The Re-Emergence of Indie Artists
7 views | +0 today
Follow
Your new post is loading...
Your new post is loading...
Scooped by Glenn GT Thomas
Scoop.it!

Macklemore Explains Why Not Being On A Label Helped Him Succeed | Techdirt

Macklemore Explains Why Not Being On A Label Helped Him Succeed | Techdirt | The Re-Emergence of Indie Artists | Scoop.it
Unless you've been totally under a pop-culture/music rock for the past few months, you've probably heard of Macklemore and his hit song (and video) Thrift Shop. Now at well over 200 million views, the song itself has been at the top of the...
Glenn GT Thomas's insight:

I think Macklemore is either the new artist model, or an anomaly that happens every few years. Either way it's good for the culture of music, and gives inspiration to that kid in the bedroom working on records. An interesting quote from this article, Macklemore explains how,"It matters that we have YouTube and that has been our greatest resource in terms of connecting, having our identity, creating a brand, showing the world who we are via YouTube. That has been our label." From this statement, you could say Youtube may be your next Universal Records?! If so, what happens to the independent platform such as Youtube. It's already becoming over saturated with commercials. Hopefully it doesn't become a full on corporate replica, and keeps some level of freedom!

more...
No comment yet.
Scooped by Glenn GT Thomas
Scoop.it!

Radiohead's Mass Distribution of In Rainbows Continues to Fuel Its Historic Success

Radiohead's Mass Distribution of In Rainbows Continues to Fuel Its Historic Success | The Re-Emergence of Indie Artists | Scoop.it

With the #1 album in the U.S. and other markets around the globe, Radiohead has probably received more attention from the mainstream music press and the music blogs worldwide than any other band in the past six months. And it was no accident. Radiohead broke out and totally embraced rock fans in a revolutionary way, initially having released their classic album In Rainbows on the Internet last fall and allowing fans to decide how much they were willing to pay for and download it. (However, now you have to buy the album, but it is arguably worth it. Through such innovative marketing and distribution techniques, like free and name-your-price offerings of its music, specially packaged disc sets by the band members (and not a major label) and live webcasts (such as last evening's London webcast at radiohead.tv).

Glenn GT Thomas's insight:

With the Major success of Radiohead's In Rainbows album, it makes you think, is it due to a great fan base, an incredible album, or the longevity of the awesome band. I would think it's all three. To be able to put out a project independently, on a name your own price basis, and still do millions in sales. Speaks to the power of the people, and the power of the internet. With an ever changing industry, it's refreshing to see someone explore new musical territories.

more...
No comment yet.
Scooped by Glenn GT Thomas
Scoop.it!

How ASCAP Takes Money From Successful Indie Artists And Gives It To Giant Rock Stars | Techdirt

How ASCAP Takes Money From Successful Indie Artists And Gives It To Giant Rock Stars | Techdirt | The Re-Emergence of Indie Artists | Scoop.it
Back in 2009, we wrote about the crazy situation in which ASCAP, the giant US collection society will funnel money from indie artists and pay it to big rock stars -- which seemed incredibly unfair. It's just one particular part of the royalties...
Glenn GT Thomas's insight:

With all the advancements being made by independent artists, there are still some disadvantages in the performance rights arena. Right now, "ASCAP pays out performing royalties only to the 200 top-grossing concert tours, as determined by Pollstar." On one hand being an indie artist gives you creative freedoms, and on the other it's difficult to compete with mainstream marketed corporations. If your not a top 200 act, you are definitely missing out on your piece of the pie.

 

more...
No comment yet.
Scooped by Glenn GT Thomas
Scoop.it!

Articles: Making Overtures: The Emergence of Indie Classical

Articles: Making Overtures: The Emergence of Indie Classical | The Re-Emergence of Indie Artists | Scoop.it
As classical music bleeds into indie culture at an increasing rate-- think Sufjan Stevens, Jonny Greenwood, Nico Muhly, Joanna Newsom-- ...
Glenn GT Thomas's insight:

As cultures blend, and many sub-genres grow, there's an emergence of classical arrangements with many different genre influences. The article states, "the biggest distinguishing mark of the indie-classical scene is its lack of distinguishing marks. This is music that does not have to argue for its very right to exist, which means its free to drift into dreamy cul-de-sacs, to explore drift and texture, to smear the borders of form." This showcases the creative freedoms of independent artist to explore all boundaries of the arts.

more...
No comment yet.
Scooped by Glenn GT Thomas
Scoop.it!

Mac Miller Talks About Being Indy and Proud | Vibe

Mac Miller slid his way up to #1 on the Billboard Charts as the first independent artist in 16 years to snag the top spot with his debut Blue Slide Park on Wednesday. This hasn’t been accomplished by an indie artist since the Dogg Pound did it in 1995. Since his debut’s release on Nov. 8, Miller has moved 144,000 units. “The fact that I got a #1 album on my first try independently is just something that no one could ever take away from me," Miller said. "I had fans tweeting me with pictures of nine albums that they bought."

Glenn GT Thomas's insight:

Mac Miller is showcasing if you establish a loyal fan-base, and create content that connects with a certain demographic, opportunities are infinite. A lot of his success can be attributed to touring constantly, and continuous interaction with the people.

more...
No comment yet.
Scooped by Glenn GT Thomas
Scoop.it!

Deconstructing: How Can Indie Musicians Break Even?

Deconstructing: How Can Indie Musicians Break Even? | The Re-Emergence of Indie Artists | Scoop.it

How else can non-massive bands generate extra revenue, cut costs, and otherwise ease the crushing financial pressure that they face? (Think carefully; the future of rock music may depend on it.) Hopefully, we can turn this post into a repository of resources that small bands can use to firm up their finances, break even on their recording costs, and turn their focus away from the big black boxes and back towards making music.

Glenn GT Thomas's insight:

With times changing, and technology advancing daily. There's many changes how an independent artist can generate funds for their career. With social networking sites such as, Kickstarter, Bandcamp, and different streaming services like Pandora allows the fans to support their favorite indie artists directly without corporate help. These services help bring the artists cost down and puts some of the responsibility back on the fans.

more...
No comment yet.