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The Solution To The Skills Crisis
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Avoid These 6 Costly Social Media Mistakes

Avoid These 6 Costly Social Media Mistakes | Apprenticeships & Adult Education | Scoop.it
By now, you should know just how important a good social media strategy is for your business. But do you know what pitfalls and mistakes you need to avoid?

Via janlgordon
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janlgordon's curator insight, March 14, 2017 1:51 AM

I selected this article from Curatti written by Ian Naylor because it explains how to develop a strong social media strategy that works for your business.

 

It's important to build solid objectives in order to be successful in social media marketing.

 

Common Social Media Mistakes

 

While you can create a social media account and begin tweeting or posting this will not guarantee solid growth. I agree that it takes focus and dedication to get real results.

 

Naylor explains what to avoid and how to properly grow your social brand.

 

Here's what caught my attention:

 

  • Avoid spreading yourself too thin on too many networks. Focus on one and then move up from there. It takes time and dedication to develop your community.

 

  • Include the human touch in your accounts rather than just relying on automation or standard content. When people see the same messages they become bored quickly and move on.

 

  • It's important to include video as a part of your marketing strategy. People are especially drawn to this medium -- especially live stream broadcasts.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

 

Read full article here: http://ow.ly/ybsN309SFzZ

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

donhornsby's curator insight, March 14, 2017 9:46 AM
Do you invite comments on your Facebook page? When your followers leave comments on your Facebook page, do you reply? Do you participate in discussions with your fans on your Twitter account? If not, then you are missing out on a tremendous opportunity to build goodwill.
 
Rescooped by Roger Francis from iGeneration - 21st Century Education (Pedagogy & Digital Innovation)
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Google+ EdTech Communities for Educators

Google+ EdTech Communities for Educators | Apprenticeships & Adult Education | Scoop.it
Education professionals are using social media to share, collaborate and network.

Via Tom D'Amico (@TDOttawa)
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Rescooped by Roger Francis from Social Media Ground
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Infographic: How to Use Google+ for Business

Infographic: How to Use Google+ for Business | Apprenticeships & Adult Education | Scoop.it

If your business has an online presence, then Google+ is impacting your revenue. Love it or hate it, interacting with Google+ is an important piece of an online marketing strategy. As the second largest social platform (behind Facebook), it is important to integrate Google+ into your regular social marketing activity. For those new to the platform, here are some quick tips and best practices to get you started. 


Via Lauren Moss, Fang Feng
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pascal leclerc's curator insight, March 14, 2014 1:53 PM

infographie intéressante

Sabra Kay's curator insight, April 4, 2014 10:18 AM

Have you been putting off joining Google + or have you not been active? There are so many reasons to use it!

Alison D. Gilbert's curator insight, April 10, 2014 7:28 PM

For many business people, Google+ has overtaken Facebook in usage. It is viewed as more professional and to be taken seriously. Facebook has a less than professional aura.