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Social Media Demographics [infographic]

Social Media Demographics [infographic] | Thinksmart | Scoop.it

Steadily increasing usage worldwide shows remarkable figures about social media demographics...


Via Lauren Moss, Ignasi Alcalde, P2P Foundation
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Satroni-SEO's comment, November 13, 2012 2:38 PM
You find some brilliant infographics lauren, thanks! Re-scooped!
Thinksmart
Idee di marketing, web marketing, social media, ricerche di mercato e statistica
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The Importance Quality Metrics for More Sales

The Importance Quality Metrics for More Sales | Thinksmart | Scoop.it
When comparing quantity metrics with quality metrics, Certainly, one is easier. But it's the other that will bring you conversions

Via janlgordon
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janlgordon's curator insight, March 20, 2017 11:42 PM

I selected this article from Curatti written by Robert Caruso because it explains the importance of quality metrics when measuring the results of your business's marketing efforts.

 

Understanding the outcome of your marketing strategies can help improve your conversion rates.

 

Measuring for Business Success

 

You can be successful generating more sales with the right metrics in place. I agree that many businesses fail to understand the full scope of their activities online.

 

Caruso explains what quality metrics look like and how this can affect your bottom line.

 

Here's what caught my attention:

 

  • When it comes to taking a look at digital marketing your metrics should look at the quality rather than the quantity. This will then determine your investment of time, money, and resources.

 

  • You can have a false sense of success by focusing on vanity metrics, which relies on data from activities rather than certain activities. This provides very little actionable data to measure.

 

  • If you want to increase your sales then you need to dive deeper into actionable activity such as conversion rates, time spent on your website, cost per lead, ect.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

 

Read full article here: http://ow.ly/RzSx30a6f8o

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

Edan Joy Gelt's curator insight, March 22, 2017 11:53 PM

What an intuitive piece about quality versus quantity.  I've actually had clients that have bought "likes" and "followers" thinking that the more followers, the better they appear as a business (power of social psychology). This fake dilution actually depletes their efforts in the social channel for a small, temporary illusion of grandeur.  The importance of a quality audience being offered quality content is what translates to the bottom line.  Likes, clicks and follows are not reflective of NOI.

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Assembly - Graphic design for everyone

Assembly - Graphic design for everyone | Thinksmart | Scoop.it
Graphic design for everyone

Create icons, logos and scenes using a building block approach to design.
Available on iPhone and iPad.

Via Nik Peachey
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Nik Peachey's curator insight, March 14, 2017 2:28 AM

This looks like a great tool for designing icons and infographics. Nice way to enhance the look of your materials.

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Everything You Need to Know About the Internet, eCommerce & Hosting

Everything You Need to Know About the Internet, eCommerce & Hosting | Thinksmart | Scoop.it
Know your internet and hosting facts, and you’ll know in which direction to take your existing business... or where to point a future one

Via janlgordon
thinksmart.it's insight:
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janlgordon's curator insight, December 9, 2016 9:48 PM

I selected this article from Curatti written by Toby Dean because it provides recommendations on how to be successful in online marketing.

 

Having the right knowledge can boost your online sales results.

 

Improve Your Online Marketing Strategy

 

Running a business online can be a challenge if you are not armed with the right information and tools. I agree that in order to gain momentum you need to understand the right methods.

 

Dean shows an infographic from Hosting Facts that covers facts on the Internet, picking a domain name, websites and hosting, eCommerce, and mobile.

 

Here's what caught my attention:

 

  • A little under half of all Internet users are from Asia. Bermuda has the highest Internet penetration -- most people there are online.

 

  • Using a .com extension for a domain name is still the best method. There are over 123 million registered .com domains names.

 

  • Increasing your website speed can help your conversion rates improve by 74 percent. Just 8 to 2 seconds will help you attract more sales.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

 

Read full article here: http://ow.ly/xFfx306ZyGl

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

janlgordon's comment, December 12, 2016 10:47 AM
thank you @massimo facchinetti
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mysimpleshow - create your own explainer video in minutes

mysimpleshow - create your own explainer video in minutes | Thinksmart | Scoop.it
It has never been easier to create your own explainer video. mysimpleshow transforms any text into an animated video you will love.

Via Baiba Svenca
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Cathia Gaïta's curator insight, August 30, 2016 8:28 AM
Useful tool for flipped lessons
Monica Lilleland's comment, November 13, 2016 3:42 AM
What´s the difference between this and Videoscribe? Which one is best?
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5 things to know about Hadoop v. Apache Spark

5 things to know about Hadoop v. Apache Spark | Thinksmart | Scoop.it
Hadoop and Apache Spark are both big-data frameworks, but they don't really serve the same purposes.

Via Luca Naso
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Filipa Alves Fonseca's curator insight, April 18, 2016 3:23 PM
understanding big data
Hobiana Rakotonirina's curator insight, November 7, 2016 7:17 AM

In my opinion, Spark should NOT be compared with Hadoop but with MapReduce. However, people usually compare Hadoop and Spark (probably because they are buzzwords).

 

5 things to keep in mind:

 

1. They do different things -

Hadoop is a distributed data infrastructure (HDFS),

Spark is a data-processing tool.

 

2. Hadoop is more complete -

Hadoop also includes a data-processing tool (MapReduce),

Spark does not have its own filesystem and needs to be integrated with some.

 

3. Spark is (much) faster -

MapReduce operates in step;

Spark operates in one shot (because it is in-memory).

 

4. Speed is not always what you need -

For batch processing you do not need Spark's high velocity;

Common applications for Spark are those requiring real-time analysis.

 

5. Failure recovery -

both Hadoop and Spark are resilient to failures.

neutronupdate's comment, December 19, 2016 1:26 AM
Nice
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How Conversational Commerce Will Change Customer Service Forever

How Conversational Commerce Will Change Customer Service Forever | Thinksmart | Scoop.it
Conversational commerce will have a huge impact on how businesses communicate with their customers. Here's how.

Conversational commerce will have a huge impact on how businesses communicate with their customers. Here's how.

 

Via Guglielmo Cornelli
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Google Hotel Ads: come e perché la tua Struttura può impiegarlo

Google Hotel Ads: come e perché la tua Struttura può impiegarlo | Thinksmart | Scoop.it
Google Hotel Ads è un potenziale programma per aumentare il tasso di prenotazioni (dirette). Leggi come funziona e come integrarlo nelle strategie web della tua struttura.

Via Guglielmo Cornelli
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7 Alternatives to Bullet Points

7 Alternatives to Bullet Points | Thinksmart | Scoop.it
Bullet points suck big time. They put your audience to sleep. Learn 7 alternatives ways to present your information in a more engaging way.

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Baiba Svenca's curator insight, October 30, 2015 12:01 PM

Once again - bullet points and their alternatives. Learn how you can have your cake and eat it too.

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Harvard's Michael Porter and PTC CEO Summarize the Impact of IoT on Companies

Harvard's Michael Porter and PTC CEO Summarize the Impact of IoT on Companies | Thinksmart | Scoop.it
The Internet of Things is changing more than products, it's changing companies' operations and organizational structure too.

Via ManufacturingStories, Richard Platt
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ManufacturingStories's curator insight, September 21, 2015 2:04 PM

#IoT #Connected #Devices #SmartDevices

Richard Platt's curator insight, September 21, 2015 2:39 PM

5 Videos explain the different elements that Harvard Business School Professor Michael Porter and PTC CEO Jim Heppelmann see with regards to the IoT and it's impact on firms.  Important stuff to comprehend.  For instance: 

Making the Transition: “For many companies, the change from the traditional manufacturing model, to this new world of smart, connected products is a daunting organizational transformation,” says Heppelmann in his fifth video.  Yet there are techniques companies can use to make the transition, he advises. One is to form a cross functional steering committee that oversees a smart, connected products program, or initiative. Another is to form a center of excellence by drafting talent from different parts of the business to develop best practices for the broader organization. Another is the formation of a new business unit so that other business units that can then retain a strong focus on the traditional aspects of the business.

“These are all transition techniques, probably all temporary techniques, on the path to some new normal that could be years down the road by the time a company really masters where they’re going,” concludes Heppelmann 


Definitely review all of the videos

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Social Media Podcasts | 3 Pivotal Elements to Lead Generation Through Content Marketing

Social Media Podcasts | 3 Pivotal Elements to Lead Generation Through Content Marketing | Thinksmart | Scoop.it
Guillaume Decugis, CEO of Scoop.it!, discusses how to generate leads through content marketing.
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Overtime, il social network dedicato ai patiti di sport: ecco come funziona

Overtime, il social network dedicato ai patiti di sport: ecco come funziona | Thinksmart | Scoop.it
4
Guarda la Galleria



Overtime - Era un po' che non parlavamo di social network di nicchia, no? Ecco che oggi andiamo a farlo con Overtime, social network dedicato a tutti gli sportivi.
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BANG...ouch - How I Blew Up Every SEO Link on My Blog #dontdothis

BANG...ouch - How I Blew Up Every SEO Link on My Blog #dontdothis | Thinksmart | Scoop.it

SEO Blow Up
I know better, but moving to Woocommerce just blew up every URL on my blog. This post explains how URLs are tricky. URLs get changed in many unintended ways.

Changes to your Wordpress categories, use of an add on like Woocommerce or re-publishing after changing the URL window all change your URLs and require 301 redirects to maintain continuity with Google. URLs aren't just YOURS as this post shares.  

After spending 3 days creating manual redirects so my URLs won't stay broken my advice is try not to do that :). Marty  


Via Martin (Marty) Smith
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15 Google Analytics Tips to Speed Up Your Website Data Analysis & Optimization

15 Google Analytics Tips to Speed Up Your Website Data Analysis & Optimization | Thinksmart | Scoop.it
Would you like to achieve more in less time and with less effort? The success of any online business depends on how quickly it can turn insights into action. This is true for data analysis as well.
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Il potere persuasivo dei video. Facebook ci spiega perché puntare sul video content

Il potere persuasivo dei video. Facebook ci spiega perché puntare sul video content | Thinksmart | Scoop.it
Empty description

Via ROBERTO P. TARTAGLIA
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ROBERTO P. TARTAGLIA's curator insight, March 15, 2017 7:49 AM
Da quanto riportato nel report, attraverso un‘analisi biometrica di come le persone negli Emirati Arabi e nel Regno Unito visualizzano e consumano i contenuti nei loro feed di Facebook (app mobile) si è scoperto che gli utenti preferiscono guardare, ben cinque volte di più, i video rispetto a contenuti statici su Facebook e Instagram.

Ma quali sono i principali fattori legati alla smisurata e incontrollata crescita di visualizzazioni di video su Facebook?

E cosa spingerebbe il social network per eccellenza a puntare sempre di più su questo tipo di contenuti?

La ricerca ne riporta ben cinque: l’utilizzo di dispositivi mobile, la soglia di attenzione degli utenti, il fenomeno del binge-watching, i contenuti legati al brand e sicuramente le novità in ambito video!

Approfondiamole una per una, in questo interessante articolo di Ninjamarketing!

Voto: 7/10

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12 Tools to Improve Your Social Analytics and Marketing

12 Tools to Improve Your Social Analytics and Marketing | Thinksmart | Scoop.it
This article contains 4 helpful business tools around each of Social Media Insights, Twitter Analytics and Marketing. A very usefu

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P.j. Germain's curator insight, October 23, 2016 9:14 AM

Excellent article to help you manage or better yet, become more effective with your social media strategy.

janlgordon's comment, October 24, 2016 10:43 AM
Thank you @Sherman Smith @Samuel Pavin @CDIMarcChagall @P.j. Germain @Moumita Dasgupta @Atisy Joëlle @Mehdi BH & @fredericblue :-)
janlgordon's comment, October 25, 2016 10:54 AM
Thank you @Anna :-)
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How to Rehearse Timings in PowerPoint 2013

How to Rehearse Timings in PowerPoint 2013 | Thinksmart | Scoop.it
Do you want slides to be perfectly synchronized with your speech? Here’s how to rehearse timings in PowerPoint 2013 and customize your slide transitions.

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More Than 75 Percent of Companies Are Investing in Big Data in the Next Two Years

More Than 75 Percent of Companies Are Investing in Big Data in the Next Two Years | Thinksmart | Scoop.it

This year begins the shift of big data away from a topic unto itself, and toward standard practices


Via Luca Naso
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Adele Taylor's curator insight, July 17, 2016 6:29 PM
What do people think of big data?  Is it a good investment?
Gerald Sifringer's curator insight, July 21, 2016 7:10 AM
This is so true 
Neolusis's curator insight, December 6, 2016 4:47 AM

More Than 75 Percent of Companies Are Investing in Big Data in the Next Two Years via @NasoLuca

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Robot e intelligenza artificiale su Facebook e Microsoft

Robot e intelligenza artificiale su Facebook e Microsoft | Thinksmart | Scoop.it

News: I rumors sul lancio del Messenger Store di Facebook e il nuovo software di Microsft, una chat di intelligenza artificiale.


Via Guglielmo Cornelli
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Tawe: Videos made easy from a simple image

Tawe: Videos made easy from a simple image | Thinksmart | Scoop.it
Tawe transforms your diagrams, sketches and doodled notes into a dazzling video presentation – in seconds. Download free today.

Via Baiba Svenca
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Елена Гончарова's curator insight, November 18, 2015 1:19 PM

добавить ваше понимание ...

Ludmila Ponkratova's curator insight, November 19, 2015 3:17 PM

добавить ваше понимание ...

transivm's curator insight, November 24, 2015 6:17 AM

añada su visión ...

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The Perfect Big Data Combination: Hadoop and SAP HANA

The Perfect Big Data Combination: Hadoop and SAP HANA | Thinksmart | Scoop.it
With Big Data solutions spawning the requirement for applications focusing on Data Analytics, HANA’s capabilities are serving as the perfect partner for Hadoop. Read this article to know more about this perfect combination

Via Luca Naso
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Luca Naso's curator insight, September 14, 2015 11:43 AM

SAP HANA and Hadoop are very different, that's why they could be a good combination in terms of complementing each other.

For example, SAP HANA is in-memory and uses predefined schema, while Hadoop is on disk and has no schema.

 

A scalable column-oriented database management for real-time analytics (SAP HANA) meets a technology platform that supports any kind of data for analyzing massive amount of data (Hadoop).

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Cresce l’e-commerce e il mobile commerce in Italia è al 22%

Cresce l’e-commerce e il mobile commerce in Italia è al 22% | Thinksmart | Scoop.it
L'E-commerce continua a crescere nel nostro paese e ce lo confermano i dati resi noti di recente dal...

Via Guglielmo Cornelli
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Inside AdWords: Enhancing the Google Display Network with new innovations

Inside AdWords: Enhancing the Google Display Network with new innovations | Thinksmart | Scoop.it
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Homeland & SEO: 5 Things In Common New @HaikuDeck

Homeland & SEO: 5 Things In Common New @HaikuDeck | Thinksmart | Scoop.it

Homeland & SEO
Watching Homeland episodes to catch up before the great TV show's season opener we realized our favorite spy story has a lot in common with Search Engine Optimization (SEO) including:

* Paranoid.
* Surprise

* Sisyphus

* Ignorance

* Tribes

Working on a http://www.Curagami.com post, in the meantime find the slidedeck here:
https://shar.es/17ByZi ;
 


Via Martin (Marty) Smith
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Un Business case per il Social selling

Un Business case per il Social selling | Thinksmart | Scoop.it
Premessa
Forse molti di voi hanno una idea più o meno chiara di cosa si intenda per social selling, a scanso di equivoci provo a darne una definizione qui sotto, una tweetable, l’altra un po’ più lunga.
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