Thomas J Moretti | Scoop.it

A new study from the University of Houston does sort of throw a wrench into that line of thinking, though: it found that readers are more likely to remember things like, say, your client’s name and the products they sell when this information appears in print.


Here’s the key finding: after reading for 20 minutes and being asked to recall as many articles as possible:

Print-only readers recalled 4.24 stories on averageOnline readers recalled an average of 3.35 stories


Interestingly, the gap grew even wider when it concerned the topics discussed in those stories and the main points made. Vox turned it all into a graph if you want to check out a visual representation....


Via Jeff Domansky
more...
Jeff Domansky's curator insight, September 17, 2014 5:16 PM

STUDY: Readers Remember Print Placements Better Than Digital

This is a great point to remember when you are crafting your PR and marketing strategies. And that's an important reminder to digitally savvy up and comers who may be thinking digital-only.

Rescooped by Thomas J Moretti from Public Relations & Social Marketing Insight
Scoop.it!

The Urban Legend of Free Social Marketing | AdWeek

The Urban Legend of Free Social Marketing | AdWeek | Thomas J Moretti | Scoop.it
When I give advice to CMOs about new social marketing strategies, I often hear the same initial response: But nobody wants to come to my website.... So while the volume of brand-related content being created — across platforms, by both brands and consumers — has skyrocketed, the volume of content actually being seen has plummeted because of three irreversible trends. • Feed Frenzy: There are 7x as many users on social media than there were five years ago. Each of those brands and individuals is creating and sharing more content than ever before, and (thanks to content marketing) we’re also talking more about brands. But brands aren’t just competing with each other — they’re going up against everything from wedding photos to breaking news to (viral-optimized) cat videos....
Via Jeff Domansky
more...
Jeff Domansky's curator insight, September 18, 2014 2:25 AM

There's some important insight here for social marketers who must now figure out how to respond to a drastic drop off in organic SEO on the big social media channels. Recommended reading 9/10

Scooped by Thomas J Moretti
Scoop.it!

Thomas J Moretti

Thomas J Moretti

Thomas J Moretti's insight:

Thomas J Moretti seeks wisdom and guidance in the Holy Bible, as well as through prayers to Jesus Christ.

more...
No comment yet.
Scooped by Thomas J Moretti
Scoop.it!

Thomas J Moretti

Thomas J Moretti

Thomas J Moretti's insight:

Thomas J Moretti is a sponsor and supporter of a 12-step program, which is aimed at helping addicts recover from addiction.

more...
No comment yet.
Scooped by Thomas J Moretti
Scoop.it!

Thomas J Moretti

Thomas J Moretti

Thomas J Moretti's insight:

Thomas J Moretti continues to help those in the most need.

 

more...
No comment yet.