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ClickZ: Search Engine Marketing vs. Social Media - All I Want is Everything, So Should You

Buffer I see that many Asian companies are shifting or thinking of shifting their digital marketing focus from search to social. Seems everyone likes a new shining object. We saw this trend in U.S. a couple of years ago.
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Scooped by Bill Bailey
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5 Steps to Optimizing Your Website for Search Engines | Loolwa ...

5 Steps to Optimizing Your Website for Search Engines | Loolwa ... | The Search | Scoop.it
How are you going to stand out from the fray and get your website on the first page of a search on topic? Here are 5 steps to optimizing your website for search engines.
Bill Bailey's insight:

This article really helps to simplify an often overcomplicated topic: Search Engine Optimization. To boil it down further, content is king. The more relevant, original and abundant the content, the more search engines will like your website.

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Email vs. Social Media – Which One Deserves Your Marketing Dollar? - Hospitality Net (press release)

Email vs. Social Media – Which One Deserves Your Marketing Dollar? - Hospitality Net (press release) | The Search | Scoop.it
Email vs. Social Media – Which One Deserves Your Marketing Dollar?
Hospitality Net (press release)
Ever hear the one about the hotelier who had too much money to spend on marketing? Neither have I.
Bill Bailey's insight:

This is a good reminder of the importance of email marketing when many marketers are busy thinking about social media.

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